About Suzy
Suzy is a company based in New York (United States) founded in 2009 by Matt Britton.. Suzy has raised $136.68 million across 12 funding rounds from investors including North Atlantic Capital, H.I.G. Capital and Rho Capital Partners. Suzy has completed 2 acquisitions, including Lucky Analytics and The Beauty Lucky. Suzy offers products and services including Suzy Insights, Suzy Live, Suzy Audiences, Suzy Speaks, and Suzy Signals. Suzy operates in a competitive market with competitors including User Testing, Cint, dscout, Earnest Analytics and Ai Palette, among others.
- Headquarter New York, United States
- Founders Matt Britton
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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- Legal Name Crowdtap, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$136.68 M (USD)
in 12 rounds
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Latest Funding Round
$4.71 M (USD), Series D
Apr 25, 2024
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Investors
North Atlantic Capital
& 11 more
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Employee Count
Employee Count
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Investments & Acquisitions
Lucky Analytics
& 1 more
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Products & Services of Suzy
Suzy offers a comprehensive portfolio of products and services, including Suzy Insights, Suzy Live, Suzy Audiences, Suzy Speaks, and Suzy Signals. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for complex research projects and quick insights.
Connects quantitative and qualitative research logistics.
Provides iterative insights from targeted consumer groups.
AI-powered tool for authentic consumer responses at scale.
Curates trends and data for brand strategy expansion.
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Leadership Team
39 people
Senior Team
13 people
Sales and Marketing
10 people
Software Development Team
9 people
Creative and Marketing Team
6 people
Customer Team
5 people
Product Management Team
4 people
Legal and Compliance
2 people
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Funding Insights of Suzy
Suzy has successfully raised a total of $136.68M across 12 strategic funding rounds. The most recent funding activity was a Series D round of $4.71 million completed in April 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 12
- Last Round Series D — $4.7M
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First Round
First Round
(01 Jun 2009)
- Investors Count 12
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Apr, 2024 | Amount | Series D - Suzy | Valuation |
investors |
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| Jul, 2021 | Amount | Series D - Suzy | Valuation | H.I.G. Capital | |
| Sep, 2020 | Amount | Series C - Suzy | Valuation | Rho Capital Partners |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Suzy
Suzy has secured backing from 12 investors, including institutional and venture fund investors. Prominent investors backing the company include North Atlantic Capital, H.I.G. Capital and Rho Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage tech startups are invested in by Rho Capital Partners.
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Founded Year | Domain | Location | |
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Private equity and VC-based investment firm
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Founded Year | Domain | Location | |
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Venture capital investments are provided by BDMI to technology companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Suzy
Suzy has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Lucky Analytics and The Beauty Lucky. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Multi-category beauty sample products are retailed online.
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2020 | ||||
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Provider of data analytics and brand launching support services for cosmetic retailers
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Suzy
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Suzy Comparisons
Competitors of Suzy
Suzy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as User Testing, Cint, dscout, Earnest Analytics and Ai Palette, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Automated usability testing and feedback for mobile experiences is provided.
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| domain | founded_year | HQ Location |
Market research platform linking buyers and suppliers of online samples.
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| domain | founded_year | HQ Location |
User feedback is gathered via cloud-based web and mobile platforms.
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| domain | founded_year | HQ Location |
Consumer intelligence data is analyzed via an online research platform.
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| domain | founded_year | HQ Location |
AI-powered consumer insights for CPG product development are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Suzy
Frequently Asked Questions about Suzy
When was Suzy founded?
Suzy was founded in 2009.
Where is Suzy located?
Suzy is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Suzy?
Matt Britton is the current CEO of Suzy. They have also founded this company.
Is Suzy a funded company?
Suzy is a funded company, having raised a total of $136.68M across 12 funding rounds to date. The company's 1st funding round was a Series C of $34M, raised on Jun 01, 2009.
What does Suzy do?
Suzy was founded in 2009 and is headquartered in New York, United States. A platform is operated within the market research and consumer insights sector. Real-time connections between brands and audiences are facilitated. Feedback management, custom targeting, and market research activities are supported. Insights and trends are captured to guide business strategies. Customer retention efforts are aided, while branding and marketing solutions are administered across operations.
Who are the top competitors of Suzy?
Suzy's top competitors include User Testing, Earnest Analytics and dscout.
What products or services does Suzy offer?
Suzy offers Suzy Insights, Suzy Live, Suzy Audiences, Suzy Speaks, and Suzy Signals.
How many acquisitions has Suzy made?
Suzy has made 2 acquisitions, including Lucky Analytics, and The Beauty Lucky.
Who are Suzy's investors?
Suzy has 12 investors. Key investors include North Atlantic Capital, H.I.G. Capital, Rho Capital Partners, Triangle Peak Partners, and BDMI.
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