About Benchmark Drinks
Benchmark Drinks is a Consumer company based in Kettering (United Kingdom) founded in 2018 by Paul Schaafsma. Multi-brand wine company. Benchmark Drinks has raised $709.19 thousand across 4 funding rounds from investors including HSBC. The company has 11 employees. Benchmark Drinks offers products and services including Kylie Minogue Wines, Gordon Ramsay Wines, Gary Barlow Wines, Sir Ian Botham Wines, and Graham Norton’s Own. Its focus areas include Food and Agriculture, Alcoholic Beverage Products, Wine and Still & Sparkling. Its legal entity is BENCHMARK DRINKS LTD. Its competitors include Gusbourne, Chapel Down and Canned Wine Co; 2 of its 3 listed competitors have raised funding.
Company details
Benchmark Drinks, backed by 904588.0 from HSBC, focuses on food and agriculture, alcoholic beverage products, wine, and still sparkling. Multi-brand wine company. Driving innovation, growth, and excellence in its industry sectors. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Kettering, United Kingdom
- Employees 11
- Founders Paul Schaafsma
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website benchmarkdrinks.com
- Social LinkedIn X Facebook Instagram
- Legal Name Benchmark Drinks Ltd
- Date of Incorporation 23 Jan, 2018
- Jurisdiction STEYNING, WEST SUSSEX, UNITED KINGDOM
- Annual Revenue$28.65 M (USD)69as on Jan 31, 2022
- Net Profit$1.19 M (USD)114as on Jan 31, 2022
- EBITDA$1.44 M (USD)108as on Jan 31, 2022
- Total Equity Funding$709.19K (USD)
in 4 rounds
- Latest Funding Round$222.23K (USD), Seed
Sep 2019
- Investors
- Employee Count11
Products & Services of Benchmark Drinks
Benchmark Drinks offers a comprehensive portfolio of products and services, including Kylie Minogue Wines, Gordon Ramsay Wines, Gary Barlow Wines, Sir Ian Botham Wines, and Graham Norton’s Own.
Premium sparkling wine for the 0% alcohol market.
Premium wine offerings from celebrity partnerships.
Award-winning wine brand in the UK portfolio.
High-quality wines from established partnerships.
Consumer-focused premium wine selections.
Funding Insights of Benchmark Drinks
Benchmark Drinks has successfully raised a total of $709.19K across 4 strategic funding rounds. The most recent funding activity was a Seed round of $222.23 thousand completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $709,189
- Total Rounds 4
- Last Round Seed — $222,226
- First Round $255,609
(May 2018)
- Investors Count 1
All 4 funding rounds of Benchmark Drinks with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2019 | $222,226 | Seed | – | – | – |
| Aug 2019 | $231,354 | Seed | – | – | – |
| Aug 2019 | $904,588 | Debt – Conventional | – | – | |
| May 2018 | $255,609 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Benchmark Drinks
Benchmark Drinks has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include HSBC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Universal banking and financial advisory services are provided globally. | 1865 | hsbc.com | London, United Kingdom |
Investor details for Benchmark Drinks
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People of Benchmark Drinks
1 people are tracked at Benchmark Drinks (1 in leadership); the tracked headcount is 11.
| Name | Role | Group |
|---|---|---|
Paul Schaafsma | Founder & Managing Director | Leadership |
Complete people profiles for Benchmark Drinks
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Timeline of Benchmark Drinks
3 dated milestones of Benchmark Drinks across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Benchmark Drinks is founded.
- Funding First funding round of $256K.
- Funding Latest funding round, Seed, of $222K.
Competitors of Benchmark Drinks
Benchmark Drinks has 3 listed competitors in our database, 2 of them funded. They include Gusbourne, Chapel Down and Canned Wine Co.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| gusbourne.com | 2004 | Ashford, United Kingdom | 7 | Brand of wines | ||
| chapeldown.com | 2001 | Tenterden, United Kingdom | $48.05M | 62 | Various alcoholic beverages are manufactured and sold by Chapel Down. | |
| cannedwine.co | 2019 | Bath, United Kingdom | $1.2M | 5 | Canned wine is produced and distributed by the UK-based brand. |
Detailed competitors of Benchmark Drinks
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Top companies in Alcoholic & Tobacco Products
2 companies that operate in the same segment as Benchmark Drinks (Alcoholic & Tobacco Products) in United Kingdom, ranked by their profile score on The Company Check.
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Related news about Benchmark Drinks
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Frequently Asked Questions about Benchmark Drinks
Benchmark Drinks was founded in 2018.
Benchmark Drinks is headquartered in Kettering, United Kingdom. It is registered at Kettering, Northamptonshire, United Kingdom.
Benchmark Drinks is a funded company, having raised a total of $709.19K across 4 funding rounds to date. The company's 1st funding round was a Seed of $255.61K, raised on May 2018.
Benchmark Drinks has 11 employees.
Annual revenue of Benchmark Drinks is $28.65M as on Jan 31, 2022.
Benchmark Drinks, backed by 904588.0 from HSBC, focuses on food and agriculture, alcoholic beverage products, wine, and still sparkling. Multi-brand wine company. Driving innovation, growth, and excellence in its industry sectors. It continues to evolve, meeting industry challenges with strategic approaches.
Benchmark Drinks's top competitors include Chapel Down, Gusbourne and Canned Wine Co.
Benchmark Drinks offers Kylie Minogue Wines, Gordon Ramsay Wines, Gary Barlow Wines, Sir Ian Botham Wines, and Graham Norton’s Own.
Benchmark Drinks has 1 investor. Key investors include HSBC.
Benchmark Drinks operates through Benchmark Drinks Ltd.