About Berlei
Berlei is a company based in Sydney (Australia) founded in 1917. It operates as a D2C, and B2C. Berlei offers products and services including Bras, Underwear, Hosiery, and Sportswear. Berlei operates in a competitive market with competitors including Honey Birdette, The One Two, Full Embrace, The Very Good Bra and The Unseen, among others.
- Headquarter Sydney, Australia
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Sectors
Consumer
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Products & Services of Berlei
Berlei offers a comprehensive portfolio of products and services, including Bras, Underwear, Hosiery, and Sportswear. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Women's bras in various styles for everyday and sports use
Range of women's underwear including briefs and bikinis
Tights, leggings, and socks for women
Active wear like sports bras and crops
Funding Insights of Berlei
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Berlei
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Berlei
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Berlei Comparisons
Competitors of Berlei
Berlei operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Honey Birdette, The One Two, Full Embrace, The Very Good Bra and The Unseen, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Women's innerwear and nightwear are offered through stores and retailers.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer brand specializing in bras and underwear.
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| domain | founded_year | HQ Location |
Internet-first brand of women's innerwear
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| domain | founded_year | HQ Location |
Eco-friendly women's innerwear is provided by an internet-first brand.
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| domain | founded_year | HQ Location |
Provides eco-friendly bras, briefs, trunks, and gift cards via online sales.
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| domain | founded_year | HQ Location |
Online platform selling bikinis, photosets, and featuring models for consumers.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Berlei
When was Berlei founded?
Berlei was founded in 1917.
Where is Berlei located?
Berlei is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
What does Berlei do?
Berlei is an online retailer specializing in womens intimate apparel, including bras, underwear, hosiery, and sportswear. They provide a wide range of sizes and styles, with options for maternity and active wear. Based in Australia, they offer free shipping and returns nationwide, along with membership benefits like discounts. Customers can shop by size, style, and brand through their e-commerce site.
Who are the top competitors of Berlei?
Berlei's top competitors include Honey Birdette, The Very Good Bra and Full Embrace.
What products or services does Berlei offer?
Berlei offers Bras, Underwear, Hosiery, and Sportswear.