About Betterfly
Betterfly is a Technology company based in Santiago (Chile) founded in 2018 by Cristobal Della Maggiora and Eduardo Della Maggiora. Employee health and well-being solutions are delivered through a platform. It operates in the Technology and Healthcare sectors. Betterfly has raised $202.5 million across 5 funding rounds from investors including SoftBank Group, Lightrock and Katapult. The company has 275 employees. Betterfly has completed 6 acquisitions, including Flexoh, Kunder and MyCabbage. Betterfly was last valued at $1 billion in February 2022. Its chief executive, as recorded, is Eduardo Della Maggiora. Its website betterfly.com draws about 49 thousand monthly visits. Betterfly offers products and services including Insurance Platform, Gamified Health App, Benefits Management Tool, and Analytics Dashboard. Its focus areas include HealthTech, Employee Health IT, Healthcare Benefits Administration and Benefits Management.
Company details
Platform offering employee health and well being solutions. It provides a solutions to reward excellent behavior with life insurance and real time employee reporting to HR for employee perks, business wellness, and social responsibility initiatives. It also offers features such as telemedicine, charitable contributions, life and disability insurance, platforms for investments and savings, legal advice, fitness and meditation applications, financial and wellness education, and more.
- Total Equity Funding$202.5M (USD)
in 5 rounds
- Latest Funding Round$125M (USD), Series C
Feb 2022
- InvestorsSoftBank Group
& 21 more
- Employee Count275
- Investments & AcquisitionsFlexoh
& 5 more
Products & Services of Betterfly
Betterfly offers a comprehensive portfolio of products and services, including Insurance Platform, Gamified Health App, Benefits Management Tool, and Analytics Dashboard.
Platform for customizable employee health and life insurance plans.
App that rewards healthy habits through gamification and incentives.
Tool for managing rewards, discounts, and community building.
Dashboard providing reports on health habits and ESG metrics.
Apps and channels of Betterfly
Betterfly publishes 1 mobile app with over 10K+ downloads; its YouTube channel Betterfly has 1.96K subscribers and 30 videos.
Videos from Betterfly
The most watched videos on Betterfly's YouTube channel, Betterfly (1.96K subscribers). Click a video to play it here.
More on Betterfly.
Funding Insights of Betterfly
Betterfly has successfully raised a total of $202.5M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $125 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $202.5M
- Total Rounds 5
- Last Round Series C — $125M
- Investors Count 22
All 5 funding rounds of Betterfly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2022 | $125M | Series C | – | Glade Brook Capital | |
| Jun 2021 | $60M | Series B | – | QED Investors, DST Global | |
| Dec 2020 | $9M | Series A | – | QED Investors | – |
| Jul 2020 | $8.5M | Series A | – | Albatross Capital, Prisma Group | – |
| Jun 2018 | Series A | – | Alaya Capital Partners | – |
| Date | Valuation | Stage |
|---|
Full valuation and stage history of Betterfly
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $1B (Feb 2022). 22 investors in total: 22 institutional.
Investors in Betterfly
Betterfly has secured backing from 22 investors, including venture fund and institutional investors. Prominent investors backing the company include SoftBank Group, Lightrock and Katapult.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth equity is provided to private internet and software companies. | gladebrookcapital.com | Greenwich, United States | ||
Multiple sectors are targeted for venture capital investments by Greycroft. | greycroft.com | New York, United States | ||
Investments are directed toward growth-stage companies generating scalable impact. | 2009 | lightrock.com | London, United Kingdom | |
Venture capital fund investing in early-stage start-ups | qedinvestors.com | Alexandria, United States | ||
Venture capital investment firm | dst-global.com | Menlo Park, United States | ||
Venture capital firm focused on B2B business model and insurtech sectors | mundiventures.com | Madrid, Spain | ||
Growth equity and venture capital are applied to tech sectors. | valorcapitalgroup.com | New York, United States | ||
Endeavor is focused on supporting high-impact entrepreneurs globally. | endeavor.org | New York, United States | ||
Private equity firm focused on multiple sectors | albatrosscapital.net | Lisbon, Portugal | ||
A Chilean business holding is operated across multiple sectors. | 2014 | grupoprisma.cl | Santiago, Chile |
Investor details for Betterfly
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Betterfly
52 people are tracked at Betterfly (30 in leadership, 22 in team); the tracked headcount is 275.
| Name | Role | Group |
|---|---|---|
Cristobal Della Maggiora | Co-Founder | Leadership |
Eduardo Della Maggiora | Co-Founder & CEO | Leadership |
Rafael Ruiz | Global Insurance Director | Leadership |
Pascual Galliverti Costantini | Product Director & Product Marketing Director | Leadership |
Andrea Pizarro Valenzuela | People & Culture Director | Leadership |
Justin Liu | Head Of Product | Leadership |
Paula Urrutia Mendoza | Head Of Talent Acquisition & Business Partner | Leadership |
José Antonio Bolumburu Pérez | Head Talent Strategy Product, Technology & Data | Leadership |
Francisco Abarza | Head Of Revenue Operations | Leadership |
Fernando Barretto | VP Marketing | Leadership |
Sandy Florez | Content Strategy Director, Global | Leadership |
Atenea González | Head Of Sales | Leadership |
Nayi Núñez | VP Of Engineering | Leadership |
Andrés Muñoz Salfate | Head Of Operations | Leadership |
Francisco Riveros | Chief Of Legal & Corporate Affairs | Leadership |
Geraldine Nieva | Head Of Insurance Strategy - Latam | Leadership |
Mey Arreaza | Head Of People & Culture | Leadership |
Lucia Varela | Global Chief Marketing Officer | Leadership |
Fabian Elgueta | Head Of Product | Leadership |
Francisca Manuschevich | VP Of Finance | Leadership |
32 more people are available in the full profile.
Complete people profiles for Betterfly
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Betterfly
Betterfly has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Flexoh, Kunder and MyCabbage.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online on demand pay solutions for employees | minu.mx | Miguel Hidalgo, Mexico | 2019 | Jun 2026 | $100M | |
Coupon-based loyalty solutions are provided via an online platform. | seuvale.com | 2019 | Nov 2022 | •••• | ||
Employee benefit services are provided to companies by Flexoh. | flexoh.com | Alicante, Spain | 2015 | Jul 2022 | •••• | |
Digital employee health and wellness plan management platform | xerpay.com.br | Sao Paulo, Brazil | 2015 | Sep 2021 | •••• | |
Content management services are provided to digital clients. | kunder.cl | Santiago, Chile | 2013 | Sep 2021 | •••• | |
Daily Deal Marketplace | mycabbage.com | Chicago, United States | 2010 | Dec 2012 | •••• |
Complete acquisition details for Betterfly
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Betterfly
10 dated milestones of Betterfly across 14 years, from founding to its latest funding, stage changes and deals.
- Acquisition Acquires MyCabbage.
- Founded Betterfly is founded.
- Funding First funding round.
- Acquisition Acquires Xerpay.
- Acquisition Acquires Kunder.
- Funding Latest funding round, Series C, of $125.0M.
- Milestone Reaches Unicorn status.
- Acquisition Acquires Flexoh.
- Acquisition Acquires SeuVale.
- Acquisition Acquires minu.
Web traffic of Betterfly
The website of Betterfly (betterfly.com) receives about 49.4K visits a month.
- Monthly visits49.4K
▲ 59.2% vs previous month
Websites whose visitors overlap most with Betterfly. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
gptw.com.br | gptw.com.br | 100% | #745,918 | – | |
| cobee.io | 100% | 66.5K | #548,323 | View details | |
| google.com | 74% | 85.8B | #1 | View details | |
| linkedin.com | 68% | 1.9B | #18 | View details | |
hpg.com.br | hpg.com.br | 60% | #1,102,587 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for Betterfly
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Betterfly
Complete news archive for Betterfly
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Betterfly
Betterfly was founded in 2018.
Betterfly is headquartered in Santiago, Chile. It is registered at Santiago, Region Metropolitana De Santiago, Chile.
Eduardo Della Maggiora is the CEO of Betterfly, as recorded in our data. They have also founded this company.
Betterfly is a funded company, having raised a total of $202.5M across 5 funding rounds to date.
Betterfly has 275 employees.
Platform offering employee health and well being solutions. It provides a solutions to reward excellent behavior with life insurance and real time employee reporting to HR for employee perks, business wellness, and social responsibility initiatives. It also offers features such as telemedicine, charitable contributions, life and disability insurance, platforms for investments and savings, legal advice, fitness and meditation applications, financial and wellness education, and more.
Betterfly offers Insurance Platform, Gamified Health App, Benefits Management Tool, and Analytics Dashboard.
Betterfly has 22 investors. Key investors include SoftBank Group, Lightrock, Katapult, Glade Brook Capital, and Greycroft.
The valuation of Betterfly is $1B as of Feb 2022.
Yes. Betterfly publishes Betterfly Effect, with over 10,000 downloads.