About Bidstack
Bidstack is a Business Services company based in London (United Kingdom) founded in 2015 by Simon Mitchell. In-game advertising platform is provided for developers and advertisers. It operates in the Business Services and Media & Entertainment sectors. Bidstack has raised $11.52 million across 3 funding rounds from investors including Irdeto. The company has 71 employees. Bidstack offers products and services including Dynamic Ad Placements, Lightweight SDK, and Virtual Sports Sponsorship. Its focus areas include Enterprise Applications, AdTech, Industry Specific Advertising and Sports. Its legal entity is BIDSTACK LTD. Its competitors include Supponor and M&C Saatchi; 1 of its 2 listed competitors has raised funding.
Company details
Bidstack was founded in 2015 in Shoreditch, United Kingdom, as a platform focused on in-game advertising within the gaming sector. Tools are supplied to game developers for title monetization, while advertisers are enabled to engage gamers through controlled ad placements. Real-time data monitoring and performance tracking are facilitated, alongside integrated campaign management features for ad building and evaluation. Operations center on digital advertising solutions tailored to interactive environments.
- Headquarters London, United Kingdom
- Employees 71
- Founders Simon Mitchell
- SectorsBusiness ServicesMedia & Entertainment
- Website bidstack.com
- Social LinkedIn X Facebook
- Legal Name Bidstack Ltd
- Date of Incorporation 21 Oct, 2015
- Jurisdiction LONDON, UNITED KINGDOM
- Annual Revenue$3.61 M (USD)2034as on Dec 31, 2021
- Net Profit-$7.75 M (USD)-45as on Dec 31, 2021
- EBITDA-$10.04 M (USD)-80as on Dec 31, 2021
- Total Equity Funding$11.52M (USD)
in 3 rounds
- Latest Funding Round$11.25M (USD), Series A
Oct 2022
- Investors
- Employee Count71
Products & Services of Bidstack
Bidstack offers a comprehensive portfolio of products and services, including Dynamic Ad Placements, Lightweight SDK, and Virtual Sports Sponsorship.
Integrates ads into video games for seamless player engagement
Enables easy ad installation in games without performance issues
Manages brand ads in sports simulations for realistic experiences
Funding Insights of Bidstack
Bidstack has successfully raised a total of $11.52M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $11.25 million completed in October 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.52M
- Total Rounds 3
- Last Round Series A — $11.25M
- First Round $61,500
(Sep 2015)
- Investors Count 1
All 3 funding rounds of Bidstack with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2022 | $11.25M | Series A | – | Irdeto | – |
| Dec 2015 | $208,691 | Seed | – | – | – |
| Sep 2015 | $61,500 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Bidstack
Bidstack has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Irdeto.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cybersecurity solutions are provided for gaming, entertainment, and mobility sectors. | 1969 | irdeto.com | Hoofddorp, Netherlands |
Investor details for Bidstack
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People of Bidstack
5 people are tracked at Bidstack (3 in leadership, 2 in team); the tracked headcount is 71.
| Name | Role | Group |
|---|---|---|
Simon Mitchell | Co-Founder | Leadership |
James Draper | Founder & CEO | Leadership |
Daniel Barrigas | CTO | Leadership |
Lisa Hau | CSO | Team |
Aleksandra Kashkan | Software Engineer | Team |
Complete people profiles for Bidstack
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Timeline of Bidstack
3 dated milestones of Bidstack across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Bidstack is founded.
- Funding First funding round of $62K.
- Funding Latest funding round, Series A, of $11.3M.
Competitors of Bidstack
Bidstack has 2 listed competitors in our database, 1 of them funded. They include Supponor and M&C Saatchi.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| supponor.com | 2006 | London, United Kingdom | $36.79M | 30 | In-game advertising solutions are delivered via AI-driven virtual technology. | |
| mcsaatchi.com | 1995 | London, United Kingdom | 2,706 | Creative solutions are provided for brand building and business challenges. |
Detailed competitors of Bidstack
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Web traffic of Bidstack
The website of Bidstack (bidstack.com) receives about 1.5K visits a month.
- Monthly visits1.5K
▼ 51% vs previous month
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Frequently Asked Questions about Bidstack
Bidstack was founded in 2015.
Bidstack is headquartered in London, United Kingdom.
Bidstack is a funded company, having raised a total of $11.52M across 3 funding rounds to date. The company's 1st funding round was a Seed of $61.5K, raised on Sep 2015.
Bidstack has 71 employees.
Annual revenue of Bidstack is $3.61M as on Dec 31, 2021.
Bidstack was founded in 2015 in Shoreditch, United Kingdom, as a platform focused on in-game advertising within the gaming sector. Tools are supplied to game developers for title monetization, while advertisers are enabled to engage gamers through controlled ad placements. Real-time data monitoring and performance tracking are facilitated, alongside integrated campaign management features for ad building and evaluation. Operations center on digital advertising solutions tailored to interactive environments.
Bidstack's top competitors include M&C Saatchi and Supponor.
Bidstack offers Dynamic Ad Placements, Lightweight SDK, and Virtual Sports Sponsorship.
Bidstack has 1 investor. Key investors include Irdeto.
Bidstack operates through Bidstack Ltd.