About BidX
BidX is a company based in Darmstadt (Germany) founded in 2016 by Nadine Schopper, Dominik Thusing, and Max Hofmann was acquired by Worldeye in May 2025.. BidX offers products and services including Search Ads, Display & Video Ads, and Analytics & Insights. BidX operates in a competitive market with competitors including Trellis, Quartile, Perpetua Labs, Golden Opportunity and Kliken, among others.
- Headquarter Darmstadt, Germany
- Founders Nadine Schopper, Dominik Thusing, Max Hofmann
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Sectors
Media & EntertainmentRetail
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Email
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Phone
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Website
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Social
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- Legal Name Bidx Gmbh
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Products & Services of BidX
BidX offers a comprehensive portfolio of products and services, including Search Ads, Display & Video Ads, and Analytics & Insights. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Automates keyword, bid, and budget optimization for increased sales.
Generates sales through custom audiences and retargeting on Amazon.
Provides data analytics for understanding customer journeys and performance.
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Funding Insights of BidX
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in BidX
BidX has secured backing from 1 investor. Prominent investors backing the company include Worldeye. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Worldeye acquires and develops SaaS tools for ecommerce marketplace enablement.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by BidX
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - BidX
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bidx Comparisons
Competitors of BidX
BidX operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Trellis, Quartile, Perpetua Labs, Golden Opportunity and Kliken, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Online platform for property and casualty insurance products is operated.
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Ecommerce advertising campaigns are automated and optimized using AI.
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| domain | founded_year | HQ Location |
AI-based marketing optimization software is provided for Amazon sellers.
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Product advertisement listing platform
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Provider of marketing tools for online retailers
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| domain | founded_year | HQ Location |
Cloud-based product listing ad solutions provider
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Bidx
Frequently Asked Questions about BidX
When was BidX founded?
BidX was founded in 2016.
Where is BidX located?
BidX is headquartered in Darmstadt, Germany. It is registered at Darmstadt, Hesse, Germany.
What does BidX do?
BidX was founded in 2016 in Darmstadt, Germany, as a platform in the e-commerce advertising sector. A web application is provided that employs machine-learning algorithms to analyze ad performance and adjust bids and keywords for profitability. Services include keyword research, campaign optimization, and performance evaluation, all delivered through a subscription model to support Amazon sellers.
What products or services does BidX offer?
BidX offers Search Ads, Display & Video Ads, and Analytics & Insights.
Who are BidX's investors?
BidX has 1 investor. Key investors include Worldeye.
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