About Billie Media
Billie Media is a company based in Auckland (New Zealand) founded in 2021 was acquired by Billups in May 2024. It operates as a SaaS (Software-as-a-Service), and Professional Services. Billie Media offers products and services including billups Analytics and billups Discovery. Billie Media operates in a competitive market with competitors including JCDecaux, Ströer, Times OOH, Bidstack and GroupM, among others.
- Headquarter Auckland, New Zealand
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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- Legal Name Billups
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Products & Services of Billie Media
Billie Media offers a comprehensive portfolio of products and services, including billups Analytics and billups Discovery. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Performance of OOH campaigns is analyzed and optimized.
Over a million OOH units are explored easily.
Funding Insights of Billie Media
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Billie Media
Billie Media has secured backing from 1 investor. Prominent investors backing the company include Billups. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Provides OOH media services for advertisers and media owners through analytics and planning tools.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Billie Media
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Billie Media
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Billie Media Comparisons
Competitors of Billie Media
Billie Media operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as JCDecaux, Ströer, Times OOH, Bidstack and GroupM, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
JCDecaux is recognized as a leader in outdoor advertising.
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Digital and outdoor advertising services are offered by Ströer.
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Outdoor advertising network for mass and niche segments is operated.
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In-game advertising platform is provided for developers and advertisers.
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Provider of advertising services
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Provider of advertising services
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Billie Media
When was Billie Media founded?
Billie Media was founded in 2021.
Where is Billie Media located?
Billie Media is headquartered in Auckland, New Zealand.
What does Billie Media do?
Out-of-Home (OOH) advertising campaigns are planned, bought, and measured by Billie Media, now part of billups. Services are offered to advertisers and media owners for inventory management and performance analysis. Advanced analytics tools and data science models are utilized to optimize campaign outcomes across diverse markets in North America, EMEA, APAC, and Oceania. Sustainable practices in OOH advertising are also emphasized.
Who are the top competitors of Billie Media?
What products or services does Billie Media offer?
Billie Media offers billups Analytics and billups Discovery.
Who are Billie Media's investors?
Billie Media has 1 investor. Key investors include Billups.
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