About Binocular
Binocular was founded in 2012 in Austin, United States, focusing on augmented reality (AR) technology for the retail sector. Custom AR applications are created for brands to enhance user experiences. The Glasses.com app was developed to allow virtual try-ons of sunglasses prior to purchase. Clients served include Ray-Ban and CaratLane. Acquisition by Blippar took place on October 23, 2015.
- Headquarter Austin, United States
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Funding Insights of Binocular
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Binocular
Binocular has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Blippar. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Web-based tools for AR content creation are provided by Blippar.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Binocular
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Binocular
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Binocular Comparisons
Competitors of Binocular
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Binocular
When was Binocular founded?
Binocular was founded in 2012.
Where is Binocular located?
Binocular is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
What does Binocular do?
Binocular was founded in 2012 in Austin, United States, focusing on augmented reality (AR) technology for the retail sector. Custom AR applications are created for brands to enhance user experiences. The Glasses.com app was developed to allow virtual try-ons of sunglasses prior to purchase. Clients served include Ray-Ban and CaratLane. Acquisition by Blippar took place on October 23, 2015.
Who are Binocular's investors?
Binocular has 1 investor. Key investors include Blippar.
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