About Blippar
Blippar is a company based in London (United Kingdom) founded in 2011 by Steve Spencer was acquired by Candy Ventures in January 2019.. Blippar has raised $141 million across 5 funding rounds from investors including Globalive Capital, Khazanah Nasional Berhad and Qualcomm Ventures. Blippar has completed 2 acquisitions, including Binocular and Layar. Blippar offers products and services including Blippbuilder Studio, WEBAR SDK, and The Studio. Blippar operates in a competitive market with competitors including 8th Wall, Zappar, Illuni, Wikitude and Viro Media, among others.
- Headquarter London, United Kingdom
- Founders Steve Spencer
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
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Social
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- Legal Name Blippar Limited
- Date of Incorporation 25 Jan, 2019
- Jurisdiction LONDON, UNITED KINGDOM
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$141 M (USD)
in 5 rounds
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Latest Funding Round
$5 M (USD), Series D
Mar 23, 2021
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Investors
Globalive Capital
& 8 more
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Employee Count
Employee Count
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Investments & Acquisitions
Binocular
& 1 more
- Acquired by
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Products & Services of Blippar
Blippar offers a comprehensive portfolio of products and services, including Blippbuilder Studio, WEBAR SDK, and The Studio. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
User-friendly tool for creating AR experiences without coding skills.
Enables integration of AR features into websites for interactive content.
Provides custom AR solutions for brands to enhance user engagement.
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Funding Insights of Blippar
Blippar has successfully raised a total of $141M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $5 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series D — $5.0M
- First Round First Round
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2021 | Amount | Series D - Blippar | Valuation | West Coast Capital , Chroma Ventures | |
| Sep, 2018 | Amount | Series D - Blippar | Valuation | Qualcomm Ventures |
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| Mar, 2016 | Amount | Series D - Blippar | Valuation | Khazanah Nasional Berhad |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Blippar
Blippar has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Globalive Capital, Khazanah Nasional Berhad and Qualcomm Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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PE firm investing in the UK
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Founded Year | Domain | Location | |
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Early-stage and established businesses are invested in by Chroma Ventures.
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Founded Year | Domain | Location | |
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Venture capital is provided to Canadian tech and offline companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Blippar
Blippar has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Binocular and Layar. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Custom AR applications are developed for brands in retail.
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2012 | ||||
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Augmented reality applications for interactive print media are developed.
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2009 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Blippar
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Blippar Comparisons
Competitors of Blippar
Blippar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 8th Wall, Zappar, Illuni, Wikitude and Viro Media, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
A platform for developing web-based augmented reality experiences is offered.
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| domain | founded_year | HQ Location |
Code-enabled AR experiences are created for businesses and publishers.
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| domain | founded_year | HQ Location |
Provider of AI-integrated platforms for creating AR and VR content
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| domain | founded_year | HQ Location |
Mobile augmented reality software is developed for smartphones.
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| domain | founded_year | HQ Location |
Viro Media delivers a versatile platform for developers to build AR and VR experiences.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Blippar
Frequently Asked Questions about Blippar
When was Blippar founded?
Blippar was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Where is Blippar located?
Blippar is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Is Blippar a funded company?
Blippar is a funded company, having raised a total of $141M across 5 funding rounds to date. The company's 1st funding round was a Series D of $54M, raised on Jan 03, 2012.
What does Blippar do?
Blippar was founded in 2011 in London, United Kingdom, and operates in the augmented reality sector. A WebAR SDK is offered for developing AR content, incorporating real-time SLAM tracking capabilities. A no-code platform is also provided to facilitate AR creation without programming expertise. AR consultation services are available to clients. Recognition as a fast-growing company has been received from sources including CNN and Forbes.
Who are the top competitors of Blippar?
What products or services does Blippar offer?
Blippar offers Blippbuilder Studio, WEBAR SDK, and The Studio.
How many acquisitions has Blippar made?
Who are Blippar's investors?
Blippar has 9 investors. Key investors include Globalive Capital, Khazanah Nasional Berhad, Qualcomm Ventures, Layar, and West Coast Capital.
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