About Blee
Blee is a Technology company based in Pune (India) founded in 2015 by Janhavi Joshi. Blee is focused on AI-driven marketing compliance solutions. It operates on a SaaS (Software-as-a-Service) model in Technology and Retail sectors. Blee has raised $48.85 thousand across 2 funding rounds from investors including BRTSIF. Blee was last valued at $742.48 thousand in March 2019. Its Indian entity Bleetech Innovations Private Limited reported revenue of ₹35 Lakh. Blee offers products and services including Blee Platform. Its focus areas include Software and Compliance Software. Its competitors include boAt, Sonic Lamb and Leaf Studios; 3 of its 3 listed competitors have raised funding.
Company details
Blee is engaged in providing an AI-first platform for marketing compliance reviews. The platform is designed to streamline the review process for marketing, product, and sales content, ensuring alignment with regulatory standards. Solutions offered include full lifecycle compliance reviews, proactive AI insights, intuitive workflows, custom risk profiles, and automated recordkeeping. The company serves various sectors, including financial services and pharmaceuticals, by integrating with existing tools to enhance efficiency and scalability for legal and compliance teams.
- Headquarters Pune, India
- Founders Janhavi Joshi
- SectorsTechnologyRetail
- Website getblee.com
- Social LinkedIn
- Legal Name Inreal Inc (Dba Blee)
- Date of Incorporation 05 Oct, 2015
- Jurisdiction Pune, Maharashtra, India
- Annual Revenue₹35 Lakh
FY 2025 · +84% YoY
- Net Profit₹6.8 Lakh
FY 2025 · 19% margin
- EBITDA₹17.4 Lakh
FY 2025 · 50% margin
- Total Equity Funding$48.85K (USD)
in 2 rounds
- Latest Funding Round$28.25K (USD), Seed
Mar 2019
- Investors
Associated legal entities of Blee
Blee operates through Bleetech Innovations Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Bleetech Innovations Private Limited CIN U74120PN2015PTC156673 | Active | 05 Oct 2015 | Pune, Maharashtra | ₹0.4 Cr | 2 | View details |
Products & Services of Blee
Blee offers a comprehensive portfolio of products and services, including Blee Platform.
AI-driven platform for marketing content compliance reviews.
Funding Insights of Blee
Blee has successfully raised a total of $48.85K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $28.25 thousand completed in March 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $48,846
- Total Rounds 2
- Last Round Seed — $28,251
- First Round $20,595
(May 2018)
- Investors Count 1
All 2 funding rounds of Blee with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2019 | $28,251 | Seed | $742,478 | BRTSIF | – |
| May 2018 | $20,595 | Seed | $793,701 | – | – |
Last known valuation $742,478 (Mar 2019). 1 investors in total: 1 institutional.
Investors in Blee
Blee has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include BRTSIF.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Offers comprehensive consulting services for startups. | 2018 | brtsif.com | India |
Investor details for Blee
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Bleetech Innovations Private Limited (Blee)
Bleetech Innovations Private Limited is the primary company behind Blee. The board of Bleetech Innovations Private Limited currently have 2 directors; the longest-serving is Janhavi Nitin Joshi, appointed in 2015. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Janhavi Nitin Joshi DIN 07250399 | Director | 05 Oct 2015 | 11 yrs | Bleetech Innovations Private Limited |
| Nupura Dattatraya Kirloskar DIN 07250571 | Director | 05 Oct 2015 | 11 yrs | Bleetech Innovations Private Limited |
People of Blee
1 people are tracked at Blee (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership |
Complete people profiles for Blee
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Blee
Figures of Bleetech Innovations Private Limited, the primary company behind Blee, for FY 2025. Revenue was ₹35 Lakh (+84% year on year). Net profit was ₹6.8 Lakh (19% margin). EBITDA was ₹17.4 Lakh (50% margin). Revenue has grown at a compounded annual rate of +21% over three years and +38% over five years.
- ₹35 LakhRevenue · FY 2025 · +84% YoY
- ₹6.8 LakhNet profit · 19% margin
- ₹17.4 LakhEBITDA · 50% margin
- ₹1.1 LakhPaid-up capital
- +21%Revenue CAGR, 3 years
- +38%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Bleetech Innovations Private Limited are on its company page.
Detailed financial statements for Blee
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Blee
3 dated milestones of Blee across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Blee is founded.
- Funding First funding round of $21K.
- Funding Latest funding round, Seed, of $28K.
Competitors of Blee
Blee has 3 listed competitors in our database, 3 of them funded. They include boAt, Sonic Lamb and Leaf Studios.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| boat-lifestyle.com | 2016 | Gurugram, India | $206M | 501 | Personal audio products, wearables, and mobile accessories are retailed. | |
| soniclamb.com | 2018 | Hubli, India | $593,427 | 75 | Internet first brand offering headphones | |
| leafstudios.in | 2015 | Delhi, India | $290,881 | 15 | Multi-category headphones, accessories, and smart watches are offered online. |
Detailed competitors of Blee
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Blee
Blee was founded in 2015 and raised its 1st funding round 3 years after it was founded.
Blee is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
Blee is a funded company, having raised a total of $48.85K across 2 funding rounds to date. The company's 1st funding round was a Seed of $20.6K, raised on May 2018.
The primary company behind Blee, Bleetech Innovations Private Limited, reported revenue of ₹35 Lakh for FY 2025, up 84% year on year.
Blee is engaged in providing an AI-first platform for marketing compliance reviews. The platform is designed to streamline the review process for marketing, product, and sales content, ensuring alignment with regulatory standards. Solutions offered include full lifecycle compliance reviews, proactive AI insights, intuitive workflows, custom risk profiles, and automated recordkeeping. The company serves various sectors, including financial services and pharmaceuticals, by integrating with existing tools to enhance efficiency and scalability for legal and compliance teams.
Blee's top competitors include boAt, Sonic Lamb and Leaf Studios.
Blee offers Blee Platform.
Blee has 1 investor. Key investors include BRTSIF.
The valuation of Blee is $742.48K as of Mar 2019.
Blee operates through Bleetech Innovations Private Limited.
The legal entities of Blee currently have 2 directors, including Janhavi Nitin Joshi, Nupura Dattatraya Kirloskar.