About Bloglovin'
Bloglovin' is a Media & Entertainment company based in New York (United States) founded in 2008. Blogs are aggregated for discovery and following by users. Bloglovin' has raised $11.06 million across 3 funding rounds from investors including Lerer Hippeau, Kinnevik and Northzone. Bloglovin' has completed 2 acquisitions, including Finale and Sverve. Its website bloglovin.com draws about 414 thousand monthly visits. Its focus areas include Digital Publishing Platforms, Blogging and Horizontal. Its competitors include Medium, FANDOM and Posterous; 3 of its 3 listed competitors have raised funding.
Company details
Bloglovin helps people discover and follow their favorite blogs. Gets over 7 monthly unique visitors. 70 of them follow fashion blogs and over 90 of the members are female. It provides a way to read, organize and discover blogs on mobile, desktop and via email. Features a range of genres of blogs on its platform. Acqui-hired Giordano Bruno Contestabiles social shopping app Finale in June 2015, even before it was launched and he was made CEO of the company. Lead 411 called Bloglovin one of the Hottest Companies in New York City in 2014.
- Headquarters New York, United States
- SectorsMedia & Entertainment
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Website bloglovin.com
- Social LinkedIn X Facebook
- Total Equity Funding$11.06M (USD)
in 3 rounds
- Latest Funding Round$3.06M (USD), Series A
Oct 2015
- InvestorsLerer Hippeau
& 6 more
- Investments & AcquisitionsFinale
& 1 more
Funding Insights of Bloglovin'
Bloglovin' has successfully raised a total of $11.06M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $3.06 million completed in October 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.06M
- Total Rounds 3
- Last Round Series A — $3.06M
- First Round $1M
(Jun 2012)
- Investors Count 7
All 3 funding rounds of Bloglovin with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
7 investors in total: 7 institutional.
Investors in Bloglovin'
Bloglovin' has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Lerer Hippeau, Kinnevik and Northzone.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are funded by Northzone venture capital. | northzone.com | London, United Kingdom | ||
Investing in creators, organizing AI events, and building community in New York. | betaworks.com | |||
A global technology investment platform operating in multiple cities with a focus on venture and digital asset funds. | whitestarcapital.com | |||
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
Early-stage investments are made in US technology startups. | bassetinvestmentgroup.com | New York, United States | ||
VC firm investing in seed and early stage companies in the US | rre.com | New York, United States | ||
Venture capital investments are directed toward multiple sectors by Kinnevik. | 1936 | kinnevik.com | Stockholm, Sweden |
Investor details for Bloglovin
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Investments & Acquisitions by Bloglovin'
Bloglovin' has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Finale and Sverve.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Businesses and influencers are connected for marketing campaigns. | sverve.com | New York, United States | 2012 | Feb 2016 | •••• | |
Provider of event management services | finale.nyc | New York, United States | 2014 | Jun 2015 | •••• |
Complete acquisition details for Bloglovin
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Timeline of Bloglovin'
Competitors of Bloglovin'
Bloglovin' has 3 listed competitors in our database, 3 of them funded. They include Medium, FANDOM and Posterous.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| medium.com | 2012 | San Francisco, United States | $162.97M | 121 | Online platform allows users to read and write blogs | |
| fandom.com | 2005 | San Francisco, United States | $309.44M | 199 | Online social platform for media enthusiasts | |
| posterous.com | 2008 | San Francisco, United States | $10.14M | Online blogging is enabled for users via email with attachments. |
Detailed competitors of Bloglovin
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- Full competitor set
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Web traffic of Bloglovin'
The website of Bloglovin' (bloglovin.com) receives about 414.3K visits a month and ranks #113,370 among all websites worldwide, #5,797 in Beauty and Cosmetics.
- Monthly visits414.3K
▼ 10% vs previous month
- Unique visitors207.4K
per month
- Global rank#113,370
among all websites
- Category rank#5,797
Lifestyle · Beauty and Cosmetics
- Bounce rate37%
- Pages per visit2.2
- Average visit1 min 10 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Bloglovin'. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fashiontoast.com | fashiontoast.com | 100% | – | ||
| skinskoolbeauty.com | 99% | 298.6K | #193,726 | View details | |
| lookbook.nu | 82% | 4.5K | #4,729,582 | View details | |
| aylabeauty.com | 79% | 21.4K | #1,147,805 | View details | |
 thesartorialist.blogspot.com | thesartorialist.blogspot.com | 70% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for Bloglovin'
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- 22 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Digital Media & Publishing Platforms
3 companies that operate in the same segment as Bloglovin' (Digital Media & Publishing Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Content is shared and discussed across user-driven communities. | 2005 | San Francisco, California, United States | USD 1.62 B | |||
Reward-based crowdfunding is facilitated for content creators and musicians. | 2013 | San Francisco, California, United States | USD 412.1 M | 1,218 | ||
Subscription-based platform for publishers' content management is provided. | 2017 | San Francisco, California, United States | USD 189.5 M | USD 1.45 M | 4,285 |
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Related news about Bloglovin'
Complete news archive for Bloglovin
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Frequently Asked Questions about Bloglovin'
Bloglovin' was founded in 2008 and raised its 1st funding round 4 years after it was founded.
Bloglovin' is headquartered in New York, United States. It is registered at New York, New York, United States.
Bloglovin' is a funded company, having raised a total of $11.06M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1M, raised on Jun 2012.
Bloglovin helps people discover and follow their favorite blogs. Gets over 7 monthly unique visitors. 70 of them follow fashion blogs and over 90 of the members are female. It provides a way to read, organize and discover blogs on mobile, desktop and via email. Features a range of genres of blogs on its platform. Acqui-hired Giordano Bruno Contestabiles social shopping app Finale in June 2015, even before it was launched and he was made CEO of the company. Lead 411 called Bloglovin one of the Hottest Companies in New York City in 2014.
Bloglovin' has 7 investors. Key investors include Lerer Hippeau, Kinnevik, Northzone, Betaworks, and White Star Capital.
The website of Bloglovin' receives about 414 thousand visits a month and ranks #113,370 among all websites worldwide.