About Blue Mountain
Blue Mountain is a Retail company based in San Diego (United States) founded in 1996, and was acquired by American Greetings in September 2001. Digital greeting cards and e-commerce gifts are offered online. It operates on a Subscription Services and Freemium model. Its chief executive, as recorded, is Sally Babcock. Its website bluemountain.com draws about 1.5 million monthly visits. Blue Mountain offers products and services including Digital Greeting Cards, SmashUpsâ„¢, and Creatacardâ„¢. Its focus areas include Technology, Internet Services and Digital Content. Its legal entity is BMA Holdings, LLC. Its competitors include JibJab, Paperless Post and Punchbowl; 3 of its 3 listed competitors have raised funding.
Company details
A variety of digital greeting cards are offered by Blue Mountain for birthdays, holidays, and other occasions. Personalized options like SmashUps and Creatacard are included in their services. The platform operates primarily through a subscription model with additional freemium access. Their solutions cater to individuals seeking convenient and customizable ways to celebrate and connect with loved ones.
- Headquarters San Diego, United States
- Stage Acquired
- SectorsRetail
- Website category Computers Electronics and Technology · Email
- Website bluemountain.com
- Social X Facebook
- Acquired by American Greetings (Sep 2001)
- Legal Name Bma Holdings, Llc
- Investors
- Acquired byAmerican Greetings
(Sep 2001)
Products & Services of Blue Mountain
Blue Mountain offers a comprehensive portfolio of products and services, including Digital Greeting Cards, SmashUps™, and Creatacard™.
Digital cards are offered for various occasions.
Customizable video greetings are provided for celebrations.
Printable custom cards are available for users.
Apps and channels of Blue Mountain
Blue Mountain publishes 2 mobile apps with over 100K+ downloads.
Investors in Blue Mountain
Blue Mountain has secured backing from 1 investor. Prominent investors backing the company include American Greetings.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Digital greeting cards and personalized messaging services are offered. | 1906 | americangreetings.com | Cleveland, United States |
Investor details for Blue Mountain
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People of Blue Mountain
1 people are tracked at Blue Mountain (1 in leadership).
| Name | Role | Group |
|---|---|---|
Sally Babcock | CEO | Leadership |
Complete people profiles for Blue Mountain
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Timeline of Blue Mountain
2 dated milestones of Blue Mountain across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Blue Mountain is founded.
- Exit Acquired by American Greetings.
Competitors of Blue Mountain
Blue Mountain has 3 listed competitors in our database, 3 of them funded. They include JibJab, Paperless Post and Punchbowl.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| jibjab.com | 1999 | Los Angeles, United States | $17.01M | Customizable eCards and videos for greetings are provided online. | ||
| paperlesspost.com | 2008 | New York, United States | $32.35M | 10 | App and online platform for greeting/invitation cards | |
| punchbowl.com | 2006 | Framingham, United States | $12.72M | 19 | Digital invitations and greeting cards are sold online for personalization. |
Detailed competitors of Blue Mountain
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Web traffic of Blue Mountain
The website of Blue Mountain (bluemountain.com) receives about 1.5M visits a month and ranks #14,378 among all websites worldwide, #1,944 in Email.
- Monthly visits1.5M
▼ 48.6% vs previous month
- Unique visitors1.3M
per month
- Global rank#14,378
among all websites
- Category rank#1,944
Computers Electronics and Technology · Email
- Bounce rate44%
- Pages per visit6.2
- Average visit5 min 47 sec
- DevicesDesktop 49% · Mobile 51%
Websites whose visitors overlap most with Blue Mountain. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| americangreetings.com | 100% | 1.5M | #14,810 | View details | |
| greetingsisland.com | 80% | 680.7K | #15,300 | View details | |
e-cards.com | e-cards.com | 58% | #3,461,570 | – | |
regards.com | regards.com | 58% | #5,615,536 | – | |
| egreetings.com | 57% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Blue Mountain
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Top companies in Stationery, Gifting & Handicrafts E-Commerce
3 companies that operate in the same segment as Blue Mountain (Stationery, Gifting & Handicrafts E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Personalized video messages from celebrities are booked online. | 2017 | Chicago, Illinois, United States | USD 193.71 M | 355 | ||
Reward-based crowdfunding is enabled via no-inventory t-shirt sales. | 2000 | Fairfax, Virginia, United States | USD 41.75 M | USD 191.13 K | 1,596 | |
Online wedding registry and gifts marketplace is operated. | 2013 | New York, New York, United States | USD 141.1 M | 101 |
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Related news about Blue Mountain
Complete news archive for Blue Mountain
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Frequently Asked Questions about Blue Mountain
Blue Mountain was founded in 1996.
Blue Mountain is headquartered in San Diego, United States. It is registered at San Diego, California, United States.
Sally Babcock is the CEO of Blue Mountain, as recorded in our data.
A variety of digital greeting cards are offered by Blue Mountain for birthdays, holidays, and other occasions. Personalized options like SmashUps and Creatacard are included in their services. The platform operates primarily through a subscription model with additional freemium access. Their solutions cater to individuals seeking convenient and customizable ways to celebrate and connect with loved ones.
Blue Mountain's top competitors include JibJab, Paperless Post and Punchbowl.
Blue Mountain offers Digital Greeting Cards, SmashUpsâ„¢, and Creatacardâ„¢.
Blue Mountain has 1 investor. Key investors include American Greetings.
Blue Mountain operates through Bma Holdings, Llc.
Yes. Blue Mountain was acquired by American Greetings in September 2001.
Yes. Blue Mountain publishes Blue Mountain Ecards and 1 more app, with over 100,000 downloads.
The website of Blue Mountain receives about 1.5 million visits a month and ranks #14,378 among all websites worldwide.