Bluesmart

New York, United States Founded: 2013 • Age: 13 yrs Acquired By Travelpro
Provides smartphone-controlled suitcases.

About Bluesmart

Bluesmart was a Consumer company based in New York (United States) founded in 2013 by Martin Diz, Alejo Verlini, Tomi Pierucci, and Brian Chen, and was acquired by Travelpro in May 2018. It provides smartphone-controlled suitcases. It operates on a B2C model. Bluesmart has raised $23.83 million across 5 funding rounds from investors including Amadeus, FundersClub and Pear VC. Its chief executive is Tomi Pierucci. The company is recorded as dissolved. Its focus areas include Consumer Goods, Electronics, Smart Devices and Luggage. Its competitors include Samsara Luggage, G-RO, Everpurse, Baggio and Travelmate Robotics; 2 of its 5 listed competitors have raised funding.

Company details

Bluesmart, established in 2013, excels in producing consumer products, electronics, producing smart devices, and luggage. Provides smartphone-controlled suitcases. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide. It continues to evolve, meeting industry challenges with strategic approaches.

  • Headquarters New York, United States
  • Founders Martin Diz, Alejo Verlini, Tomi Pierucci, Brian Chen
  • Stage Acquired
  • Sectors
    Consumer
  • Website bluesmart.com
  • Social X Facebook
  • Acquired by Travelpro (May 2018)
Operational Areas
Key Metrics
  • Total Equity Funding
    $23.83M (USD)

    in 5 rounds

  • Latest Funding Round
    $12M (USD), Series A

    Jan 2017

  • Investors
    Amadeus

    & 18 more

  • Acquired by
    Travelpro

    (May 2018)

Funding Insights of Bluesmart

Bluesmart has successfully raised a total of $23.83M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $12 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $23.83M
  • Total Rounds 5
  • Last Round Series A β€” $12M
  • First Round $155,000

    (Jun 2014)

  • Investors Count 18

All 5 funding rounds of Bluesmart with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2017$12MSeries A–Michael Li
Oct 2015$11.5MSeries A–Amadeus, Cota Capital
–
Mar 2015–Series A–Zillionize
–
Nov 2014$170,000Seed––
–
Jun 2014$155,000Seed–German Ventures
–
Valuation history

19 investors in total: 15 institutional and 4 angel.

Investors in Bluesmart

Bluesmart has secured backing from 19 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Amadeus, FundersClub and Pear VC.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Endeavor is focused on supporting high-impact entrepreneurs globally.
–endeavor.orgNew York, United States
VC firm investing in early stage startups in the US
–xg-ventures.comMenlo Park, United States
Sectors like ad tech, food tech, logistics, services are targeted.
–monashees.comSao Paulo, Brazil
Seed-stage companies are funded by Zillionize venture capital firm.
–zillionize.comPalo Alto, United States
Stage-agnostic venture capital investments are focused on US sectors.
–cotacapital.comSan Francisco, United States
Venture debt is provided globally across multiple sectors.
1980westerntech.comPortola Valley, United States
Early-stage startups are accelerated via funding and educational programs.
–ycombinator.comMountain View, United States
Early-stage US tech investments are made by Fairhaven Capital.
–fairhavencapital.comCambridge, United States
Global tech sector investments are managed by Fenox Venture Capital.
–fenoxvc.comTaipei, Taiwan
Investments are made in tech startups by Yunqi Partners.
–yunqi.vcBeijing, China
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Investor details for Bluesmart

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People of Bluesmart

4 people are tracked at Bluesmart (4 in leadership).

NameRoleGroup
Martin Diz
Co-Founder, CTOLeadership
Alejo Verlini
Co-Founder, Design HeadLeadership
Tomi Pierucci
Co-Founder, CEOLeadership
Brian Chen
Co-Founder, Operations HeadLeadership
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Timeline of Bluesmart

4 dated milestones of Bluesmart across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Bluesmart is founded.
  2. Funding First funding round of $155K.
  3. Funding Latest funding round, Series A, of $12.0M.
  4. Exit Acquired by Travelpro.

Competitors of Bluesmart

Bluesmart has 5 listed competitors in our database, 2 of them funded. They include Samsara Luggage, G-RO, Everpurse, Baggio and Travelmate Robotics, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
samsaraluggage.com2017Netanya, Israel––
Internet-first brand of aluminium smart suitcase
g-ro.com2014New York, United States––
Offers innovative carry-on luggage for modern travelers.
everpurse.com2012Chicago, United States$1M–
Private label brand of smart handbags
gobaggio.com2014Columbia, United States$25,000–
Internet first brand of smart bags
travelmaterobotics.com2016San Francisco, United States––
Develops robotic autonomous suitcases that follow users for effortless travel.
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Detailed competitors of Bluesmart

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Top companies in Consumer Electronics

10 companies that operate in the same segment as Bluesmart (Consumer Electronics), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Microsoft is recognized for software, hardware, and gaming solutions.
1975Redmond, Washington, United States–USD 281.72 B228,000
Consumer electronics, computers, and software are designed and sold worldwide.
1976Cupertino, California, United States–USD 416.16 B164,000
Multi-category consumer electronics are offered through an internet-first model.
2010Beijing, Beijing, ChinaUSD 1.45 BUSD 63.71 B26,571
Consumer electronics and entertainment products are designed for global markets.
1946New York, New York, United States–USD 78.25 B112,300
Manufacturer of consumer electronics and home appliances products
1984Qingdao, Shandong, China–USD 43.1 B122,730
High-end audio equipment is manufactured for home and automotive sectors.
1965Worthing, United KingdomUSD 37.6 M––
Multi-category electronics are provided by an internet-first brand.
2020London, England, United KingdomUSD 450 MUSD 61.7 M30,907
Speakers and headphones are designed and marketed by Beats Electronics.
2008Santa Monica, California, United StatesUSD 560 M––
Mobile technologies for Nokia are manufactured and supplied globally.
2016Espoo, FinlandUSD 610 MUSD 189.56 M68
Mobile devices, cases, tablets, and screen protectors are offered online.
1928Chicago, Illinois, United StatesUSD 10 MUSD 329.65 M284
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Related news about Bluesmart

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Frequently Asked Questions about Bluesmart

Bluesmart was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Bluesmart is headquartered in New York, United States. It is registered at New York, New York, United States.

Tomi Pierucci is the current CEO of Bluesmart. They have also founded this company.

Bluesmart is a funded company, having raised a total of $23.83M across 5 funding rounds to date. The company's 1st funding round was a Seed of $155K, raised on Jun 2014.

Bluesmart, established in 2013, excels in producing consumer products, electronics, producing smart devices, and luggage. Provides smartphone-controlled suitcases. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide. It continues to evolve, meeting industry challenges with strategic approaches.

Bluesmart's top competitors include Samsara Luggage, Everpurse and Baggio.

Bluesmart has 19 investors. Key investors include Amadeus, FundersClub, Pear VC, Western Technology Investment, and Travelpro.

Yes. Bluesmart was acquired by Travelpro in May 2018.

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