About BlueTraffic
BlueTraffic is a company based in Des Moines (United States) founded in 2003 was acquired by Performance Marketing in July 2016.. BlueTraffic offers products and services including Strategy and Creative Services, Influencer and Social Services, Web and Interactive Services, Marketing Automation Services, and PR and Paid Media Services. BlueTraffic operates in a competitive market with competitors including S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others.
- Headquarter Des Moines, United States
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Sectors
Business Services
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Phone
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Website
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Social
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Annual Revenue
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Latest Funding Round
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Employee Count
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Acquired by
Performance Marketing
(Jul 01, 2016)
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Products & Services of BlueTraffic
BlueTraffic offers a comprehensive portfolio of products and services, including Strategy and Creative Services, Influencer and Social Services, Web and Interactive Services, Marketing Automation Services, and PR and Paid Media Services. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Focuses on brand strategy and creative development for clients.
Manages influencer partnerships and social media campaigns.
Provides web development and interactive marketing tools.
Offers systems for automated marketing processes and efficiency.
Handles PR strategies and paid media advertising efforts.
Funding Insights of BlueTraffic
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in BlueTraffic
BlueTraffic has secured backing from 1 investor. Prominent investors backing the company include Anthologic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Anthologic is engaged in providing comprehensive marketing solutions.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by BlueTraffic
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - BlueTraffic
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bluetraffic Comparisons
Competitors of BlueTraffic
BlueTraffic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Digital advertising and content marketing services are provided globally.
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Media Company focused on radio broadcasting, live events, marketing solutions
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Consumer packaged goods sales and digital marketing services are provided.
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Brand and marketing consulting solutions provider
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Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Digital marketing, advertising, and IT services are provided globally.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about BlueTraffic
When was BlueTraffic founded?
BlueTraffic was founded in 2003.
Where is BlueTraffic located?
BlueTraffic is headquartered in Des Moines, United States. It is registered at Des Moines, Iowa, United States.
What does BlueTraffic do?
BlueTraffic was established in 2003 in Des Moines, United States, as a provider in the digital marketing sector. Core services encompass search engine optimization, market research, content marketing, and search engine marketing. Operations are centered in the United States, with a focus on supporting client online visibility and strategic analysis. The company is owned by Jeff Carey.
Who are the top competitors of BlueTraffic?
BlueTraffic's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
What products or services does BlueTraffic offer?
BlueTraffic offers Strategy and Creative Services, Influencer and Social Services, Web and Interactive Services, Marketing Automation Services, and PR and Paid Media Services.
Who are BlueTraffic's investors?
BlueTraffic has 1 investor. Key investors include Anthologic.