About BlueVenn
BlueVenn is a Technology company based in Bristol (United Kingdom) founded in 2013, and was acquired by Upland in March 2021. Online and offline data are analyzed for customer marketing insights. BlueVenn has raised $9.96 million across 1 funding round from investors including Upland Software and BOOST&Co. The company has 76 employees. BlueVenn has completed 2 acquisitions, including Leap Media Solutions and MarketDeveloper. Its focus areas include Enterprise Applications, MarketingTech, Marketing Data Platforms and Customer Data Platforms. Its legal entity is BLUEVENN LIMITED.
Company details
BlueVenn is a customer data platform that leverages online and offline data to generate customer views. It uses integrated analytics and segmentation to improve marketing efforts. The platforms features include single customer view, consumer insight using analytics, modeling and segmentation, website and email personalization, shopping cart abandonment web behavior analytics, and integration with common ESP, CMS, BI CRM tools. The firms clientele includes Lego, The Belfry, CoxMedia, Gannet, Rabobank, Lastminute.com, Subaru, and AAA.
- Headquarters Bristol, United Kingdom
- Employees 76
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website bluevenn.com
- Social LinkedIn X Facebook
- Acquired by Upland (Mar 2021)
- Legal Name Bluevenn Limited
- Date of Incorporation 08 Jul, 1998
- Jurisdiction LONDON, UNITED KINGDOM
- Annual Revenue$9.06 M (USD)17as on Mar 31, 2018
- Net Profit-$763.85 K (USD)71as on Mar 31, 2018
- Total Equity Funding$9.96M (USD)
in 1 rounds
- Latest Funding Round$9.96M (USD), Series A
Jul 2019
- InvestorsUpland Software
& 1 more
- Employee Count76
- Investments & AcquisitionsLeap Media Solutions
& 1 more
- Acquired byUpland
(Mar 2021)
Funding Insights of BlueVenn
BlueVenn has successfully raised a total of $9.96M through 1 strategic funding round. The most recent funding activity was a Series A round of $9.96 million completed in July 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.96M
- Total Rounds 1
- Last Round Series A — $9.96M
- First Round $9.96M
(Jul 2019)
- Investors Count 1
All 1 funding rounds of BlueVenn with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2019 | $9.96M | Series A | – | BOOST&Co | – |
2 investors in total: 2 institutional.
Investors in BlueVenn
BlueVenn has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Upland Software and BOOST&Co.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| boostandco.com | ||||
Cloud-based software solutions are offered for diverse business operations. | 2010 | uplandsoftware.com | Austin, United States |
Investor details for BlueVenn
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Investments & Acquisitions by BlueVenn
BlueVenn has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Leap Media Solutions and MarketDeveloper.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
A SaaS-based CRM with integrated marketing automation is provided. | marketdeveloper.com | Egham, United Kingdom | 2009 | Jan 2019 | •••• | |
Marketing data management platforms are provided for business analytics. | leapmediasolutions.com | Raleigh, United States | 2012 | Jan 2018 | •••• |
Complete acquisition details for BlueVenn
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of BlueVenn
5 dated milestones of BlueVenn across 8 years, from founding to its latest funding, stage changes and deals.
- Founded BlueVenn is founded.
- Acquisition Acquires Leap Media Solutions.
- Acquisition Acquires MarketDeveloper.
- Funding First funding round of $10.0M.
- Exit Acquired by Upland.
Top companies in SME & Vertical Software
2 companies that operate in the same segment as BlueVenn (SME & Vertical Software) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based ERP software is offered for multiple industries. | 1991 | Loughborough, England, United Kingdom | USD 1.49 B | 7,356 | ||
AI-powered data and decision intelligence solutions are provided for businesses. | 2016 | London, England, United Kingdom | USD 545.02 M | USD 161.29 M | 886 |
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Frequently Asked Questions about BlueVenn
BlueVenn was founded in 2013 and raised its 1st funding round 6 years after it was founded.
BlueVenn is headquartered in Bristol, United Kingdom. It is registered at Bristol, England, United Kingdom.
BlueVenn is a funded company, having raised a total of $9.96M across 1 funding round to date. The company's 1st funding round was a Series A of $9.96M, raised on Jul 2019.
BlueVenn has 76 employees.
Annual revenue of BlueVenn is $9.06M as on Mar 31, 2018.
BlueVenn is a customer data platform that leverages online and offline data to generate customer views. It uses integrated analytics and segmentation to improve marketing efforts. The platforms features include single customer view, consumer insight using analytics, modeling and segmentation, website and email personalization, shopping cart abandonment web behavior analytics, and integration with common ESP, CMS, BI CRM tools. The firms clientele includes Lego, The Belfry, CoxMedia, Gannet, Rabobank, Lastminute.com, Subaru, and AAA.
BlueVenn has made 2 acquisitions, including Leap Media Solutions, and MarketDeveloper.
BlueVenn has 2 investors. Key investors include Upland Software, and BOOST&Co.
BlueVenn operates through Bluevenn Limited.
Yes. BlueVenn was acquired by Upland in March 2021.