About Bluff Works
Bluff Works is a Retail company based in New York (United States) founded in 2012. Internet first brand of casual and apparel for men and women. Bluff Works has raised $1.34 million across 1 funding round. Its website bluffworks.com draws about 70 thousand monthly visits. Bluff Works offers products and services including Threshold Crew Neck T-Shirt, Gramercy Blazer, and Ascender Pants. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its competitors include Bonobos, True Religion Apparel and Everlane; 2 of its 3 listed competitors have raised funding.
Company details
Bluff Works was founded in 2012 in New York, United States, as an internet-first brand in the apparel sector. Casual clothing, including wrinkle-free chinos and original pants, is designed and sewn in New York, with polyester fabric sourced from Taiwan. Operations focus on mens and womens attire, following a successful Kickstarter campaign that raised over 128,000 in the founding year.
- Headquarters New York, United States
- SectorsRetail
- Website shop.bluffworks.com
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$1.34M (USD)
in 1 rounds
- Latest Funding Round$1.34M (USD), Seed
May 2018
Products & Services of Bluff Works
Bluff Works offers a comprehensive portfolio of products and services, including Threshold Crew Neck T-Shirt, Gramercy Blazer, and Ascender Pants.
T-shirt with moisture-wicking and wrinkle-resistant features for travel.
Blazer offering multiple pockets and lightweight design for daily use.
Pants built for travel with security pockets and quick-dry material.
Funding Insights of Bluff Works
Bluff Works has successfully raised a total of $1.34M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.34 million completed in May 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.34M
- Total Rounds 1
- Last Round Seed — $1.34M
- First Round $1.34M
(May 2018)
All 1 funding rounds of Bluff Works with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2018 | $1.34M | Seed | – | – | – |
Timeline of Bluff Works
2 dated milestones of Bluff Works across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Bluff Works is founded.
- Funding First funding round of $1.3M.
Competitors of Bluff Works
Bluff Works has 3 listed competitors in our database, 2 of them funded. They include Bonobos, True Religion Apparel and Everlane.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bonobos.com | 2007 | New York, United States | $127.67M | 322 | Men's fashion apparel is offered online by Bonobos. | |
| truereligion.com | 2002 | Los Angeles, United States | 1,453 | Internet first brand of fashion apparel wear for men and women | ||
| everlane.com | 2010 | San Francisco, United States | $90.21M | 375 | Multi-category fashion products are offered via an internet-first brand. |
Detailed competitors of Bluff Works
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Bluff Works
The website of Bluff Works (bluffworks.com) receives about 69.9K visits a month.
- Monthly visits69.9K
▼ 1.7% vs previous month
Websites whose visitors overlap most with Bluff Works. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| travelsmith.com | 100% | 23.1K | #1,039,303 | View details | |
twillory.com | twillory.com | 95% | #197,072 | – | |
| scottevest.com | 90% | 174.1K | #170,835 | View details | |
shop.lululemon.com | shop.lululemon.com | 83% | #884 | – | |
| ministryofsupply.com | 82% | 172.2K | #208,017 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Bluff Works
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Bluff Works (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Frequently Asked Questions about Bluff Works
Bluff Works was founded in 2012 and raised its 1st funding round 6 years after it was founded.
Bluff Works is headquartered in New York, United States. It is registered at New York, New York, United States.
Bluff Works is a funded company, having raised a total of $1.34M across 1 funding round to date. The company's 1st funding round was a Seed of $1.34M, raised on May 2018.
Bluff Works was founded in 2012 in New York, United States, as an internet-first brand in the apparel sector. Casual clothing, including wrinkle-free chinos and original pants, is designed and sewn in New York, with polyester fabric sourced from Taiwan. Operations focus on mens and womens attire, following a successful Kickstarter campaign that raised over 128,000 in the founding year.
Bluff Works's top competitors include Bonobos, True Religion Apparel and Everlane.
Bluff Works offers Threshold Crew Neck T-Shirt, Gramercy Blazer, and Ascender Pants.