About Boden
Boden is a Retail company based in London (United Kingdom) founded in 1991 by Johnnie Boden. It operates as a womens and childrens clothing and accessories are retailed by Boden. It operates on a Direct-to-Consumer (D2C) model. Boden has raised $6.4 million across 1 funding round from investors including Piper. The company has 846 employees. Its website boden.co.uk draws about 194 thousand monthly visits. Boden offers products and services including Women's Clothing, Children's Clothing, and Shoes & Accessories. Its focus areas include Apparel Retail and Clothing and Accessories. Its legal entity is JP Boden & Co Ltd. Its competitors include French Connection, Finisterre, Superdry, Banner and Seasalt and 2 more; 2 of its 7 listed competitors have raised funding.
Company details
Clothing for women, children, and babies is offered by Boden through an online platform. A wide range of apparel including dresses, jumpers, trousers, and coats is provided, alongside shoes and accessories. The company caters to various styles such as partywear, workwear, and casual wear. Sustainability aims are emphasized as part of their operations. Products are targeted at different age groups, ensuring family matching options are available. The retail sector is primarily served with a focus on quality and style.
- Headquarters London, United Kingdom
- Employees 846
- Founders Johnnie Boden
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website boden.co.uk
- Social LinkedIn Facebook Instagram
- Legal Name Jp Boden & Co Ltd
- Annual Revenue$310.52 M (USD)-12as on Jan 01, 2022
- Net Profit$16.45 M (USD)-1as on Jan 01, 2022
- EBITDA$20.43 M (USD)4as on Jan 01, 2022
- Total Equity Funding$6.4M (USD)
in 1 rounds
- Latest Funding Round$6.4M (USD), Private Equity Round
Jun 1999
- Investors
- Employee Count846
Products & Services of Boden
Boden offers a comprehensive portfolio of products and services, including Women's Clothing, Children's Clothing, and Shoes & Accessories.
Clothing for women including dresses and jackets is offered.
Clothing for children across various ages is provided.
Shoes and accessories like belts are sold online.
Funding Insights of Boden
Boden has successfully raised a total of $6.4M through 1 strategic funding round. The most recent funding activity was a Private Equity Round of $6.4 million completed in June 1999. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.4M
- Total Rounds 1
- Last Round Private Equity Round — $6.4M
- First Round $6.4M
(Jun 1999)
- Investors Count 1
All 1 funding rounds of Boden with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 1999 | $6.4M | Private Equity Round | – | – |
1 investors in total: 1 institutional.
Investors in Boden
Boden has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Piper.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Piper is engaged in building and investing in brand legends. | – | piper.co.uk | London, United Kingdom |
Investor details for Boden
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People of Boden
1 people are tracked at Boden (1 in leadership); the tracked headcount is 846.
| Name | Role | Group |
|---|---|---|
Johnnie Boden | Founder | Leadership |
Complete people profiles for Boden
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Timeline of Boden
2 dated milestones of Boden across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Boden is founded.
- Funding First funding round of $6.4M.
Competitors of Boden
Boden has 7 listed competitors in our database, 2 of them funded. They include French Connection, Finisterre, Superdry, Banner and Seasalt, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| frenchconnection.com | 1972 | London, United Kingdom | – | – | Internet first brand offering apparel wear for women and men | |
| finisterre.com | 2003 | St Agnes, United Kingdom | $10.67M | – | Sustainable outdoor apparel and accessories are designed and retailed. | |
| superdry.com | 2003 | Cheltenham, United Kingdom | – | 2,509 | Casual wear for men and women is retailed online. | |
| banner.co.uk | 1881 | Trowbridge, United Kingdom | – | – | School and sports wear are retailed online by Banner. | |
| seasaltcornwall.com | 1981 | Penzance, United Kingdom | $20.84M | 978 | Internet first brand offering shoes for women and men | |
| reiss.com | 1971 | London, United Kingdom | – | – | Internet first brand of fashion apparel wear for men and women | |
| jaeger.co.uk | 1884 | London, United Kingdom | – | 52,092 | Men's and women's apparel and home goods are retailed. |
Detailed competitors of Boden
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Web traffic of Boden
The website of Boden (boden.co.uk) receives about 193.7K visits a month.
- Monthly visits193.7K
▲ 17.6% vs previous month
Websites whose visitors overlap most with Boden. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| marksandspencer.com | 100% | 34.3M | #656 | View details | |
landsend.co.uk | landsend.co.uk | 100% | – | #44,734 | – |
| next.co.uk | 100% | 35.1M | #376 | View details | |
bodenusa.com | bodenusa.com | 99% | – | #517,503 | – |
| asos.com | 94% | 58.3M | #475 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for Boden
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Top companies in Fashion & Lifestyle E-Commerce
10 companies that operate in the same segment as Boden (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Related news about Boden
Complete news archive for Boden
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Frequently Asked Questions about Boden
Boden was founded in 1991 and raised its 1st funding round 8 years after it was founded.
Boden is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Boden is a funded company, having raised a total of $6.4M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $6.4M, raised on Jun 1999.
Boden has 846 employees.
Annual revenue of Boden is $310.52M as on Jan 01, 2022.
Clothing for women, children, and babies is offered by Boden through an online platform. A wide range of apparel including dresses, jumpers, trousers, and coats is provided, alongside shoes and accessories. The company caters to various styles such as partywear, workwear, and casual wear. Sustainability aims are emphasized as part of their operations. Products are targeted at different age groups, ensuring family matching options are available. The retail sector is primarily served with a focus on quality and style.
Boden's top competitors include Finisterre, French Connection and Superdry.
Boden offers Women's Clothing, Children's Clothing, and Shoes & Accessories.
Boden has 1 investor. Key investors include Piper.
Boden operates through Jp Boden & Co Ltd.
The website of Boden receives about 194 thousand visits a month.