About Bold Penguin
Bold Penguin is a Financial Services company based in Columbus (United States) founded in 2016, and was acquired by American Family Insurance in January 2021. Software suite is offered for commercial insurance quoting and binding. Bold Penguin has raised $32.1 million across 3 funding rounds from investors including Lockton, American Family Insurance and Lightstone. The company has 210 employees. Bold Penguin has completed 4 acquisitions, including Insureon, RiskGenius and SquareRisk. Its website boldpenguin.com draws about 25 thousand monthly visits. Bold Penguin offers products and services including Terminal, Exchange, Storefront, and Analytics. Its focus areas include FinTech, Insurance IT, Insurance Policy Solutions and Insurance Software Suite. Its legal entity is BOLD PENGUIN INC. Its competitors include Guidewire, OneShield and Duck Creek; 2 of its 3 listed competitors have raised funding.
Company details
Bold Penguin was founded in 2016 and is headquartered in Columbus, United States. Operations focus on the commercial insurance sector, where a software suite is provided for quoting, binding policies, customer retention, and risk data aggregation. Connections between businesses, agents, and carriers are facilitated to streamline the policy acquisition process. Additional tools are included to reduce operational friction in insurance workflows.
- Headquarters Columbus, United States
- Employees 210
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Insurance
- Email••••••••
- Website boldpenguin.com
- Social LinkedIn X Facebook
- Acquired by American Family Insurance (Jan 2021)
- Legal Name Bold Penguin Inc.
- Total Equity Funding$32.1M (USD)
in 3 rounds
- Latest Funding Round$32M (USD), Series B
Sep 2019
- InvestorsLockton
& 6 more
- Employee Count210
- Investments & AcquisitionsInsureon
& 3 more
- Acquired byAmerican Family Insurance
(Jan 2021)
Products & Services of Bold Penguin
Bold Penguin offers a comprehensive portfolio of products and services, including Terminal, Exchange, Storefront, and Analytics.
Platform for quick insurance quoting and binding for agents
Marketplace to send and receive insurance leads
Customizable platform for branded online insurance applications
Tools for extracting and enriching insurance data for underwriting
Funding Insights of Bold Penguin
Bold Penguin has successfully raised a total of $32.1M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $32 million completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $32.1M
- Total Rounds 3
- Last Round Series B — $32M
- First Round $100,000
(Jun 2017)
- Investors Count 6
All 3 funding rounds of Bold Penguin with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2019 | $32M | Series B | – | Hudson Structured, Lightstone | – |
| Sep 2018 | Series A | – | Pivot Ventures | – | |
| Jun 2017 | $100,000 | Seed | – | Fintech71 | – |
7 investors in total: 7 institutional.
Investors in Bold Penguin
Bold Penguin has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include Lockton, American Family Insurance and Lightstone.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology, consumer, and fintech platforms across India and beyond. | 2020 | pivotventures.in | Mumbai, India | |
| fintech71.com | ||||
Hudson Structured Capital Management is engaged in investment across insurance and transportation sectors. | 2009 | hudsonstructured.com | Stamford, United States | |
Real estate investor, developer, lender, and operator creating long-term value | 1988 | lightstonegroup.com | New York, United States | |
Provides comprehensive life insurance and retirement services. | 1985 | guggenheimlife.com | Indianapolis, United States | |
Diversified insurance brokerage and risk management services are offered globally. | 1966 | lockton.com | Kansas City, United States | |
Personal and business insurance products are provided nationwide. | 1927 | amfam.com | Madison, United States |
Investor details for Bold Penguin
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Bold Penguin
28 people are tracked at Bold Penguin (7 in leadership, 21 in team); the tracked headcount is 210.
| Name | Role | Group |
|---|---|---|
Ilya Bodner | Founder & CEO | Leadership |
Benjamin Clarke | Co-Founder & CDO | Leadership |
Jim Struntz | Chief Operating Officer | Leadership |
Aditya Uppukonduru | VP Of Engineering | Leadership |
Lakshan de Silva | Chief Data & Technology Officer | Leadership |
Nicholas Picciuto | Director Of Cloud Engineering, Technical Operations | Leadership |
Josh Greenwood | Director Of Engineering | Leadership |
Michael Novi | Engineering Manager | Team |
Michael Percuoco | Staff Software Engineer | Team |
Justin Fedick | Engineering Manager | Team |
Heidi Ames | Communications Manager | Team |
Kurt Z. | QA Manager | Team |
Jacob Coulter | Staff Engineer | Team |
Nathan Lundquist | Senior Software Engineer | Team |
Stephen Lopez | Engineering Manager | Team |
Matt Copeland | Senior Frontend Software Engineer | Team |
Austin Leligdon | Senior Software Engineer | Team |
Brenna Keiger | Senior Software Engineer | Team |
Austin Salgat | Principal Engineer | Team |
Sean Lawrenz | Staff Software Engineer | Team |
8 more people are available in the full profile.
Complete people profiles for Bold Penguin
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Investments & Acquisitions by Bold Penguin
Bold Penguin has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Insureon, RiskGenius and SquareRisk.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Specialty insurance distribution, agency support, and coverage for industries like auto, hospitality, and manufacturing. | squarerisk.com | 0 | Oct 2025 | •••• | ||
Online quotes for business property and casualty insurance are compared. | insureon.com | Chicago, United States | 2011 | Mar 2022 | •••• | |
Insurance policies are reviewed using machine learning technology. | riskgenius.com | Overland Park, United States | 2016 | Oct 2020 | •••• | |
Commercial insurance is quoted and bound via an online platform. | xagent.com | Reston, United States | 2015 | Jan 2020 | •••• |
Complete acquisition details for Bold Penguin
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Bold Penguin
8 dated milestones of Bold Penguin across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Bold Penguin is founded.
- Funding First funding round of $100K.
- Funding Latest funding round, Series B, of $32.0M.
- Acquisition Acquires Xagent.
- Acquisition Acquires RiskGenius.
- Exit Acquired by American Family Insurance.
- Acquisition Acquires Insureon.
- Acquisition Acquires SquareRisk.
Competitors of Bold Penguin
Bold Penguin has 3 listed competitors in our database, 2 of them funded. They include Guidewire, OneShield and Duck Creek.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| guidewire.com | 2001 | San Mateo, United States | 3,415 | Cloud-based platform for property and casualty insurance is provided. | ||
| oneshield.com | 1999 | Marlborough, United States | $52.5M | 105 | Cloud-based insurance policy and claims management solutions for the p&c insurance industry | |
| duckcreek.com | 2000 | Boston, United States | $350M | 823 | Cloud-based solutions for property, casualty, and general insurance are provided. |
Detailed competitors of Bold Penguin
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Bold Penguin
The website of Bold Penguin (boldpenguin.com) receives about 25.4K visits a month and ranks #1,861,066 among all websites worldwide, #6,160 in Insurance.
- Monthly visits25.4K
▲ 109.5% vs previous month
- Unique visitors5.6K
per month
- Global rank#1,861,066
among all websites
- Category rank#6,160
Finance · Insurance
- Bounce rate35%
- Pages per visit2.1
- Average visit1 min 41 sec
- DevicesDesktop 46% · Mobile 54%
Websites whose visitors overlap most with Bold Penguin. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| coterieinsurance.com | 100% | 68.1K | #489,410 | View details | |
| tarmika.com | 97% | 2.3K | #4,556,967 | View details | |
foragentsonly.com | foragentsonly.com | 92% | #18,718 | – | |
| coverager.com | 83% | 99.1K | #454,509 | View details | |
| pathpoint.com | 83% | 28.8K | #822,094 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Bold Penguin
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Insurance Technology & Support Services
3 companies that operate in the same segment as Bold Penguin (Insurance Technology & Support Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based platform for property and casualty insurance is provided. | 2001 | San Mateo, California, United States | USD 1.48 B | 226 | ||
Claims administration, loss adjusting, and benefits management services are provided. | 1969 | Memphis, Tennessee, United States | USD 2.63 M | |||
Online property and casualty insurance is provided for businesses. | 2017 | San Francisco, California, United States | USD 800 M | 699 |
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Related news about Bold Penguin
Complete news archive for Bold Penguin
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Frequently Asked Questions about Bold Penguin
Bold Penguin was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Bold Penguin is headquartered in Columbus, United States. It is registered at Columbus, Ohio, United States.
Bold Penguin is a funded company, having raised a total of $32.1M across 3 funding rounds to date. The company's 1st funding round was a Seed of $100K, raised on Jun 2017.
Bold Penguin has 210 employees.
Bold Penguin was founded in 2016 and is headquartered in Columbus, United States. Operations focus on the commercial insurance sector, where a software suite is provided for quoting, binding policies, customer retention, and risk data aggregation. Connections between businesses, agents, and carriers are facilitated to streamline the policy acquisition process. Additional tools are included to reduce operational friction in insurance workflows.
Bold Penguin's top competitors include Guidewire, OneShield and Duck Creek.
Bold Penguin offers Terminal, Exchange, Storefront, and Analytics.
Bold Penguin has made 4 acquisitions, including Insureon, RiskGenius, and SquareRisk.
Bold Penguin has 7 investors. Key investors include Lockton, American Family Insurance, Lightstone, Pivot Ventures, and Hudson Structured Capital Management.
Bold Penguin operates through Bold Penguin Inc..
Yes. Bold Penguin was acquired by American Family Insurance in January 2021.