BookWell

Melbourne, Australia Founded: 2016 • Age: 10 yrs Acquired By Fresha
Online bookings for beauty salon services are enabled by BookWell.
Annual revenue - Latest available
Total funding $3.9M 2 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 4 Services tracked
Competitors 9 Brand Intelligence

About BookWell

BookWell is a company based in Melbourne (Australia) founded in 2016 was acquired by Fresha in February 2022. BookWell has raised $3.85 million across 2 funding rounds from investors including Fresha, Gabby Leibovich and Adam Schwab. BookWell offers products and services including Booking Platform, Hairdressing Services, Massage Services, and Nails Services. BookWell operates in a competitive market with competitors including Honee, SLIKR, Luxbubble, The Slick App and The Blow, among others.

  • Headquarter Melbourne, Australia
  • Sectors
    Business Services
    Healthcare
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Bookasalon Services Pty Ltd
Operational Areas
Business Services → Event, Translation & Local Services Unlock Sub-Sector Unlock Segment
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $3.85 M (USD)

    in 2 rounds

  • Latest Funding Round
    $1.25 M (USD), Angel Round

    May 04, 2018

  • Investors
    Fresha

    & 4 more

  • Employee Count
    Not available
  • Acquired by
    Fresha

    (Feb 03, 2022)

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Products & Services of BookWell

BookWell offers a comprehensive portfolio of products and services, including Booking Platform, Hairdressing Services, Massage Services, and Nails Services.

Product name locked
Category locked
Primary

Platform for searching and booking beauty appointments instantly.

Product name locked
Category locked
Locked

Services for hair styling, coloring, and treatments at partnered venues.

Product name locked
Category locked
Locked

Bookings for body, remedial, and therapeutic massages online.

Product name locked
Category locked
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Options for manicures, pedicures, and nail treatments through the platform.

Funding Insights of BookWell

BookWell has successfully raised a total of $3.85M across 2 strategic funding rounds. The most recent funding activity was a Angel Round of $1.25 million completed in May 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in BookWell

BookWell has secured backing from 5 investors, including angel investors. Prominent investors backing the company include Fresha, Gabby Leibovich and Adam Schwab.

All
Angel
Investor Description Founded Year Domain Location

Gabby Leibovich

Co-founder of Catch Group, active angel investor in Indian startups
Locked Locked Locked

Adam Schwab

Co-founder of Luxury Escapes, prominent angel investor in Indian startups
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Jeremy Same

Angel investor and entrepreneur, co-founder of Veho Tech, active in startup ecosystem.
Locked Locked Locked
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Investor details for BookWell

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  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by BookWell

Investments
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Investment portfolio details for BookWell

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - BookWell

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Detailed financials for BookWell

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  • Profit trends
  • Statement rows
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Bookwell Comparisons

BookWell Primary company
Description
Online bookings for beauty salon services are enabled by Boo...
Location
Melbourne, Australia
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for BookWell

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of BookWell

BookWell operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Honee, SLIKR, Luxbubble, The Slick App and The Blow, among others.

Company Name Domain Founded year HQ Location Description
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Beauty, wellness, and fitness services are booked through Honee.
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Queue optimization software manages wait times for industries like barber and health.
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Online marketplace app for on-demand hair, beauty, and massage services.
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Mobile app for booking beauty and salon appointments with local providers.
Locked Locked Locked
Offers premium blow dry and hair styling services for effortless looks in Australia.
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Detailed competitors of BookWell

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  • Domains and locations
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Latest news on Bookwell

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Complete news archive for BookWell

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about BookWell

BookWell was founded in 2016 and raised its 1st funding round 1 year after it was founded.

BookWell is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

BookWell is a funded company, having raised a total of $3.85M across 2 funding rounds to date.

BookWell was established in 2016 in Melbourne, Australia, as an online marketplace within the beauty and wellness sector. Users are connected with salons across Australia, where centers for beauty, health, and wellness can be discovered. Appointments are scheduled and payments are processed online. Services provided include massage, facial treatments, body care, alternative therapies, waxing and hair removal, hairdressing, and nail services.

BookWell's top competitors include Honee, SLIKR and Luxbubble.

BookWell offers Booking Platform, Hairdressing Services, Massage Services, and Nails Services.

BookWell has 5 investors. Key investors include Fresha, Gabby Leibovich, Adam Schwab, Jeremy Same, and Hezi Leibovich.

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