Brand Alley

Paris, France Founded: 2005 • Age: 21 yrs Acquired By BrandAlley
Membership-based flash sales of discounted fashion products are operated.

About Brand Alley

Brand Alley is a company based in Paris (France) founded in 2005 was acquired by BrandAlley in December 2019.. Brand Alley has raised $9.25 million across 3 funding rounds from investors including BrandAlley, Gimv and A Plus Finance. Brand Alley has completed 1 acquisition, including Achica.

  • Headquarter Paris, France
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $9.25 M (USD)

    in 3 rounds

  • Latest Funding Round
  • Investors
    BrandAlley

    & 5 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    BrandAlley

    & 1 more

    (Dec 13, 2019)

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Funding Insights of Brand Alley

Brand Alley has successfully raised a total of $9.25M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round
  • First Round

    (01 Feb 2006)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2010 Amount Series B - Brand Alley Valuation

investors

Apr, 2007 Amount Series B - Brand Alley Valuation

investors

Feb, 2006 Amount Series A - Brand Alley Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Brand Alley

Brand Alley has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include BrandAlley, Gimv and A Plus Finance. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity firm
Founded Year Domain Location
A Plus Finance is engaged in investment management and financing services.
Founded Year Domain Location
Kreaxi is engaged in equity financing for innovative startups.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Brand Alley

Brand Alley has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Achica. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Flash sales on home and fashion products are offered online.
2009
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Brand Alley

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Brand Alley Comparisons

Employees
+
Add Comparison
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Competitors of Brand Alley

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Brand Alley

Frequently Asked Questions about Brand Alley

When was Brand Alley founded?

Brand Alley was founded in 2005 and raised its 1st funding round 1 year after it was founded.

Where is Brand Alley located?

Brand Alley is headquartered in Paris, France.

Is Brand Alley a funded company?

Brand Alley is a funded company, having raised a total of $9.25M across 3 funding rounds to date. The company's 1st funding round was a Series A of $3.7M, raised on Feb 01, 2006.

What does Brand Alley do?

Brand Alley is a membership based flash sales site for fashion. Retails full range of fashion products from leading brands sold on a discount ranging from 50-70. Organizes 5-6 private sales daily on the site which lasts for 4 days. For all the private sales it aggregates the order at the end of the sale and items are delivered directly from the brands. The company was started in France and now retails across all major EU countries. The BrandAlleys UK division was acquired through a Management Buyout and operates separately from the Brand Alley Group. Claims to host more than 7M visitors per month. Have also released their mobile apps for Android and iOS platforms. Promises delivery within 24 hours.

How many acquisitions has Brand Alley made?

Brand Alley has made 1 acquisition, including Achica.

Who are Brand Alley's investors?

Brand Alley has 6 investors. Key investors include BrandAlley, Gimv, A Plus Finance, CDC Enterprises, and Kreaxi.

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