About BrandAlley
BrandAlley is a Retail company based in London (United Kingdom) founded in 2005. Multi-category products are retailed online through flash sales. BrandAlley has completed 4 acquisitions, including Brand Alley, Cocosa and Internet Fusion. Its website brandalley.co.uk draws about 3.5 million monthly visits. BrandAlley offers products and services including Designer Clothing, Designer Bags, Homeware, and Beauty Products. Its focus areas include Horizontal E-Commerce, Retailer and Flash Sales. Its legal entity is BRANDALLEY UK LIMITED.
Company details
BrandAlley was founded in 2005 and is headquartered in London, United Kingdom. Operations focus on e-commerce within the retail sector, where flash sales are conducted for a range of products including fashion apparel, accessories, beauty items, home improvement goods, and sports equipment. The platform serves customers across the UK via its domain brandalley.co.uk, emphasizing time-limited discounts on diverse inventory.
- Investors
- Investments & AcquisitionsBrand Alley
& 3 more
Products & Services of BrandAlley
BrandAlley offers a comprehensive portfolio of products and services, including Designer Clothing, Designer Bags, Homeware, and Beauty Products.
Discounted apparel for men and women from luxury brands
Luxury handbags offered at reduced prices
Affordable designer home products and decor items
Discounted cosmetics and beauty essentials from top brands
Apps and channels of BrandAlley
its YouTube channel BrandAlley UK has 569 subscribers and 30 videos.
Videos from BrandAlley
The most watched videos on BrandAlley's YouTube channel, BrandAlley UK (569 subscribers). Click a video to play it here.
More on BrandAlley UK.
Funding Insights of BrandAlley
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of BrandAlley with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2015 | Private Equity Round | – | – |
1 investors in total: 1 institutional.
Investors in BrandAlley
BrandAlley has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include VipShop.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-category consumer products are sold via online flash sales. | 2008 | vip.com | Guangzhou, China |
Investor details for BrandAlley
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of BrandAlley
12 people are tracked at BrandAlley (6 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Rob Feldmann | CEO | Leadership |
Michael Vuong | Head Of Project Management | Leadership |
Ricky | CTO | Leadership |
Ben Rangecroft | Head Of Fulfilment | Leadership |
Marian Duxbury | CFO | Leadership |
Kayleigh Webb | Head of Operations | Leadership |
Almontas Beleckas | Facilities/h&s Manager | Team |
Natasha Gordon | Senior BAA | Team |
Graeme Dighton | Intake Manager | Team |
Luis Ferreira | Office Operations Manager | Team |
Tony Harvey | Senior Software Engineer | Team |
Harsha Nagda | Finance Manager - Projects And Systems | Team |
Complete people profiles for BrandAlley
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by BrandAlley
BrandAlley has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Brand Alley, Cocosa and Internet Fusion.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Preowned sneakers and apparel are sold via an online platform. | theeditldn.com | London, United Kingdom | 2020 | Jan 2024 | •••• | |
E-commerce group company | internetfusion.co.uk | Louth, United Kingdom | 2005 | Apr 2023 | •••• | |
Membership-based flash sales of discounted fashion products are operated. | brandalley.com | Paris, France | 2005 | Dec 2019 | •••• | |
Online flash-sales retail platform for multi-category products | cocosa.co.uk | London, United Kingdom | 2008 | May 2019 | $1.96M |
Complete acquisition details for BrandAlley
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of BrandAlley
6 dated milestones of BrandAlley across 19 years, from founding to its latest funding, stage changes and deals.
- Founded BrandAlley is founded.
- Funding First funding round.
- Acquisition Acquires Cocosa.
- Acquisition Acquires Brand Alley.
- Acquisition Acquires Internet Fusion.
- Acquisition Acquires The Edit Ldn.
Web traffic of BrandAlley
The website of BrandAlley (brandalley.co.uk) receives about 3.5M visits a month and ranks #9,148 among all websites worldwide, #401 in Fashion and Apparel.
- Monthly visits3.5M
▼ 13.4% vs previous month
- Unique visitors1.3M
per month
- Global rank#9,148
among all websites
- Category rank#401
Lifestyle · Fashion and Apparel
- Bounce rate36%
- Pages per visit8.4
- Average visit4 min 14 sec
- DevicesDesktop 15% · Mobile 85%
Websites whose visitors overlap most with BrandAlley. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| asos.com | 100% | 58.3M | #475 | View details | |
| theoutnet.com | 91% | #14,742 | View details | ||
| marksandspencer.com | 90% | 34.3M | #656 | View details | |
| flannels.com | 86% | 7M | #4,969 | View details | |
zalando.co.uk | zalando.co.uk | 85% | #14,921 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for BrandAlley
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- Audience overlap
- Engagement analytics
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Related news about Brandalley
Complete news archive for BrandAlley
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Frequently Asked Questions about BrandAlley
BrandAlley was founded in 2005 and raised its 1st funding round 10 years after it was founded.
BrandAlley is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
BrandAlley was founded in 2005 and is headquartered in London, United Kingdom. Operations focus on e-commerce within the retail sector, where flash sales are conducted for a range of products including fashion apparel, accessories, beauty items, home improvement goods, and sports equipment. The platform serves customers across the UK via its domain brandalley.co.uk, emphasizing time-limited discounts on diverse inventory.
BrandAlley offers Designer Clothing, Designer Bags, Homeware, and Beauty Products.
BrandAlley has made 4 acquisitions, including Brand Alley, Cocosa, and Internet Fusion.
BrandAlley has 1 investor. Key investors include VipShop.
BrandAlley operates through Brandalley Uk Limited.
The website of BrandAlley receives about 3.5 million visits a month and ranks #9,148 among all websites worldwide.