Internet Fusion

Louth, United Kingdom Founded: 2005 • Age: 21 yrs Acquired By BrandAlley
E-commerce group company

About Internet Fusion

Internet Fusion is a company based in Louth (United Kingdom) founded in 2005 was acquired by BrandAlley in April 2023.. Internet Fusion has raised $3.42 million across 5 funding rounds from investors including HSBC, BrandAlley and Hawkwing. The company has 141 employees as of September 30, 2018. Internet Fusion has completed 2 acquisitions, including Country Attire and Surfdome.

  • Headquarter Louth, United Kingdom
  • Employees 141 as on 30 Sep, 2018
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Key Metrics
  • Annual Revenue
    $96.52 M (USD)
    10
    as on Nov 30, 2020
  • Net Profit
    $-7.52 M (USD)
    -7
    as on Nov 30, 2020
  • EBITDA
  • Total Equity Funding
    $3.42 M (USD)

    in 5 rounds

  • Latest Funding Round
    $18.92 M (USD), Debt – Conventional

    Sep 17, 2021

  • Investors
    HSBC

    & 3 more

  • Employee Count
    141

    as on Sep 30, 2018

  • Investments & Acquisitions
  • Acquired by
    BrandAlley

    (Apr 28, 2023)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal
People of Internet Fusion
Headcount 50-200
Employee Profiles 2
Employee Profiles
People
Steven Cook
CEO
People
Archie Chapman
Trading Manager

Unlock access to complete

Teams

Unlock access to complete

Funding Insights of Internet Fusion

Internet Fusion has successfully raised a total of $3.42M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $18.92 million completed in September 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Debt – Conventional — $18.9M
  • First Round

    (01 May 2012)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2021 Amount Debt – Conventional - Internet Fusion Valuation

investors

Apr, 2018 Amount Debt – Conventional - Internet Fusion Valuation

investors

Mar, 2017 Amount Series B - Internet Fusion Valuation Chrysalis VCT
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Internet Fusion

Internet Fusion has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include HSBC, BrandAlley and Hawkwing. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
-
Founded Year Domain Location
Universal banking and financial advisory services are provided globally.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Internet Fusion

Internet Fusion has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Country Attire and Surfdome. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Discounted designer clothing and home goods are retailed online.
2006
Action sports and lifestyle products are retailed online by Surfdome.
2005
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Internet Fusion

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Internet Fusion Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Internet Fusion

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Internet Fusion

Frequently Asked Questions about Internet Fusion

When was Internet Fusion founded?

Internet Fusion was founded in 2005 and raised its 1st funding round 7 years after it was founded.

Where is Internet Fusion located?

Internet Fusion is headquartered in Louth, United Kingdom. It is registered at Louth, Lincolnshire, United Kingdom.

Is Internet Fusion a funded company?

Internet Fusion is a funded company, having raised a total of $3.42M across 5 funding rounds to date. The company's 1st funding round was a Series B of $1.68M, raised on May 01, 2012.

How many employees does Internet Fusion have?

As of Sep 30, 2018, the latest employee count at Internet Fusion is 141.

What is the annual revenue of Internet Fusion?

Annual revenue of Internet Fusion is $96.52M as on Nov 30, 2020.

What does Internet Fusion do?

Internet Fusion was founded in 2005 in Louth, United Kingdom, as a group company focused on e-commerce within the sports and outdoor industry. Nine websites are owned and operated, providing branded gear for activities including horse riding, fitness, and trekking. Partnerships are maintained with over 100 brands, and awards such as the eCommerce Awards 2015 and Walk Readers Award 2010 have been received.

How many acquisitions has Internet Fusion made?

Internet Fusion has made 2 acquisitions, including Country Attire, and Surfdome.

Who are Internet Fusion's investors?

Internet Fusion has 4 investors. Key investors include HSBC, BrandAlley, Hawkwing, and Chrysalis VCT.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available