About The Edit Ldn
The Edit Ldn is a Retail company based in London (United Kingdom) founded in 2020, and was acquired by BrandAlley in January 2024. Preowned sneakers and apparel are sold via an online platform. The Edit Ldn has raised $8.92 million across 7 funding rounds from investors including BrandAlley, Regah Ventures and Xavier McKinney. Its website theeditldn.com draws about 18 thousand monthly visits. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its legal entity is THE EDIT MAN LONDON LTD. Its competitors include Depop, Thrift+ and The Nu Wardrobe; 3 of its 3 listed competitors have raised funding.
Company details
Online platform offering preowned sneakers and apparel. It offers multi-category sneakers of various colors, styles, and brands for men and women. It also offers preowned streetwear apparel from various designers. The company also has a mobile application that is available to download from the apple app store and google play store.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsRetail
- Email••••••••
- Website theeditldn.com/en-us
- Social LinkedIn Facebook Instagram YouTube
- Acquired by BrandAlley (Jan 2024)
- Legal Name The Edit Man London Ltd
- Date of Incorporation 31 Jan, 2020
- Jurisdiction MILTON KEYNES, BUCKINGHAMSHIRE
- Total Equity Funding$8.92M (USD)
in 7 rounds
- Latest Funding Round$643.52K (USD), Seed
Nov 2023
- InvestorsBrandAlley
& 4 more
- Acquired byBrandAlley
(Jan 2024)
Apps and channels of The Edit Ldn
its YouTube channel The Edit LDN has 227 subscribers and 30 videos.
Videos from The Edit Ldn
The most watched videos on The Edit Ldn's YouTube channel, The Edit LDN (227 subscribers). Click a video to play it here.
More on The Edit LDN.
Funding Insights of The Edit Ldn
The Edit Ldn has successfully raised a total of $8.92M across 7 strategic funding rounds. The most recent funding activity was a Seed round of $643.52 thousand completed in November 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.92M
- Total Rounds 7
- Last Round Seed — $643,516
- First Round $221,003
(Dec 2020)
- Investors Count 4
All 7 funding rounds of The Edit Ldn with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2023 | $643,516 | Seed | – | – | – |
| Oct 2023 | $152,287 | Seed | – | – | – |
| Aug 2023 | $21,672 | Seed | – | – | – |
| Jan 2023 | $4.8M | Seed | – | Regah Ventures | |
| May 2022 | $3.04M | Seed | – | – | – |
| Feb 2021 | $41,794 | Seed | – | – | – |
| Dec 2020 | $221,003 | Seed | – | – | – |
5 investors in total: 2 institutional and 3 angel.
Investors in The Edit Ldn
The Edit Ldn has secured backing from 5 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include BrandAlley, Regah Ventures and Xavier McKinney.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested in multiple sectors by Regah Ventures. | regahventures.com | New York, United States | ||
Multi-category products are retailed online through flash sales. | 2005 | brandalley.co.uk | London, United Kingdom | |
XM Xavier McKinney | unknown_da63f2c081c44196b | |||
PT P.J. Tucker | unknown_6c841746007b42c8b | |||
JL Jesse Lingard | unknown_1a54f85fa5dc445f9 |
Investor details for The Edit Ldn
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of The Edit Ldn
4 people are tracked at The Edit Ldn (1 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Moses Rashid | Founder And Executive Director | Leadership |
Ashley Powell | Social Media Marketing Intern | Team |
Cristian Silva | Client Experience Executive | Team |
Bella Blue Platt | Social Media And Content Lead | Team |
Complete people profiles for The Edit Ldn
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of The Edit Ldn
4 dated milestones of The Edit Ldn across 4 years, from founding to its latest funding, stage changes and deals.
- Founded The Edit Ldn is founded.
- Funding First funding round of $221K.
- Funding Latest funding round, Seed, of $644K.
- Exit Acquired by BrandAlley.
Competitors of The Edit Ldn
The Edit Ldn has 3 listed competitors in our database, 3 of them funded. They include Depop, Thrift+ and The Nu Wardrobe.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| depop.com | 2011 | London, United Kingdom | $99.64M | 395 | Pre-owned fashion products are traded via an app-based marketplace. | |
| thrift.plus | 2017 | London, United Kingdom | $4.05M | 31 | Online platform for donating old clothes | |
| thenuwardrobe.com | 2018 | London, United Kingdom | $136,209 | 5 | Used clothes are shared through an online community platform. |
Detailed competitors of The Edit Ldn
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of The Edit Ldn
The website of The Edit Ldn (theeditldn.com) receives about 18.1K visits a month.
- Monthly visits18.1K
▲ 23.9% vs previous month
Websites whose visitors overlap most with The Edit Ldn. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
limitedau.com.au | limitedau.com.au | 100% | – | ||
elevateyoursole.co.uk | elevateyoursole.co.uk | 100% | #859,148 | – | |
odto.com | odto.com | 100% | #1,278,070 | – | |
prettybigshoes.com | prettybigshoes.com | 96% | #918,314 | – | |
utopiashop.ca | utopiashop.ca | 94% | #927,793 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Edit Ldn
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about The Edit Ldn
Complete news archive for The Edit Ldn
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Frequently Asked Questions about The Edit Ldn
The Edit Ldn was founded in 2020.
The Edit Ldn is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
The Edit Ldn is a funded company, having raised a total of $8.92M across 7 funding rounds to date. The company's 1st funding round was a Seed of $221K, raised on Dec 2020.
Online platform offering preowned sneakers and apparel. It offers multi-category sneakers of various colors, styles, and brands for men and women. It also offers preowned streetwear apparel from various designers. The company also has a mobile application that is available to download from the apple app store and google play store.
The Edit Ldn's top competitors include Depop, Thrift+ and The Nu Wardrobe.
The Edit Ldn has 5 investors. Key investors include BrandAlley, Regah Ventures, Xavier McKinney, P.J. Tucker, and Jesse Lingard.
The Edit Ldn operates through The Edit Man London Ltd.
Yes. The Edit Ldn was acquired by BrandAlley in January 2024.