About Brandcrush
Brandcrush is a company based in Melbourne (Australia) founded in 2008 by Matt Hurle and Teresa Aprile was acquired by Criteo in March 2023.. Brandcrush has raised $1 million across 1 funding round from investors including Criteo, Rampersand and Adam Schwab. Brandcrush operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
- Headquarter Melbourne, Australia
- Founders Matt Hurle, Teresa Aprile
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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Funding Insights of Brandcrush
Brandcrush has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $1.0M
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First Round
First Round
(19 Sep 2019)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2019 | Amount | Seed - Brandcrush | Valuation | Rampersand , Startmate |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brandcrush
Brandcrush has secured backing from 4 investors, including venture fund and angel investors. Prominent investors backing the company include Criteo, Rampersand and Adam Schwab. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital funding is offered to early-stage tech founders.
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Founded Year | Domain | Location | |
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Startmate is recognized as a leading startup accelerator in ANZ.
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Founded Year | Domain | Location | |
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AS
Adam Schwab |
Co-founder of Luxury Escapes, prominent angel investor in Indian startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brandcrush
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brandcrush
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brandcrush Comparisons
Competitors of Brandcrush
Brandcrush operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Consumer packaged goods sales and digital marketing services are provided.
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brandcrush
Frequently Asked Questions about Brandcrush
When was Brandcrush founded?
Brandcrush was founded in 2008 and raised its 1st funding round 11 years after it was founded.
Where is Brandcrush located?
Brandcrush is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Who is the current CEO of Brandcrush?
Teresa Aprile is the current CEO of Brandcrush. They have also founded this company.
Is Brandcrush a funded company?
Brandcrush is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Sep 19, 2019.
What does Brandcrush do?
Brandcrush was established in 2008 in Melbourne, Australia, as a provider of online marketing and advertising services. Operations are centered in the digital sector, where strategies for client visibility and engagement are developed. Core offerings include campaign management and targeted advertising solutions. The company is led by co-founders Matt Hurle and Teresa Aprile, with Aprile serving as CEO. Focus remains on supporting businesses through data-driven online tactics.
Who are the top competitors of Brandcrush?
Brandcrush's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
Who are Brandcrush's investors?
Brandcrush has 4 investors. Key investors include Criteo, Rampersand, Adam Schwab, and Startmate.