About Bridg
Bridg is a Consumer company based in Los Angeles (United States) founded in 2011, and was acquired by PAR Technology Corp in January 2026. Bridg is focused on in-store identity resolution for retailers. It operates on a SaaS (Software-as-a-Service) and Subscription Services model. Bridg has raised $12.96 million across 3 funding rounds from investors including Visa, Cardlytics and PAR Technology Corp. Bridg has completed 1 acquisition, including Relevant Mobile. Bridg offers products and services including In-Store Identity Resolution and Retail Media Network Support. Its focus areas include Technology, Data Analytics, Customer Insights and Retail. Its competitors include Toast, Olo and Zenput; 3 of its 3 listed competitors have raised funding.
Company details
Bridg is engaged in providing in-store identity resolution solutions for retailers, restaurants, and brands. The company operates in the technology and retail sectors, offering SaaS-based platforms to convert anonymous transactions into actionable customer insights. Solutions are designed to expand reachable customer bases, support retail media networks, and enhance personalized marketing through first-party data. Industries served include retail, grocery, quick-service restaurants, and convenience stores, with a focus on overcoming data scale constraints and driving customer engagement.
- Headquarters Los Angeles, United States
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website bridg.com
- Social LinkedIn X Facebook
- Acquired by Cardlytics (Apr 2021)
- Total Equity Funding$12.96M (USD)
in 3 rounds
- Latest Funding Round$11.16M (USD), Series B
Aug 2017
- InvestorsVisa
& 6 more
- Investments & Acquisitions
- Acquired by
Products & Services of Bridg
Bridg offers a comprehensive portfolio of products and services, including In-Store Identity Resolution and Retail Media Network Support.
In-store customer identities are resolved for marketing insights.
Retail media networks are supported with data insights.
Funding Insights of Bridg
Bridg has successfully raised a total of $12.96M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $11.16 million completed in August 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12.96M
- Total Rounds 3
- Last Round Series B — $11.16M
- Investors Count 5
All 3 funding rounds of Bridg with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2017 | $11.16M | Series B | – | Morpheus Ventures | |
| Apr 2013 | $1.8M | Series A | – | – | |
| Apr 2012 | Seed | – | – | – |
7 investors in total: 7 institutional.
Investors in Bridg
Bridg has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Visa, Cardlytics and PAR Technology Corp.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage technology investments are managed by Morpheus Ventures. | morpheus.com | Los Angeles, United States | ||
Venture capital firm investing in multiple sectors | marchcp.com | Santa Monica, United States | ||
Venture capital investments are provided by NextEquity Partners. | nextequity.com | Menlo Park, United States | ||
Early-stage venture capital funding is provided by Karlin Ventures. | karlinvc.com | Los Angeles, USA | ||
Digital payment solutions are offered to individuals and businesses. | 1958 | visa.com | San Francisco, United States | |
Omnichannel restaurant software solutions, including POS and payments, are provided. | 1978 | partech.com | New Hartford, United States | |
Card-linked marketing solutions are provided to banks and financial institutions. | 2008 | cardlytics.com | Atlanta, United States |
Investor details for Bridg
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Verified entity values are shown only after access is granted.
People of Bridg
119 people are tracked at Bridg (44 in leadership, 7 in board & advisors, 68 in team).
| Name | Role | Group |
|---|---|---|
Ann Sanford | Director, Corporate Accounting | Leadership |
Peter Chan | CTO | Leadership |
Shilpa Banglinti | Senior Talent Partner | Leadership |
Jose Singer | Chief Product Officer | Leadership |
Caroline Gorman | VP Of Product | Leadership |
Nick Lynton | Chief Legal & Privacy Officer | Leadership |
Chris Holway | Vice President, Product Management | Leadership |
Leonardo Castaño | Director Of Data (data Pm) | Leadership |
Alex Matthews | Vice President, Industry Lead: Specialty Retail And DTC | Leadership |
Carson Napps | Chief People Officer | Leadership |
Andreas Demetri | Head Of Analytics, UK | Leadership |
Alexis DeSieno | CFO | Leadership |
Rupam Gupta | Strategic Finance & Head Of Corpdev | Leadership |
Samantha Schomberg | Lead Talent Acquisition Partner | Leadership |
Hafeez Shaik | Senior Director Of Product Management | Leadership |
Nitesh Aggarwal | Director - Product Analytics | Leadership |
Shlomo Bihari | VP Of Engineering - Advertiser Platform | Leadership |
Jennifer Mastin | Director Of Analytics | Leadership |
Amit Gupta | Chief Executive Officer | Leadership |
Avinash Chukka | Vice President Of Products | Leadership |
99 more people are available in the full profile.
Complete people profiles for Bridg
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Bridg
Bridg has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Relevant Mobile.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
White-labeled loyalty apps are developed for restaurant chains. | relevantmobile.com | Manhattan, United States | 2010 | Apr 2018 | •••• |
Complete acquisition details for Bridg
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Timeline of Bridg
6 dated milestones of Bridg across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Bridg is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $11.2M.
- Acquisition Acquires Relevant Mobile.
- Exit Acquired by Cardlytics.
- Exit Acquired by PAR Technology Corp.
Competitors of Bridg
Bridg has 3 listed competitors in our database, 3 of them funded. They include Toast, Olo and Zenput.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pos.toasttab.com | 2011 | Boston, United States | $900M | 5,700 | Restaurant operations are managed via a cloud-based platform. | |
| olo.com | 2005 | New York, United States | $73.61M | 39 | Olo is recognized as a restaurant technology platform provider. | |
| zenput.com | 2011 | San Francisco, United States | $43.82M | 71 | Zenput is utilized as an operations execution platform for multi-unit operators. |
Detailed competitors of Bridg
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Web traffic of Bridg
The website of Bridg (bridg.com) receives about 3.6K visits a month.
- Monthly visits3.6K
▼ 17.2% vs previous month
Websites whose visitors overlap most with Bridg. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
ecinity.com | ecinity.com | 100% | – | ||
en.wikipedia.org | en.wikipedia.org | 38% | – | ||
| inc.com | 36% | 3.8M | #17,937 | View details | |
| adobe.com | 26% | 338.6M | #93 | View details |
Top companies in Food & Beverage Platforms
3 companies that operate in the same segment as Bridg (Food & Beverage Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Platform for discovering and sharing local businesses | 2004 | San Francisco, California, United States | USD 56 M | USD 1.46 B | 5,120 | |
Restaurant operations are managed via a cloud-based platform. | 2011 | Boston, Massachusetts, United States | USD 900 M | USD 6.15 B | 8,021 |
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Related news about Bridg
Complete news archive for Bridg
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Frequently Asked Questions about Bridg
Bridg was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Bridg is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Bridg is a funded company, having raised a total of $12.96M across 3 funding rounds to date.
Bridg is engaged in providing in-store identity resolution solutions for retailers, restaurants, and brands. The company operates in the technology and retail sectors, offering SaaS-based platforms to convert anonymous transactions into actionable customer insights. Solutions are designed to expand reachable customer bases, support retail media networks, and enhance personalized marketing through first-party data. Industries served include retail, grocery, quick-service restaurants, and convenience stores, with a focus on overcoming data scale constraints and driving customer engagement.
Bridg offers In-Store Identity Resolution and Retail Media Network Support.
Bridg has made 1 acquisition, including Relevant Mobile.
Bridg has 7 investors. Key investors include Visa, Cardlytics, PAR Technology Corp, Morpheus Ventures, and March Capital.
Yes. Bridg was acquired by Cardlytics in April 2021.