About Brighter Option
Brighter Option is a company based in London (United Kingdom) founded in 2010 was acquired by Salesforce Buddy Media in February 2012.. Brighter Option operates in a competitive market with competitors including Hootsuite, Smartly.io, Genus AI, Zocket and ROI Hunter, among others.
- Headquarter London, United Kingdom
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
Employee Count
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Acquired by
Salesforce Buddy Media
(Feb 27, 2012)
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Funding Insights of Brighter Option
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brighter Option
Brighter Option has secured backing from 1 investor. Prominent investors backing the company include Salesforce Buddy Media. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Social media marketing solutions
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brighter Option
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brighter Option
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brighter Option Comparisons
Competitors of Brighter Option
Brighter Option operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hootsuite, Smartly.io, Genus AI, Zocket and ROI Hunter, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI based social media management platform for businesses
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| domain | founded_year | HQ Location |
Social advertising is managed and optimized via a SaaS platform.
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| domain | founded_year | HQ Location |
Platform offering predictive analytics solutions
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| domain | founded_year | HQ Location |
An AI-powered platform for managing enterprise advertising campaigns is provided.
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| domain | founded_year | HQ Location |
Ad campaigns are automated and optimized through cloud-based analytics tools.
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| domain | founded_year | HQ Location |
Digital advertising metrics are managed across multiple channels.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brighter Option
Frequently Asked Questions about Brighter Option
When was Brighter Option founded?
Brighter Option was founded in 2010.
Where is Brighter Option located?
Brighter Option is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
What does Brighter Option do?
Brighter Option was founded in 2010 in London, United Kingdom, where a platform for Facebook ad campaign management is operated. Software tools are provided to enable campaign launching, monitoring, and optimization within the digital advertising sector. Features such as advanced analytics, scheduling, reporting, and creation are included to support user needs. The service focuses on streamlining advertisement processes for businesses.
Who are the top competitors of Brighter Option?
Brighter Option's top competitors include Hootsuite, Smartly.io and Zocket.
Who are Brighter Option's investors?
Brighter Option has 1 investor. Key investors include Salesforce Buddy Media.