Salesforce Buddy Media

New York, United States Founded: 2007 • Age: 19 yrs Acquired By Salesforce
Social media marketing solutions
Annual revenue - Latest available
Total funding $92.0M 5 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Salesforce Buddy Media

Salesforce Buddy Media is a company based in New York (United States) founded in 2007 was acquired by Salesforce in June 2012. Salesforce Buddy Media has raised $92.02 million across 5 funding rounds from investors including Salesforce, European Founders Fund and GGV Capital. Salesforce Buddy Media has completed 2 acquisitions, including Brighter Option and Spinback. Salesforce Buddy Media offers products and services including Marketing Cloud, Engagement, and Account Engagement. Salesforce Buddy Media operates in a competitive market with competitors including Brand Networks, Addressable, Spredfast, Archive and SocialFlow, among others.

  • Headquarter New York, United States
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $92.02 M (USD)

    in 5 rounds

  • Latest Funding Round
    $54 M (USD), Series C

    Aug 12, 2011

  • Investors
    Salesforce

    & 7 more

  • Employee Count
    Not available
  • Investments & Acquisitions
  • Acquired by
    Salesforce

    (Jun 04, 2012)

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Products & Services of Salesforce Buddy Media

Salesforce Buddy Media offers a comprehensive portfolio of products and services, including Marketing Cloud, Engagement, and Account Engagement.

Product name locked
Category locked
Primary

Platform for AI-driven marketing automation and customer engagement.

Product name locked
Category locked
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Tools for managing email, mobile, and advertising campaigns.

Product name locked
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System for lead generation and sales alignment.

Funding Insights of Salesforce Buddy Media

Salesforce Buddy Media has successfully raised a total of $92.02M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $54 million completed in August 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Salesforce Buddy Media

Salesforce Buddy Media has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Salesforce, European Founders Fund and GGV Capital.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
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VC firm investing mostly in the US
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Investment firm scaling software and technology companies from early to late stages.
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Investor details for Salesforce Buddy Media

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  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Salesforce Buddy Media

Salesforce Buddy Media has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Brighter Option and Spinback.

Investments
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Investment portfolio details for Salesforce Buddy Media

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  • Transaction dates
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Acquisitions
Company Name Description Domain Location Founded Year Amount
Facebook ad campaigns are managed and optimized via specialized software.
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Social Commerce and Analytics platform
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Complete acquisition details for Salesforce Buddy Media

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Financial Statements - Salesforce Buddy Media

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Detailed financials for Salesforce Buddy Media

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Salesforce Buddy Media Comparisons

Salesforce Buddy Media Primary company
Description
Social media marketing solutions
Location
New York, United States
Founded Year
2007
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Salesforce Buddy Media

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Salesforce Buddy Media

Salesforce Buddy Media operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brand Networks, Addressable, Spredfast, Archive and SocialFlow, among others.

Company Name Domain Founded year HQ Location Description
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Brand Networks is recognized for employee influencer marketing technology.
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Web3 intelligence solutions are provided for marketers by Addressable.
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Social media programs are managed, monitored, and measured at scale.
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Archive is recognized as an influencer marketing and UGC management platform.
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Social media content value is quantified and optimized for enterprises.
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Detailed competitors of Salesforce Buddy Media

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Latest news on Salesforce Buddy Media

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Complete news archive for Salesforce Buddy Media

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Frequently Asked Questions about Salesforce Buddy Media

Salesforce Buddy Media was founded in 2007.

Salesforce Buddy Media is headquartered in New York, United States. It is registered at New York, New York, United States.

Salesforce Buddy Media is a funded company, having raised a total of $92.02M across 5 funding rounds to date.

Founded in 2007 in New York, United States, Salesforce Buddy Media operates in the social media marketing sector. Platforms are provided to support listening, engagement, insight generation, publishing, advertising, and measurement of social programs. Feedback is gathered across marketing, service, and sales campaigns. The company was acquired and integrated into Salesforce Marketing Cloud solutions.

Salesforce Buddy Media's top competitors include Addressable, Brand Networks and SocialFlow.

Salesforce Buddy Media offers Marketing Cloud, Engagement, and Account Engagement.

Salesforce Buddy Media has made 2 acquisitions, including Brighter Option, and Spinback.

Salesforce Buddy Media has 8 investors. Key investors include Salesforce, European Founders Fund, GGV Capital, Bay Partners, and Insight Partners.

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