BSRO

Nashville, United States Founded: 1926 • Age: 100 yrs Acquired By Bridgestone Americas
Retailer of car brands

About BSRO

BSRO is a Transportation, Automotive & Logistics company based in Nashville (United States) founded in 1926, and was acquired by Bridgestone Americas in October 2015. Retailer of car brands. Its website bsro.com draws about 28 thousand monthly visits. BSRO offers products and services including Firestone Complete Auto Care, Tires Plus, Wheel Works, Firestone Complete Fleet Care, and CFNA. Its focus areas include Auto, Auto Retail & Aftersales, Dealership and Cars. Its legal entity is Bridgestone Retail Operations, LLC. Its competitors include Carvana, Porsche and Copart; 1 of its 3 listed competitors has raised funding.

Company details

BSRO was established in 1926 in Nashville, United States, as a retailer within the automotive sector. Various car brands are distributed and sold via dealership networks. Operations focus on vehicle sales and related services, serving customers primarily in the regional market. The company maintains an online presence at bsro.com to support its retail activities. Geographic emphasis is placed on the United States, with headquarters in Nashville.

  • Headquarters Nashville, United States
  • Stage Acquired
  • Sectors
    Transportation, Automotive & Logistics
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website bsro.com
  • Social LinkedIn YouTube
  • Acquired by Bridgestone Americas (Oct 2015)
  • Legal Name Bridgestone Retail Operations, Llc
Key Metrics

Products & Services of BSRO

BSRO offers a comprehensive portfolio of products and services, including Firestone Complete Auto Care, Tires Plus, Wheel Works, Firestone Complete Fleet Care, and CFNA.

Firestone Complete Auto Care
Auto Care Services

Offers tire sales, maintenance, and vehicle repairs for consumers

Tires Plus
Auto Care Services

Provides tire and auto maintenance services nationwide

Wheel Works
Auto Care Services

Delivers tire and repair services on the west coast

Firestone Complete Fleet Care
Fleet Management Services

Streamlines maintenance for business vehicle fleets

CFNA
Financial Services

Offers credit options for auto care purchases

Apps and channels of BSRO

its YouTube channel Firestone Complete Auto Care has 16.8K subscribers and 30 videos.

Firestone Complete Auto Care
YouTube 16.8K subscribers 30 videos Autos & Vehicles
Open channel

Videos from BSRO

The most watched videos on BSRO's YouTube channel, Firestone Complete Auto Care (16.8K subscribers). Click a video to play it here.

Battery Light Is On? Possible Reasons And What To Do Next!
141.6K views
Common Signs Of A Bad Alternator
15.4K views
Wheel Alignment vs. Tire Balancing: Which One Do You Need?
14.6K views
Ken & Claudia's Story
8.2K views

More on Firestone Complete Auto Care.

Investors in BSRO

BSRO has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Bridgestone Americas.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Tyres are manufactured and supplied by Bridgestone Americas.
1990bridgestoneamericas.comNashville, United States
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Investor details for BSRO

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  • Complete investor list
  • Round participation
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Verified entity values are shown only after access is granted.

People of BSRO

25 people are tracked at BSRO (7 in leadership, 18 in team).

NameRoleGroup
Tashira Rhodes
Talent Acquisition PartnerLeadership
Chastity Fox
Director Brand ActivationLeadership
Komal Soni
Talent Acquisition Business PartnerLeadership
Katherine Kay
Senior Human Resources Business PartnerLeadership
Michael Ranallo
Vice President, General Counsel And SecretaryLeadership
Chris Goldsby
Lead Human Resources Business PartnerLeadership
Stephanie Tarkenton
Sr. Human Resource Business PartnerLeadership
Harveen Kataria
Recruitment ConsultantTeam
Nate Kronenberger
Store ManagerTeam
Jennifer Kamman
RecruiterTeam
Kimberly Landreth
Sr. Human Resources GeneralistTeam
Christopher Sparks
Sr. RecruiterTeam
Josie Vaughn
Team Lead, Recruitment At Wilsonhcg For BridgestoneTeam
Brandon Long
Store ManagerTeam
Alysa Hall
Recruitment, Team LeadTeam
Amanda E.
Team Lead, Recruitment At Wilsonhcg For Bridgestone, South Texas RegionTeam
Melissa Teal
Senior Labor Systems And Support AnalystTeam
Debra Hamlin
Senior Environmental Project ManagerTeam
Don Becker
Manager, New Store LocationsTeam
Jonathan Procter
Service ManagerTeam

5 more people are available in the full profile.

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Complete people profiles for BSRO

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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  • Team structure
  • Board tenure
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Verified entity values are shown only after access is granted.

Timeline of BSRO

2 dated milestones of BSRO across 89 years, from founding to its latest funding, stage changes and deals.

  1. Founded BSRO is founded.
  2. Exit Acquired by Bridgestone Americas.

Competitors of BSRO

BSRO has 3 listed competitors in our database, 1 of them funded. They include Carvana, Porsche and Copart.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
carvana.com2012Phoenix, United States$460M37,296
Pre-owned vehicles are sold online with financing and valuation services.
porsche.com1948Atlanta, United States38,952
Luxury sports cars are designed, manufactured, and distributed internationally.
copart.com1982Dallas, United States10,200
Used and salvaged vehicles are offered via an online marketplace.
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Detailed competitors of BSRO

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of BSRO

The website of BSRO (bsro.com) receives about 27.8K visits a month.

  • Monthly visits
    27.8K

    ▼ 19.7% vs previous month

Similar websites

Websites whose visitors overlap most with BSRO. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lead411.com
100%
#185,007View details
bridgestone-firestone.com
bridgestone-firestone.com
50%
–
website.informer.com
website.informer.com
48%
–
bfrc.gradepoint.com
bfrc.gradepoint.com
44%
–
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Related news about Bsro

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Complete news archive for BSRO

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about BSRO

BSRO was founded in 1926.

BSRO is headquartered in Nashville, United States. It is registered at Nashville, Tennessee, United States.

BSRO was established in 1926 in Nashville, United States, as a retailer within the automotive sector. Various car brands are distributed and sold via dealership networks. Operations focus on vehicle sales and related services, serving customers primarily in the regional market. The company maintains an online presence at bsro.com to support its retail activities. Geographic emphasis is placed on the United States, with headquarters in Nashville.

BSRO's top competitors include Carvana, Porsche and Copart.

BSRO offers Firestone Complete Auto Care, Tires Plus, Wheel Works, Firestone Complete Fleet Care, and CFNA.

BSRO has 1 investor. Key investors include Bridgestone Americas.

BSRO operates through Bridgestone Retail Operations, Llc.

Yes. BSRO was acquired by Bridgestone Americas in October 2015.

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