BUTTER

San Francisco, United States Founded: 2020 • Age: 6 yrs Acquired By GrubMarket
Cloud-based platform is utilized for restaurant order and inventory management.

About BUTTER

BUTTER is a Consumer company based in San Francisco (United States) founded in 2020 by Winston C, and was acquired by GrubMarket in May 2024. Cloud-based platform is utilized for restaurant order and inventory management. BUTTER has raised $9 million across 1 funding round from investors including GrubMarket, Gradient Ventures and Uncommon Capital. BUTTER offers products and services including Software Platform and E-commerce Platform. Its focus areas include Food and Agriculture Tech, Food Tech, Technology Enablers and Restaurants. Its competitors include Toast, Olo and Zenput; 3 of its 3 listed competitors have raised funding.

Company details

Founded in 2020 and based in San Francisco, United States, BUTTER operates as a cloud-based software platform targeted at restaurant businesses. Tools for order tracking, analytics, inventory management, and digital payments are provided through a subscription model. A mobile application is made available on Android and iOS devices to support these functions across operations.

  • Headquarters San Francisco, United States
  • Founders Winston C
  • Stage Acquired
  • Sectors
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website butterapp.io
  • Social LinkedIn
  • Acquired by GrubMarket (May 2024)
Operational Areas
Key Metrics
  • Total Equity Funding
    $9M (USD)

    in 1 rounds

  • Latest Funding Round
    $9M (USD), Series A

    Nov 2022

  • Investors
    GrubMarket

    & 5 more

  • Acquired by
    GrubMarket

    (May 2024)

Products & Services of BUTTER

BUTTER offers a comprehensive portfolio of products and services, including Software Platform and E-commerce Platform.

Software Platform
Business Software

Manages operations for food wholesale businesses efficiently

E-commerce Platform
Online Sales

Facilitates transactions in food wholesale sector

Funding Insights of BUTTER

BUTTER has successfully raised a total of $9M through 1 strategic funding round. The most recent funding activity was a Series A round of $9 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $9M
  • Total Rounds 1
  • Last Round Series A β€” $9M
  • First Round $9M

    (Nov 2022)

  • Investors Count 5

All 1 funding rounds of BUTTER with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2022$9MSeries A–Gradient Ventures
Valuation history

6 investors in total: 5 institutional and 1 angel.

Investors in BUTTER

BUTTER has secured backing from 6 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include GrubMarket, Gradient Ventures and Uncommon Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital arm of Alphabet Inc. investing in AI
gradient.comMountain View, United States
Early-stage investments are provided by Uncommon Capital in software firms.
uncommoncapital.vcSan Francisco, United States
Pre-seed investments are provided to tech startups by Notation.
notation.vcBrooklyn, United States
Venture capital investments in software startups from pre-seed to Series A stages.
unusual.vc
Multi-category grocery products are offered through an online platform.
2014grubmarket.comSan Francisco, United States

Jack Altman

CEO of Lattice, active angel investor in tech startups
unknown_fe6a983d7c4c458bb
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Investor details for BUTTER

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  • Round participation
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People of BUTTER

1 people are tracked at BUTTER (1 in leadership).

NameRoleGroup
Winston C
Co-FounderLeadership
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  • Team structure
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Timeline of BUTTER

3 dated milestones of BUTTER across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded BUTTER is founded.
  2. Funding First funding round of $9.0M.
  3. Exit Acquired by GrubMarket.

Competitors of BUTTER

BUTTER has 3 listed competitors in our database, 3 of them funded. They include Toast, Olo and Zenput.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
pos.toasttab.com2011Boston, United States$900M5,700
Restaurant operations are managed via a cloud-based platform.
olo.com2005New York, United States$73.61M39
Olo is recognized as a restaurant technology platform provider.
zenput.com2011San Francisco, United States$43.82M71
Zenput is utilized as an operations execution platform for multi-unit operators.
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Detailed competitors of BUTTER

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Web traffic of BUTTER

The website of BUTTER (butterapp.io) receives about 2.2K visits a month.

  • Monthly visits
    2.2K

    ▲ 273.3% vs previous month

Top companies in Food & Beverage Platforms

3 companies that operate in the same segment as BUTTER (Food & Beverage Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.5 BUSD 10.72 B80,579
Platform for discovering and sharing local businesses
2004San Francisco, California, United StatesUSD 56 MUSD 1.46 B5,120
Restaurant operations are managed via a cloud-based platform.
2011Boston, Massachusetts, United StatesUSD 900 MUSD 6.15 B8,021
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Related news about Butter

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Complete news archive for BUTTER

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Frequently Asked Questions about BUTTER

BUTTER was founded in 2020 and raised its 1st funding round 2 years after it was founded.

BUTTER is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

BUTTER is a funded company, having raised a total of $9M across 1 funding round to date. The company's 1st funding round was a Series A of $9M, raised on Nov 2022.

Founded in 2020 and based in San Francisco, United States, BUTTER operates as a cloud-based software platform targeted at restaurant businesses. Tools for order tracking, analytics, inventory management, and digital payments are provided through a subscription model. A mobile application is made available on Android and iOS devices to support these functions across operations.

BUTTER's top competitors include Toast, Olo and Zenput.

BUTTER offers Software Platform and E-commerce Platform.

BUTTER has 6 investors. Key investors include GrubMarket, Gradient Ventures, Uncommon Capital, Notation Capital, and Jack Altman.

Yes. BUTTER was acquired by GrubMarket in May 2024.

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