
About Bwitch
Bwitch was a Retail company based in Gurugram (India) founded in 2008. It operates as an a fashion brand specializing in high-quality lingerie products. It operates on a B2C model. The company has 99 employees. Its Indian entity Genesis Colors Limited reported revenue of βΉ38.99 Cr. The company is recorded as dissolved. Its focus areas include Fashion, Apparel and Lingerie. Its competitors include Parito, Myshoppe, Route2Fashion, Hosiery House and Innercover and 3 more; 1 of its 8 listed competitors has raised funding.
Company details
Bwitch a fashion brand specializing in high-quality lingerie products through engaging in retail operations, dealing with fashion products, apparel, and lingerie. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Gurugram, India
- Employees 99
- SectorsRetail
- Website bwitch.in
- Legal Name Genesis Colors Limited
- Date of Incorporation 23 Nov, 1998
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹38.99 Cr
FY 2024 · -12% YoY
- Net Profit₹22.97 Cr
FY 2024 · 59% margin
- EBITDA₹3.20 Cr
FY 2024 · 8% margin
- Employee Count99
Associated legal entities of Bwitch
Bwitch operates through Genesis Colors Limited (amalgamated). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Genesis Colors Limited CIN U51311MH1998PLC335921 | Amalgamated | 23 Nov 1998 | Mumbai, Maharashtra | ₹39.0 Cr | 99 | 10 | View details |
Board of directors of Genesis Colors Limited (Bwitch)
Genesis Colors Limited is the primary company behind Bwitch. The board of Genesis Colors Limited currently have 6 directors; the longest-serving is Venkataraman Ramachandran, appointed in 2018. 33 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Venkataraman Ramachandran DIN 02032853 | Director | 22 Sep 2018 | 8 yrs | Genesis Colors Limited |
| Samirbhai Rameshbhai Sheth DIN 01285752 | Director | 16 Oct 2021 | 5 yrs | Genesis Colors Limited |
| Sourabh Gupta DIN 07732927 | CFO | 16 Apr 2024 | 2 yrs 6 mo | Genesis Colors Limited |
| Ravichandran Nageswaran DIN 00013321 | Additional Director | 08 Oct 2024 | 2 yrs | Genesis Colors Limited |
| Sumeet Yadav DIN 07221267 | Additional Director | 10 Jan 2025 | 1 yr 9 mo | Genesis Colors Limited |
| Prateek Mathur DIN 07144296 | Additional Director | 10 Jan 2025 | 1 yr 9 mo | Genesis Colors Limited |
Financials of Bwitch
Figures of Genesis Colors Limited, the primary company behind Bwitch, for FY 2024. Revenue was ₹38.99 Cr (-12% year on year). Net profit was ₹22.97 Cr (59% margin). EBITDA was ₹3.20 Cr (8% margin). Revenue has grown at a compounded annual rate of +15% over three years and -29% over five years.
- ₹38.99 CrRevenue · FY 2024 · -12% YoY
- ₹22.97 CrNet profit · 59% margin
- ₹3.20 CrEBITDA · 8% margin
- ₹12.57 CrPaid-up capital
- 99Employees (provident fund records)
- +15%Revenue CAGR, 3 years
- -29%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Genesis Colors Limited are on its company page.
Detailed financial statements for Bwitch
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Verified entity values are shown only after access is granted.
Competitors of Bwitch
Bwitch has 8 listed competitors in our database, 1 of them funded. They include Parito, Myshoppe, Route2Fashion, Hosiery House and Innercover, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| parito.in | 2021 | Kanpur, India | – | – | Online retailer of thermal and lifestyle clothing for all ages. | |
| myshoppe.com | 2003 | Mumbai, India | – | – | Manages an e-commerce store focused on high-quality innerwear for women. | |
| route2fashion.com | 2012 | Delhi, India | – | – | Online retailer selling innerwear, lingerie, fragrances, and apparel. | |
| hosieryhouse.com | 2016 | Gwalior, India | – | – | Operates an online store specializing in innerwear and undergarments. | |
| innercover.com | 2015 | Gurugram, India | – | – | Functions as an e-commerce store specializing in innerwear for men, women, and kids. | |
| boxershorts.co.in | 2014 | Delhi, India | $37,542 | – | Boxershorts operates a digital marketplace dedicated to shorts. | |
| privypleasures.com | 2011 | Pune, India | – | – | Online platform for purchasing sexy lingerie with fast and secure delivery. | |
| zotory.com | 2014 | Chennai, India | – | – | Operates as an e-tailer specializing in innerwear products. |
Detailed competitors of Bwitch
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Web traffic of Bwitch
Websites that share an audience with Bwitch (bwitch.in).
Websites whose visitors overlap most with Bwitch. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
finelineslingerie.com.au | finelineslingerie.com.au | 100% | – | #924,059 | β |
| strapsandstrings.com | 95% | – | – | View details | |
| privypleasures.com | 82% | 1K | #15,243,165 | View details | |
lingeriesexy.com.au | lingeriesexy.com.au | 82% | – | – | β |
dessus-dessous.fr | dessus-dessous.fr | 81% | – | #770,485 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for Bwitch
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- Audience overlap
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Top companies in Women Apparel E-Commerce
10 companies that operate in the same segment as Bwitch (Women Apparel E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operates an online platform selling apparel items like trousers, jeans, shorts, and shoes. | 2014 | Bengaluru, Karnataka, India | USD 42 M | USD 26.76 M | 3,181 | |
Online platform selling stylish western clothing for women including dresses and tops. | 2015 | Gurugram, Haryana, India | USD 9.87 M | USD 10.15 M | 272 | |
Manages an e-commerce platform offering diverse fashion products for men, women, and kids. | 2016 | Mumbai, Maharashtra, India | – | – | 6 | |
Online platform for purchasing top international fashion and footwear brands. | 2016 | Bengaluru, Karnataka, India | – | – | – | |
Online platform for shopping clothing, accessories, gadgets, and home decor items. | 2012 | Mumbai, Maharashtra, India | – | USD 52.18 M | 553 | |
Inner wear and hosiery for women are retailed by Soma. | 2004 | Fort Myers, Florida, United States | – | – | – | |
Men's and women's apparel and accessories are designed and retailed. | 1949 | Nacka, Stockholm County, Sweden | – | – | – | |
Operates a direct-to-consumer brand offering stylish casual wear for women. | 2013 | Delhi, Delhi, India | USD 13.53 M | USD 6.13 M | – | |
Operates an e-commerce platform specializing in casual wear for women. | 2009 | Gurugram, Haryana, India | USD 75.29 M | USD 85.54 K | 1 | |
Online platform selling women's ethnic wear, Western styles, and accessories. | 2014 | Delhi, Delhi, India | – | USD 107.04 M | 475 |
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Related news about Bwitch
Complete news archive for Bwitch
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Frequently Asked Questions about Bwitch
Bwitch was founded in 2008.
Bwitch is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Bwitch has 99 employees.
The primary company behind Bwitch, Genesis Colors Limited, reported revenue of βΉ38.99 Cr for FY 2024, down 12% year on year.
Bwitch a fashion brand specializing in high-quality lingerie products through engaging in retail operations, dealing with fashion products, apparel, and lingerie. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.
Bwitch's top competitors include Innercover, PrivyPleasures and Boxershorts.
Bwitch operates through Genesis Colors Limited.
The legal entities of Bwitch currently have 9 directors, including Sourabh Gupta, Sumeet Yadav, Ravindra Bhalchandra Patel and others.
