About Captivate
Captivate is a Media & Entertainment company based in New York (United States) founded in 1997 by Ray Pineau, and was acquired by Gannett in April 2004. Digital advertising screens are operated in elevators across US buildings. It operates on a Advertising Model model. Captivate has raised $24 million across 3 funding rounds from investors including Gannett, ABS Capital and OVP Venture Partners. The company has 109 employees. Its website captivate.com draws about 13 thousand monthly visits. Captivate offers products and services including Digital Video Advertising and Digital Signage Software. Its focus areas include Media, Advertising and Digital Advertising. Its competitors include Raydiant, UPshow and Spectrio; 2 of its 3 listed competitors have raised funding.
Company details
Captivate is established as a leading video network in North America, connecting brands with high-value decision-makers in premium commercial and luxury residential buildings. Services are focused on digital video advertising and digital signage solutions. Targeted environments such as elevators and lobbies are utilized to influence B2B and B2C purchase decisions. Engagement is driven through curated content and advanced attribution solutions for measurable impact. Tenant communication strategies are modernized for building owners to enhance occupant satisfaction and retention.
- Headquarters New York, United States
- Employees 109
- Founders Ray Pineau
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Marketing and Advertising
- Phone•••• ••••
- Website captivate.com
- Social LinkedIn X Facebook
- Acquired by Gannett (Apr 2004)
- Legal Name Captivate
Products & Services of Captivate
Captivate offers a comprehensive portfolio of products and services, including Digital Video Advertising and Digital Signage Software.
Digital video ads are displayed in targeted environments.
Software for tenant communication is provided to properties.
Funding Insights of Captivate
Captivate has successfully raised a total of $24M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $17 million completed in November 2001. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $24M
- Total Rounds 3
- Last Round Series C — $17M
- First Round $7M
(Jul 1999)
- Investors Count 5
All 3 funding rounds of Captivate with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2001 | $17M | Series C | – | – | |
| Jul 1999 | $7M | Series B | – | – | |
| Jul 1999 | $3M | Debt – Conventional | – | – |
6 investors in total: 6 institutional.
Investors in Captivate
Captivate has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Gannett, ABS Capital and OVP Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| abscapital.com | ||||
Early-stage VC investments are focused primarily on US companies. | ovpevents.com | Seattle, United States | ||
Private equity firm focused on multiple sectors | adventinternational.com | Sao Paulo, Brazil | ||
Private equity investments are directed toward the US and Canada. | primuscapital.com | Cleveland, United States | ||
| imperialbank.com | ||||
News and information are published internationally by Gannett. | 1906 | gannett.com | United States |
Investor details for Captivate
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Captivate
50 people are tracked at Captivate (28 in leadership, 8 in board & advisors, 14 in team); the tracked headcount is 109.
| Name | Role | Group |
|---|---|---|
Ray Pineau | Co-Founder | Leadership |
Marc Kidd | CEO | Leadership |
Amy Mishra | Account Director | Leadership |
Pete Burns | Vice President Of Sales | Leadership |
Juan Torres | Vice President Of Planning | Leadership |
Larissa Laiti Arm | Associate Director, Real Estate Sales | Leadership |
Michael Mongelluzzo | Vice President Of National Sales | Leadership |
Michael Bakko | Vp-marketing/research | Leadership |
Melanie Palmer | Director, Sales Development | Leadership |
Seamus Grogan | Director, National Sales | Leadership |
Jen Lawler | Senior Director, National Sales | Leadership |
Jeff Cracolice | Director, National Sales | Leadership |
Marianne Burns | Vice President, National Sales | Leadership |
Danielle Gaglione | Vp, National Advertising Sales | Leadership |
Leigh Lowery | Chief Revenue Officer (cro) | Leadership |
Vanessa Heinrichs | Vp, National Advertising Sales | Leadership |
Ashley Martino | Associate Director, Real Estate Partnerships | Leadership |
Nia Armstrong | Vp, National Ad Sales, Institutional Finance | Leadership |
Lisa Chaitin Weiner | Vp, Pharma | Leadership |
Frank Capobianco | Controller, VP Finance | Leadership |
30 more people are available in the full profile.
Complete people profiles for Captivate
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Captivate
4 dated milestones of Captivate across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Captivate is founded.
- Funding First funding round of $7.0M.
- Funding Latest funding round, Series C, of $17.0M.
- Exit Acquired by Gannett.
Competitors of Captivate
Captivate has 3 listed competitors in our database, 2 of them funded. They include Raydiant, UPshow and Spectrio.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| raydiant.com | 2017 | San Francisco, United States | $45.23M | Cloud-based platform is utilized for employee engagement and digital signage. | ||
| upshow.tv | 2015 | Chicago, United States | $21.5M | 38 | Cloud-based digital signage platform is utilized for advertising content management. | |
| spectrio.com | 1986 | Oldsmar, United States | On-hold music & marketing company |
Detailed competitors of Captivate
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Captivate
The website of Captivate (captivate.com) receives about 13.2K visits a month and ranks #2,130,596 among all websites worldwide, #9,420 in Marketing and Advertising.
- Monthly visits13.2K
▲ 32.4% vs previous month
- Unique visitors4.2K
per month
- Global rank#2,130,596
among all websites
- Category rank#9,420
Business and Consumer Services · Marketing and Advertising
- Bounce rate41%
- Pages per visit2.0
- Average visit17 sec
- DevicesDesktop 39% · Mobile 61%
Websites whose visitors overlap most with Captivate. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
folfry.com | folfry.com | 100% | – | ||
| twoxfour.com | 99% | #5,456,720 | View details | ||
savyagency.com | savyagency.com | 99% | #4,378,613 | – | |
known.is | known.is | 98% | #1,727,179 | – | |
| poppulo.com | 98% | 66K | #597,711 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 16 similar websites and full traffic analytics for Captivate
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Captivate (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Captivate
Complete news archive for Captivate
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Frequently Asked Questions about Captivate
Captivate was founded in 1997 and raised its 1st funding round 2 years after it was founded.
Captivate is headquartered in New York, United States. It is registered at New York, New York, United States.
Captivate is a funded company, having raised a total of $24M across 3 funding rounds to date. The company's 1st funding round was a Series B of $7M, raised on Jul 1999.
Captivate has 109 employees.
Captivate is established as a leading video network in North America, connecting brands with high-value decision-makers in premium commercial and luxury residential buildings. Services are focused on digital video advertising and digital signage solutions. Targeted environments such as elevators and lobbies are utilized to influence B2B and B2C purchase decisions. Engagement is driven through curated content and advanced attribution solutions for measurable impact. Tenant communication strategies are modernized for building owners to enhance occupant satisfaction and retention.
Captivate offers Digital Video Advertising and Digital Signage Software.
Captivate has 6 investors. Key investors include Gannett, ABS Capital, OVP Venture Partners, Advent International, and Primus Capital.
Captivate operates through Captivate.
Yes. Captivate was acquired by Gannett in April 2004.