About CashKaro
CashKaro is a Retail company based in Gurugram (India) by Rohan Bhargava and Swati Dhawan Bhargava. Cashback and coupon offers are provided for e-commerce shopping. CashKaro has raised $32.61 million across 6 funding rounds from investors including Affle, Korea Investment Holdings and Kalaari Capital. CashKaro was last valued at $157.5 million in September 2022. Its website cashkaro.com draws about 6.3 million monthly visits. Its Indian entity Pouring Pounds India Private Limited reported revenue of ₹344 Cr. CashKaro offers products and services including Cashback Service, Promo Codes, and CashKaro App. Its focus areas include Coupons and Deals, Rewards & Cashback, Online and Horizontal.
Company details
CashKaro is based in Gurugram, India, and operates in the e-commerce sector. Cashback rewards and discount coupons are offered to users across various online portals. Shoppers are allowed to combine these with existing promo codes and bank offers. The platform was co-founded by Rohan Bhargava and Swati Dhawan Bhargava, with services extending to multiple brands for online purchases.
- Headquarters Gurugram, India
- Founders Rohan Bhargava, Swati Dhawan Bhargava
- Stage Minicorn
- SectorsRetail
- Email••••••••
- Website cashkaro.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Pouring Pounds India Private Limited
- Date of Incorporation 16 Apr, 2013
- Annual Revenue₹344 Cr
FY 2025 · +18% YoY
- Net Loss-₹38.41 Cr
FY 2025 · -11% margin
- EBITDA-₹29.24 Cr
FY 2025 · -8% margin
- Total Equity Funding$32.61M (USD)
in 6 rounds
- Latest Funding Round$15.14M (USD), Series C
Sep 2022
- InvestorsAffle
& 20 more
Associated legal entities of CashKaro
CashKaro operates through Pouring Pounds India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Pouring Pounds India Private Limited CIN U74999HR2013PTC048853 | Active | 16 Apr 2013 | Gurgaon, Haryana | ₹344 Cr | 314 | 2 | View details |
Products & Services of CashKaro
CashKaro offers a comprehensive portfolio of products and services, including Cashback Service, Promo Codes, and CashKaro App.
Platform for earning cashback on online shopping purchases
Offers codes for discounts on various retail categories
Mobile app for accessing deals and tracking cashback
Apps and channels of CashKaro
CashKaro publishes 1 mobile app with over 10M+ downloads; its YouTube channel CashKaro has 131K subscribers and 30 videos.
Videos from CashKaro
The most watched videos on CashKaro's YouTube channel, CashKaro (131K subscribers). Click a video to play it here.
More on CashKaro.
Funding Insights of CashKaro
CashKaro has successfully raised a total of $32.61M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $15.14 million completed in September 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $32.61M
- Total Rounds 6
- Last Round Series C — $15.14M
- First Round $80,400
(Oct 2012)
- Investors Count 21
All 6 funding rounds of CashKaro with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2022 | $15.14M | Series C | $157.5M | Affle | |
| Apr 2020 | $10.7M | Series B | $53.86M | Korea Investment Holdings | |
| Jan 2016 | $144,200 | Angel Round | $••••• | Ratan N Tata | – |
| Nov 2015 | $5.8M | Series A | $••••• | Kalaari Capital | |
| Jul 2013 | $750,000 | Seed | $••••• | Devin Kohli | |
| Oct 2012 | $80,400 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Sep 2022 | $157.5M | •••••••• |
| Apr 2020 | $53.86M | •••••••• |
| Jan 2016 | $••••• | •••••••• |
| Nov 2015 | $••••• | •••••••• |
| Jul 2013 | $••••• | •••••••• |
| Oct 2012 | $••••• | •••••••• |
Full valuation and stage history of CashKaro
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $157.5M (Sep 2022). 21 investors in total: 3 institutional and 18 angel.
Investors in CashKaro
CashKaro has secured backing from 21 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Affle, Korea Investment Holdings and Kalaari Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in early-stage technology companies are made by Kalaari Capital. | kalaari.com | Bengaluru, India | ||
Investment holding firm established in Seoul in 2003. | 2003 | koreainvestment.com | Seoul, South Korea | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | affle.com | Singapore, Singapore | |
RN Ratan N Tata | Chairman Emeritus of Tata Sons, iconic industrialist, and active angel investor | unknown_d9e4cfa35708451d8 | ||
VM Vivek Madlani | Founder of Spenny, angel investor in Indian startups | unknown_e7382145eca741bfb | ||
KS Kanishk Swarup | unknown_1ed22ed696fc41528 | |||
LD Leopold De Win | unknown_e8fb702ad79044ed9 | |||
NR Neil Raja | unknown_648c96c6cafd4080b | |||
DK Devin Kohli | unknown_0d2f8fc0d9914cdf9 | |||
AT Annabel Treon | unknown_67dac5ee4b444ec79 |
Investor details for CashKaro
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Pouring Pounds India Private Limited (CashKaro)
Pouring Pounds India Private Limited is the primary company behind CashKaro. The board of Pouring Pounds India Private Limited currently have 2 directors; the longest-serving is Rohan Bhargava, appointed in 2013. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rohan Bhargava DIN 06592880 | Director | 17 Jun 2013 | 13 yrs 4 mo | Pouring Pounds India Private Limited |
| Swati Dhawan Bhargava DIN 08855566 | Director | 24 Jan 2025 | 1 yr 9 mo | Pouring Pounds India Private Limited |
People of CashKaro
3 people are tracked at CashKaro (3 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership | |
| Bad Co-founder | Leadership |
Complete people profiles for CashKaro
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of CashKaro
Figures of Pouring Pounds India Private Limited, the primary company behind CashKaro, for FY 2025. Revenue was ₹344 Cr (+18% year on year). Net loss was -₹38.41 Cr (-11% margin). EBITDA was -₹29.24 Cr (-8% margin). Revenue has grown at a compounded annual rate of +17% over three years and +43% over five years.
- ₹344 CrRevenue · FY 2025 · +18% YoY
- -₹38.41 CrNet loss · -11% margin
- -₹29.24 CrEBITDA · -8% margin
- ₹6.82 CrPaid-up capital
- 314Employees (provident fund records)
- +17%Revenue CAGR, 3 years
- +43%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Pouring Pounds India Private Limited are on its company page.
Detailed financial statements for CashKaro
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of CashKaro
3 dated milestones of CashKaro across 10 years, from founding to its latest funding, stage changes and deals.
- Funding First funding round of $80K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $15.1M.
Web traffic of CashKaro
The website of CashKaro (cashkaro.com) receives about 6.3M visits a month.
- Monthly visits6.3M
▲ 17.3% vs previous month
Websites whose visitors overlap most with CashKaro. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| gopaisa.com | 100% | 182K | #237,116 | View details | |
| coupondunia.in | 89% | 697.7K | #73,069 | View details | |
grabon.in | grabon.in | 87% | #14,424 | – | |
couponzguru.com | couponzguru.com | 79% | #69,497 | – | |
| zingoy.com | 70% | 563.3K | #74,271 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for CashKaro
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Cashkaro
Complete news archive for CashKaro
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Verified entity values are shown only after access is granted.
Frequently Asked Questions about CashKaro
CashKaro is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
CashKaro is a funded company, having raised a total of $32.61M across 6 funding rounds to date. The company's 1st funding round was a Seed of $80.4K, raised on Oct 2012.
The primary company behind CashKaro, Pouring Pounds India Private Limited, reported revenue of ₹344 Cr for FY 2025, up 18% year on year.
CashKaro is based in Gurugram, India, and operates in the e-commerce sector. Cashback rewards and discount coupons are offered to users across various online portals. Shoppers are allowed to combine these with existing promo codes and bank offers. The platform was co-founded by Rohan Bhargava and Swati Dhawan Bhargava, with services extending to multiple brands for online purchases.
CashKaro offers Cashback Service, Promo Codes, and CashKaro App.
CashKaro has 21 investors. Key investors include Affle, Korea Investment Holdings, Kalaari Capital, Ratan N Tata, and Vivek Madlani.
The valuation of CashKaro is $157.5M as of Sep 2022.
CashKaro operates through Pouring Pounds India Private Limited.
The legal entities of CashKaro currently have 2 directors, including Rohan Bhargava, Swati Dhawan Bhargava.
Yes. CashKaro publishes CashKaro - Cashback & Coupons, with over 10 million downloads.
The website of CashKaro receives about 6.3 million visits a month.