Centra CX

Melbourne, Australia Founded: 2011 • Age: 15 yrs Acquired By Cyara
Customer feedback gathering platform

About Centra CX

Centra CX is a Technology company based in Melbourne (Australia) founded in 2011, and was acquired by Cyara in June 2023. Customer feedback gathering platform. Its website centracx.com draws about 12 thousand monthly visits. Centra CX offers products and services including CentraCX, AI-Powered CX Assurance Platform, Botium, and Pulse. Its focus areas include Enterprise Applications, MarketingTech, Marketing Research and Survey Builders.

Company details

Founded in 2011 in Melbourne, Australia, Centra CX operates as a cloud-based platform in the customer experience sector. Customizable surveys are deployed across email, web, voice, and SMS channels to gather feedback. Real-time monitoring and collaboration tools are provided to enhance customer interactions. The platform serves clients including major Australian banks, FMCG providers, local councils, superannuation firms, technology vendors, and SMEs as of September 2016.

  • Headquarters Melbourne, Australia
  • Stage Acquired
  • Sectors
    Technology
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website centracx.com
  • Social LinkedIn X YouTube
  • Acquired by Cyara (Jun 2023)
Operational Areas
Key Metrics

Products & Services of Centra CX

Centra CX offers a comprehensive portfolio of products and services, including CentraCX, AI-Powered CX Assurance Platform, Botium, and Pulse.

CentraCX
VoC Feedback Platform

Gathers real-time customer feedback for contact center improvements.

AI-Powered CX Assurance Platform
Testing and Monitoring

Assures customer journeys across voice and digital channels.

Botium
Conversational AI Testing

Tests and optimizes AI chatbots for customer interactions.

Pulse
Monitoring Tool

Provides insights into contact center performance metrics.

Apps and channels of Centra CX

its YouTube channel Cyara has 661 subscribers and 30 videos.

Cyara
YouTube 661 subscribers 30 videos Science & Technology
Open channel

Videos from Centra CX

The most watched videos on Centra CX's YouTube channel, Cyara (661 subscribers). Click a video to play it here.

Cyara AI Trust - GenAI assurance suite
153 views
Cyara Cruncher-CX performance testing engine
94 views
AI in User Acceptance Testing
54 views
Meet Cyara Copilot: The Magic Assistant for CX Assurance 🪄
50 views

More on Cyara.

Investors in Centra CX

Centra CX has secured backing from 1 investor. Prominent investors backing the company include Cyara.

All
InvestorDescriptionFounded YearDomainLocation
Omnichannel customer experiences are tested and monitored across multiple channels.
2006cyara.comRedwood City, United States
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Investor details for Centra CX

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  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

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Timeline of Centra CX

2 dated milestones of Centra CX across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Centra CX is founded.
  2. Exit Acquired by Cyara.

Web traffic of Centra CX

The website of Centra CX (centracx.com) receives about 11.6K visits a month.

  • Monthly visits
    11.6K

    ▲ 65.5% vs previous month

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Frequently Asked Questions about Centra CX

Centra CX was founded in 2011.

Centra CX is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Founded in 2011 in Melbourne, Australia, Centra CX operates as a cloud-based platform in the customer experience sector. Customizable surveys are deployed across email, web, voice, and SMS channels to gather feedback. Real-time monitoring and collaboration tools are provided to enhance customer interactions. The platform serves clients including major Australian banks, FMCG providers, local councils, superannuation firms, technology vendors, and SMEs as of September 2016.

Centra CX offers CentraCX, AI-Powered CX Assurance Platform, Botium, and Pulse.

Centra CX has 1 investor. Key investors include Cyara.

Yes. Centra CX was acquired by Cyara in June 2023.

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