About Cera
Cera is a company based in London (United Kingdom) founded in 2016 by Martin Ocenas, Mahiben Maruthappu, Matthias Sohler, and Marek Sacha. It operates as a Managed Services. Cera has raised $551.19 million across 13 funding rounds from investors including Guinness Global Investors, Vanderbilt University and Schroders. The company has 10,293 employees as of December 31, 2023. Cera has completed 2 acquisitions, including Allied Healthcare and CRG Homecare. Cera offers products and services including Home Care, Live-in Care, and Nurse-led & Complex Care. Cera operates in a competitive market with competitors including Care.com, Lifted, HomeTouch, HICA Group and Care Sourcer, among others.
- Headquarter London, United Kingdom
- Employees 10293 as on 31 Dec, 2023
- Founders Martin Ocenas, Mahiben Maruthappu, Matthias Sohler, Marek Sacha
- Stage Minicorn
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Sectors
HealthcareBusiness Services
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Cera Care
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$551.19 M (USD)
in 13 rounds
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Latest Funding Round
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Investors
Guinness Global Investors
& 25 more
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Employee Count
10293
as on Dec 31, 2023
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Investments & Acquisitions
Allied Healthcare
& 1 more
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Products & Services of Cera
Cera offers a comprehensive portfolio of products and services, including Home Care, Live-in Care, and Nurse-led & Complex Care. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Home care services are provided for independent living support.
Live-in care is offered for continuous personal assistance.
Specialized nursing care is delivered for complex health needs.
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Funding Insights of Cera
Cera has successfully raised a total of $551.19M across 13 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 13
- Last Round Last Round
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First Round
First Round
(04 Mar 2016)
- Investors Count 26
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2025 | Amount | Series C - Cera | Valuation | BDT & MSD Partners , Schroders Capital | |
| Jan, 2025 | Amount | Debt – Conventional - Cera | Valuation |
investors |
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| Aug, 2022 | Amount | Series C - Cera | Valuation | Vanderbilt University , Jane Street |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Cera
Cera has secured backing from 26 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Guinness Global Investors, Vanderbilt University and Schroders. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Digital health solutions are provided in London, United Kingdom.
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Founded Year | Domain | Location | |
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Private equity and equity funds are managed across multiple sectors.
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Founded Year | Domain | Location | |
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Investments in early-stage tech startups are made by Earlymarket.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Cera
Cera has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Allied Healthcare and CRG Homecare. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Home healthcare services are provided throughout the United Kingdom.
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2000 | ||||
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Diversified home healthcare services are provided by Allied Healthcare.
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1972 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
|
2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Cera
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Cera Comparisons
Competitors of Cera
Cera operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Care.com, Lifted, HomeTouch, HICA Group and Care Sourcer, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
An app-based marketplace for caregivers is operated.
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| domain | founded_year | HQ Location |
App-based platform that provides senior caregiving services
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| domain | founded_year | HQ Location |
A marketplace for senior care services is operated online.
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| domain | founded_year | HQ Location |
Offers residential care, homecare, and support for older individuals and those with disabilities.
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| domain | founded_year | HQ Location |
Online leads are generated for UK senior care providers.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Cera
Frequently Asked Questions about Cera
When was Cera founded?
Cera was founded in 2016.
Where is Cera located?
Cera is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Cera?
Mahiben Maruthappu is the current CEO of Cera. They have also founded this company.
Is Cera a funded company?
Cera is a funded company, having raised a total of $551.19M across 13 funding rounds to date. The company's 1st funding round was a Series C of $320M, raised on Mar 04, 2016.
How many employees does Cera have?
As of Dec 31, 2023, the latest employee count at Cera is 10,293.
What does Cera do?
Cera is involved in delivering a range of care services including home care, live-in care, and nurse-led complex care across the United Kingdom. Services are designed to support independent living, assist with learning disabilities, autism, and provide reablement solutions. Technology is utilized to reduce administrative burdens and improve outcomes for service users, contributing to reduced hospitalisations and NHS pressure. The company focuses on empowering individuals to live healthier lives in their own homes while supporting career development for care professionals.
Who are the top competitors of Cera?
Cera's top competitors include Care.com, Lifted and Care Sourcer.
What products or services does Cera offer?
Cera offers Home Care, Live-in Care, and Nurse-led & Complex Care.
How many acquisitions has Cera made?
Cera has made 2 acquisitions, including Allied Healthcare, and CRG Homecare.
Who are Cera's investors?
Cera has 26 investors. Key investors include Guinness Global Investors, Vanderbilt University, Schroders, Jane Street, and Kairos.
What is Cera's valuation?
The valuation of Cera is $41M as of Apr 2019.
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