Cera

London, United Kingdom Founded: 2016 • Age: 10 yrs Unicorn
Digital home healthcare solutions are delivered with personalized technology.

About Cera

Cera is a Healthcare company based in London (United Kingdom) founded in 2016 by Martin Ocenas, Mahiben Maruthappu, Matthias Sohler, and Marek Sacha. Digital home healthcare solutions are delivered with personalized technology. It operates on a Managed Services model in Healthcare and Business Services sectors. Cera has raised $400 million across 13 funding rounds from investors including Guinness Global Investors, Vanderbilt University and Schroders. The company has 1,333 employees. Cera has completed 2 acquisitions, including Allied Healthcare and CRG Homecare. Cera was last valued at $1 billion in January 2025. Its chief executive, as recorded, is Mahiben Maruthappu. Its website ceracare.co.uk draws about 36 thousand monthly visits. Cera offers products and services including Home Care, Live-in Care, and Nurse-led & Complex Care. Its focus areas include Social Care and Home Care Services. Its legal entity is Cera Care. Its competitors include Lifted, HomeTouch and HICA Group; 2 of its 3 listed competitors have raised funding.

Company details

Cera is involved in delivering a range of care services including home care, live-in care, and nurse-led complex care across the United Kingdom. Services are designed to support independent living, assist with learning disabilities, autism, and provide reablement solutions. Technology is utilized to reduce administrative burdens and improve outcomes for service users, contributing to reduced hospitalisations and NHS pressure. The company focuses on empowering individuals to live healthier lives in their own homes while supporting career development for care professionals.

  • Headquarters London, United Kingdom
  • Employees 1,333
  • Founders Martin Ocenas, Mahiben Maruthappu, Matthias Sohler, Marek Sacha
  • Stage Unicorn
  • Sectors
    Healthcare
    Business Services
  • Phone
    •••• ••••
  • Website ceracare.co.uk
  • Social LinkedIn X Facebook Instagram
  • Legal Name Cera Care
Key Metrics
  • Annual Revenue
    $279.91 M (USD)
    as on Dec 31, 2023
  • Net Profit
    -$48.04 M (USD)
    as on Dec 31, 2023
  • EBITDA
    -$47.9 M (USD)
    as on Dec 31, 2023
  • Total Equity Funding
    $400M (USD)

    in 13 rounds

  • Investors
  • Employee Count
    1,333
  • Investments & Acquisitions

Products & Services of Cera

Cera offers a comprehensive portfolio of products and services, including Home Care, Live-in Care, and Nurse-led & Complex Care.

Home Care
Care Services

Home care services are provided for independent living support.

Live-in Care
Care Services

Live-in care is offered for continuous personal assistance.

Nurse-led & Complex Care
Care Services

Specialized nursing care is delivered for complex health needs.

Funding Insights of Cera

Cera has successfully raised a total of $400M across 13 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $400M
  • Total Rounds 13
  • First Round $304,600

    (Mar 2016)

  • Investors Count 34

Latest 10 of 13 funding rounds of Cera with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2025$130MSeries C–BDT & MSD Partners, Schroders Capital
Jan 2025Debt – Conventional––
Aug 2022$320MSeries C–Vanderbilt University, Jane Street
Aug 2022Debt – Conventional––
Feb 2020$70MSeries B–Kairos
Feb 2020Debt – Conventional––
Apr 2019$9.4MSeries A$41M–
–
May 2018Debt – Conventional––
–
Mar 2018$17MSeries A$26.9MYabeo, Guinness Global Investors
Aug 2017$1MSeed$•••••Auriens
–
Valuation history
DateValuationStage
Apr 2019$41M••••••••
Mar 2018$26.9M••••••••
Aug 2017$•••••••••••••
Apr 2017$•••••••••••••
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Full valuation and stage history of Cera

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

  • All valuation points
  • Stage changes
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Verified entity values are shown only after access is granted.

Last known valuation $1B (Jan 2025). 34 investors in total: 23 institutional and 11 angel.

Investors in Cera

Cera has secured backing from 34 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Guinness Global Investors, Vanderbilt University and Schroders.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Digital health solutions are provided in London, United Kingdom.
digitalhealth.londonLondon, United Kingdom
Private equity and equity funds are managed across multiple sectors.
2003guinnessgi.comLondon, United Kingdom
Investments in early-stage tech startups are made by Earlymarket.
earlymarket.comLondon, United Kingdom
Healthcare funding solutions are provided by Kairos for industry needs.
kairoshq.comNew York, United States
Early-stage tech investments in Germany are targeted by Yabeo.
yabeo.dePullach, Germany
Impact investments are targeted by this venture capital firm.
oltreimpact.comMilano, Italy
Seed and early-stage investments in technology sectors are targeted.
credoventures.comSan Francisco, United States
Seed-stage investments in startups are provided by Kima Ventures.
kimaventures.comParis, France
Investments in tech sectors are managed by Escondido Ventures.
escondidoventures.comSan Francisco, United States
Early-stage tech investments in Europe are made by Walking Ventures.
walking.vcLondon, United Kingdom
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Investor details for Cera

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  • Round participation
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  • Co-investor network

Verified entity values are shown only after access is granted.

People of Cera

62 people are tracked at Cera (28 in leadership, 34 in team); the tracked headcount is 1,333.

NameRoleGroup
Martin Ocenas
Co-Founder & Director of EngineeringLeadership
Mahiben Maruthappu
Co-Founder & CEOLeadership
Matthias Sohler
Co-Founder & CTOLeadership
Marek Sacha
Co-FounderLeadership
Igal Aciman
CCOLeadership
Patricia De Loro
Chief Product & Technology OfficerLeadership
Annabel Nash
Chief People OfficerLeadership
Matt Ashley
Chief Financial OfficerLeadership
Andrea Crow
Head Of EstatesLeadership
Charlotte Donald
Operations DirectorLeadership
Ben Maruthappu
Co-Founder & CEOLeadership
Keval Patel
Head Of Information TechnologyLeadership
Ricky Cui
Head Of Business IntelligenceLeadership
Martin Očenáš
Cofounder, Head Of EngineeringLeadership
Hana Adil
People Business PartnerLeadership
Lynn Heathcote
Head Of Salaried & Complex RecruitmentLeadership
Alison Farrell
Lead Finance Business Partner Support ServicesLeadership
Jake Rebuck
Director Of ProductLeadership
George J.
Head Of People Integration And ImmigrationLeadership
Richard Cuckow
Director Of ITLeadership

42 more people are available in the full profile.

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Complete people profiles for Cera

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Investments & Acquisitions by Cera

Cera has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Allied Healthcare and CRG Homecare.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Home healthcare services are provided throughout the United Kingdom.
crghomecare.uk.comBolton, United Kingdom2000Oct 2021••••
Diversified home healthcare services are provided by Allied Healthcare.
alliedhealthcare.comStafford, United Kingdom1972Oct 2021••••
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Complete acquisition details for Cera

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  • Acquired stakes
  • Deal sources
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  • Exports

Verified entity values are shown only after access is granted.

Timeline of Cera

7 dated milestones of Cera across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Cera is founded.
  2. Funding First funding round of $305K.
  3. Milestone Reaches Minicorn status.
  4. Acquisition Acquires CRG Homecare.
  5. Acquisition Acquires Allied Healthcare.
  6. Milestone Reaches Unicorn status.
  7. Funding Latest funding round, Debt – Conventional,.

Competitors of Cera

Cera has 3 listed competitors in our database, 2 of them funded. They include Lifted, HomeTouch and HICA Group.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
liftedcare.com2014London, United Kingdom$10.85M95
App-based platform that provides senior caregiving services
myhometouch.com2015London, United Kingdom$6.07M20
A marketplace for senior care services is operated online.
hica-uk.com1992Hessle, United Kingdom
Offers residential care, homecare, and support for older individuals and those with disabilities.
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Detailed competitors of Cera

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Web traffic of Cera

The website of Cera (ceracare.co.uk) receives about 36K visits a month.

  • Monthly visits
    36K

    ▲ 2.3% vs previous month

Similar websites

Websites whose visitors overlap most with Cera. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
htworld.co.uk
100%
#1,242,369View details
digitalhealth.net
93%
51.1K#683,994View details
helpinghandshomecare.co.uk
93%
211.7K#226,909View details
primecarers.co.uk
93%
#857,628View details
familyresourcehomecare.com
73%
14.3K#1,709,430View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 8 similar websites and full traffic analytics for Cera

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  • Audience overlap
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Verified entity values are shown only after access is granted.

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Related news about Cera

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Frequently Asked Questions about Cera

Cera was founded in 2016.

Cera is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Mahiben Maruthappu is the CEO of Cera, as recorded in our data. They have also founded this company.

Cera is a funded company, having raised a total of $400M across 13 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Mar 2016.

Cera has 1,333 employees.

Annual revenue of Cera is $279.91M as on Dec 31, 2023.

Cera is involved in delivering a range of care services including home care, live-in care, and nurse-led complex care across the United Kingdom. Services are designed to support independent living, assist with learning disabilities, autism, and provide reablement solutions. Technology is utilized to reduce administrative burdens and improve outcomes for service users, contributing to reduced hospitalisations and NHS pressure. The company focuses on empowering individuals to live healthier lives in their own homes while supporting career development for care professionals.

Cera's top competitors include Lifted, HomeTouch and HICA Group.

Cera offers Home Care, Live-in Care, and Nurse-led & Complex Care.

Cera has made 2 acquisitions, including Allied Healthcare, and CRG Homecare.

Cera has 34 investors. Key investors include Guinness Global Investors, Vanderbilt University, Schroders, Jane Street, and Kairos.

The valuation of Cera is $1B as of Jan 2025.

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