About Character World
Character World is a company based in Handforth (United Kingdom) founded in 1998 by Tommy Schweiger was acquired by BioWorld in March 2025.. The company has 55 employees as of January 31, 2021. Character World offers products and services including Hugzee, Hello Home, POP n FUN, ReadyBed, and GoGlow. Character World operates in a competitive market with competitors including Piglet, Secret Linen Store, Downland Bedding, Soak&Sleep and Linenbundle, among others.
- Headquarter Handforth, United Kingdom
- Employees 55 as on 31 Jan, 2021
- Founders Tommy Schweiger
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Character World Limited
- Date of Incorporation 14 Feb, 2001
- Jurisdiction 79 OXFORD STREET, MANCHESTER
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
$19.69 M (USD), Debt – Conventional
Oct 05, 2021
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Investors
Secure Trust Bank
& 3 more
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Employee Count
55
as on Jan 31, 2021
- Acquired by
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Products & Services of Character World
Character World offers a comprehensive portfolio of products and services, including Hugzee, Hello Home, POP n FUN, ReadyBed, and GoGlow. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Cozy oversized fleece for children to wear during relaxation
Furniture and accessories featuring character designs for kids
Interactive toys like castles and trampolines for child play
Combination sleeping bag and mattress for portable use
Lamps and torches with characters for bedtime routines
Funding Insights of Character World
- Total Funding Total Funding
- Total Rounds 1
- Last Round Debt – Conventional — $19.7M
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First Round
First Round
(05 Oct 2021)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2021 | Amount | Debt – Conventional - Character World | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Character World
Character World has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Secure Trust Bank, Palatine Private Equity and Bioworld Merchandising. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Palatine Private Equity is engaged in private equity investments.
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Founded Year | Domain | Location | |
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Private equity funding is offered by RJD Partners.
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Founded Year | Domain | Location | |
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Commercial bank
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Character World
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Character World
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Character World Comparisons
Competitors of Character World
Character World operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Piglet, Secret Linen Store, Downland Bedding, Soak&Sleep and Linenbundle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Internet of brand offering home textiles
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| domain | founded_year | HQ Location |
An online brand offering high-quality bed linen and accessories.
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| domain | founded_year | HQ Location |
Sells hotel-quality pillows, duvets, and bedding online with free UK delivery.
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| domain | founded_year | HQ Location |
Internet first brand offering home textiles
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| domain | founded_year | HQ Location |
Internet-first brand offering home textiles
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Character World
Frequently Asked Questions about Character World
When was Character World founded?
Character World was founded in 1998 and raised its 1st funding round 23 years after it was founded.
Where is Character World located?
Character World is headquartered in Handforth, United Kingdom. It is registered at Handforth, England, United Kingdom.
How many employees does Character World have?
As of Jan 31, 2021, the latest employee count at Character World is 55.
What does Character World do?
Character World, based in Handforth, focuses on producing consumer products, home furnishing products, home textiles, and multi-category. Wholesaler of home textiles and accessories. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.
Who are the top competitors of Character World?
Character World's top competitors include Piglet, Soak&Sleep and Linenbundle.
What products or services does Character World offer?
Character World offers Hugzee, Hello Home, POP n FUN, ReadyBed, and GoGlow.
Who are Character World's investors?
Character World has 4 investors. Key investors include Secure Trust Bank, Palatine Private Equity, Bioworld Merchandising, and RJD Partners.