About Cleverman
Cleverman is a company based in New York (United States) founded in 2019 by Carlos Barreto. Cleverman has raised $1.8 million across 1 funding round from investors including Fab Co-Creation Studio and L'ATTITUDE Ventures. Cleverman offers products and services including Beard Dye, Full Coverage Hair Color, Salt & Pepper Hair Dye, and Touch Up Hair Color.
- Headquarter New York, United States
- Founders Carlos Barreto
- SectorsHealthcare
- Email••••••••
- Website becleverman.com
- Social Facebook YouTube
- Legal Name Bica Beauty Inc
- Total Equity Funding$1.8M (USD)
in 1 rounds
- Latest Funding Round$1.8M (USD), Seed
May 2023
- InvestorsFab Co-Creation Studio
& 1 more
Products & Services of Cleverman
Cleverman offers a comprehensive portfolio of products and services, including Beard Dye, Full Coverage Hair Color, Salt & Pepper Hair Dye, and Touch Up Hair Color.
Customizable kit for natural beard coloring with reusable features.
Provides full gray hair coverage using organic oils for lasting results.
Blends grays for a natural look with easy application and long duration.
Quickly covers specific areas like roots for targeted gray reduction.
Apps and channels of Cleverman
its YouTube channel Cleverman NYC has 165 subscribers and 30 videos.
Videos from Cleverman
The most watched videos on Cleverman's YouTube channel, Cleverman NYC (165 subscribers). Click a video to play it here.
More on Cleverman NYC.
Funding Insights of Cleverman
Cleverman has successfully raised a total of $1.8M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.8 million completed in May 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.8M
- Total Rounds 1
- Last Round Seed — $1.8M
- First Round $1.8M
(May 2023)
- Investors Count 2
All 1 funding rounds of Cleverman with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2023 | $1.8M | Seed | – | L’ATTITUDE Ventures |
2 investors in total: 2 institutional.
Investors in Cleverman
Cleverman has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Fab Co-Creation Studio and L'ATTITUDE Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are provided to early-stage tech startups. | – | lattitudeventures.com | United States | |
Fashion designing services are provided to clients worldwide. | 2018 | fabcocreationstudio.com | San Francisco, United States |
Investor details for Cleverman
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Cleverman
4 people are tracked at Cleverman (2 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Carlos Barreto | Founder | Leadership |
Mariana Lee | Chief Operating Officer & Partner | Leadership |
Valentina Jumah | Marketing Manager | Team |
Luisa Fernanda Montañez Martinez | Ingeniera De Software De TI | Team |
Complete people profiles for Cleverman
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Cleverman
2 dated milestones of Cleverman across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Cleverman is founded.
- Funding First funding round of $1.8M.
Web traffic of Cleverman
The website of Cleverman (becleverman.com) receives about 26.4K visits a month.
- Monthly visits26.4K
▼ 4.1% vs previous month
Websites whose visitors overlap most with Cleverman. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| simplerhaircolor.com | 100% | 143.5K | #267,958 | View details | |
| truesons.com | 97% | 6.3K | #3,071,582 | View details | |
grizzlyadam.co.uk | grizzlyadam.co.uk | 96% | – | #1,365,913 | – |
voltgrooming.com | voltgrooming.com | 93% | – | #733,789 | – |
| softsheen-carson.com | 90% | 680.7K | #649,719 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 27 similar websites and full traffic analytics for Cleverman
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 27 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Cleverman
10 companies that operate in the same segment as Cleverman (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 103.18 M | USD 1.07 B | 10,990 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.95 M | – | – | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 864 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Frequently Asked Questions about Cleverman
Cleverman was founded in 2019 and raised its 1st funding round 4 years after it was founded.
Cleverman is headquartered in New York, United States. It is registered at New York, New York, United States.
Cleverman is a funded company, having raised a total of $1.8M across 1 funding round to date. The company's 1st funding round was a Seed of $1.8M, raised on May 2023.
Cleverman was founded in 2019 in New York, United States, as an internet-first brand in the mens grooming sector. Customized hair creams, shampoos, conditioners, cleansing wipes, beard color creams, and beard scrubs are offered, with all products formulated to be vegan and cruelty-free. Operations focus on direct-to-consumer sales through the companys domain, becleverman.com.
Cleverman offers Beard Dye, Full Coverage Hair Color, Salt & Pepper Hair Dye, and Touch Up Hair Color.
Cleverman has 2 investors. Key investors include Fab Co-Creation Studio, and L'ATTITUDE Ventures.
Cleverman operates through Bica Beauty Inc.