Commercetools

Munchen, Germany Founded: 2006 • Age: 20 yrs Acquired By REWE
E-commerce software suite solutions are provided to businesses.

About Commercetools

Commercetools is a company based in Munchen (Germany) founded in 2006 by Dirk Hoerig and Denis Werner was acquired by REWE in September 2014.. Commercetools has raised $289.93 million across 3 funding rounds from investors including Accel, REWE Group and Insight Partners. Commercetools has completed 1 acquisition, including FRONTASTIC. Commercetools offers products and services including Commerce Platform, B2C Commerce, and B2B Commerce. Commercetools operates in a competitive market with competitors including Global-e, CommerceIQ, Cart.com, BigCommerce and AnyMind Group, among others.

  • Headquarter Munchen, Germany
  • Founders Dirk Hoerig, Denis Werner
  • Stage Unicorn
  • Sectors
    Technology
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Commercetools Gmbh
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $289.93 M (USD)

    in 3 rounds

  • Latest Funding Round
    $140 M (USD), Series C

    Sep 13, 2021

  • Investors
    Accel

    & 6 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    REWE

    (Sep 19, 2014)

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Products & Services of Commercetools

Commercetools offers a comprehensive portfolio of products and services, including Commerce Platform, B2C Commerce, and B2B Commerce. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for building flexible digital commerce solutions.

Tools for consumer-facing eCommerce experiences.

Solutions for enterprise-to-business transactions.

People of Commercetools
Headcount 200-500
Employee Profiles 130
Board Members and Advisors 1
Employee Profiles
People
Hetvi Mistry
Senior Solutions Architect
People
Christena Jethwa
Head Of Engineering
People
Daniel Murphy
Chief Financial Officer
People
António Ferreira
Senior Support Engineer

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Board Members and Advisors
people
Dirk Hoerig
CEO & Co-Founder

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Funding Insights of Commercetools

Commercetools has successfully raised a total of $289.93M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $140 million completed in September 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series C — $140.0M
  • First Round

    (13 Oct 2011)

  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2021 Amount Series C - Commercetools Valuation Accel
Oct, 2019 Amount Series B - Commercetools Valuation Insight Partners
Oct, 2011 Amount Series A - Commercetools Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Commercetools

Commercetools has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Accel, REWE Group and Insight Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
Founded Year Domain Location
Investment firm scaling software and technology companies from early to late stages.
Founded Year Domain Location
Private equity investments are managed by BayBG in Germany.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Commercetools

Commercetools has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include FRONTASTIC. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Platform offering storefront solution for online businesses
2017
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Commercetools

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Commercetools Comparisons

Employees
+
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Competitors of Commercetools

Commercetools operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Global-e, CommerceIQ, Cart.com, BigCommerce and AnyMind Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Software solutions for cross-border e-commerce industries are provided.
domain founded_year HQ Location
AI platform for retail ecommerce management and optimization is provided.
domain founded_year HQ Location
Software suite solutions are provided for e-commerce businesses.
domain founded_year HQ Location
SaaS-based software suites for e-commerce operations are provided.
domain founded_year HQ Location
Platforms for e-commerce, marketing, and manufacturing are provided.
domain founded_year HQ Location
Provider of SaaS based marking solution
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Commercetools

Frequently Asked Questions about Commercetools

When was Commercetools founded?

Commercetools was founded in 2006 and raised its 1st funding round 5 years after it was founded.

Where is Commercetools located?

Commercetools is headquartered in Munchen, Germany. It is registered at Munchen, Bayern, Germany.

Who is the current CEO of Commercetools?

Dirk Hoerig is the current CEO of Commercetools. They have also founded this company.

Is Commercetools a funded company?

Commercetools is a funded company, having raised a total of $289.93M across 3 funding rounds to date. The company's 1st funding round was a Series A of $4.93M, raised on Oct 13, 2011.

What does Commercetools do?

Commercetools was founded in 2006 and is headquartered in Munich, Germany. E-commerce software solutions are offered, encompassing customer management, inventory management, product handling, and order management. Additional services include support for mobile commerce, chatbots, marketplaces, and social commerce. These solutions are utilized across industries such as fashion and lifestyle, grocery, retail, telecommunications, and transportation.

Who are the top competitors of Commercetools?

Commercetools's top competitors include CommerceIQ, Bazaarvoice and ShopUp.

What products or services does Commercetools offer?

Commercetools offers Commerce Platform, B2C Commerce, and B2B Commerce.

How many acquisitions has Commercetools made?

Commercetools has made 1 acquisition, including FRONTASTIC.

Who are Commercetools's investors?

Commercetools has 7 investors. Key investors include Accel, REWE Group, Insight Partners, BayBG, and Bayern Kapital.

What is Commercetools's valuation?

The valuation of Commercetools is $1.9B as of Sep 2021.

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