Creed Fragrance

Northwich, United Kingdom Founded: 1970 • Age: 56 yrs Acquired By L'Oréal
Internet first band of luxury fragrance perfumes
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About Creed Fragrance

Creed Fragrance is a company based in Northwich (United Kingdom) founded in 1970 was acquired by L'Oréal in October 2025.. Creed Fragrance offers products and services including Fragrances, Gifts, Bath and Body, and Home Fragrances. Creed Fragrance operates in a competitive market with competitors including fussy, Yardley, Miller Harris, Nirvana Brands and Sana Jardin, among others.

  • Headquarter Northwich, United Kingdom
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
    L'Oréal

    & 1 more

  • Employee Count
    Employee Count
  • Acquired by
    L'Oréal

    & 1 more

    (Oct 19, 2025)

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Products & Services of Creed Fragrance

Creed Fragrance offers a comprehensive portfolio of products and services, including Fragrances, Gifts, Bath and Body, and Home Fragrances. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Artisan scents for men, women, and universal use

Personalized options including e-gift cards and engraving

Complementary products for fragrance enhancement

Scented candles and room sprays for ambiance

Funding Insights of Creed Fragrance

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Creed Fragrance

Creed Fragrance has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include L'Oréal and Kering. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Internet first brand of skin & hair care, and makeup products for men and women
Founded Year Domain Location
Luxury and sports apparel are designed, manufactured, and distributed worldwide.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Creed Fragrance

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Creed Fragrance

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Creed Fragrance Comparisons

Employees
+
Add Comparison
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Competitors of Creed Fragrance

Creed Fragrance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as fussy, Yardley, Miller Harris, Nirvana Brands and Sana Jardin, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Natural deodorant products are offered by the Fussy brand.
domain founded_year HQ Location
Offers online sales of perfumes, personal care items, and combos with discounts.
domain founded_year HQ Location
Brand of perfumes and air care products
domain founded_year HQ Location
Develops and distributes sustainable fragrance brands through collaborations with partners.
domain founded_year HQ Location
Brand of fragrances
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Creed Fragrance

Creed: CEO to step down at the end of October
Fashionnetwork1 year ago
Creed launches flagship store in Covent Garden
Theretailbulletin2 years ago

Frequently Asked Questions about Creed Fragrance

When was Creed Fragrance founded?

Creed Fragrance was founded in 1970.

Where is Creed Fragrance located?

Creed Fragrance is headquartered in Northwich, United Kingdom.

Who is the current CEO of Creed Fragrance?

Sarah Rotheram is the current CEO of Creed Fragrance.

What does Creed Fragrance do?

Creed Fragrance offers Fragrances, Gifts, Bath and Body, Home Fragrances while focusing on producing consumer products, beauty personal care products, fragrances, and multi category. Internet first band of luxury fragrance perfumes. Delivering reliable solutions, it emphasizes quality, efficiency, and meeting diverse client needs.

Who are the top competitors of Creed Fragrance?

Creed Fragrance's top competitors include fussy, Quintessence Fragrances and The Lovely Distribution.

What products or services does Creed Fragrance offer?

Creed Fragrance offers Fragrances, Gifts, Bath and Body, and Home Fragrances.

Who are Creed Fragrance's investors?

Creed Fragrance has 2 investors. Key investors include L'Oréal, and Kering.

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