About Crunch Fitness
Crunch Fitness is a Healthcare company based in New York (United States) founded in 1989, and was acquired by Leonard Green and Partners in April 2025. A chain of fitness clubs is operated by Crunch Fitness. Crunch Fitness has raised $350 million across 6 funding rounds from investors including Golub Capital, TPG and North Castle Partners. Crunch Fitness has completed 1 acquisition, including Myboostfitness. Its website crunch.com draws about 3 million monthly visits. Crunch Fitness offers products and services including Group Fitness Classes, Cardio Equipment, Weight Training, and Mind Body Classes. Its focus areas include Fitness and Wellness Chains and Physical Fitness. Its competitors include Planet Fitness, LA Fitness and Snap Fitness; 1 of its 3 listed competitors has raised funding.
Company details
Crunch Fitness was established in 1989 in New York, United States, within the fitness industry. A network of gyms is maintained across various locations in the country. Access to exercise equipment, group classes, and personal training services is provided to members. Operations focus on affordable fitness options, with the domain crunch.com utilized for digital engagement and membership management.
- Total Equity Funding$350M (USD)
in 6 rounds
- InvestorsGolub Capital
& 10 more
- Investments & Acquisitions
- Acquired by
Products & Services of Crunch Fitness
Crunch Fitness offers a comprehensive portfolio of products and services, including Group Fitness Classes, Cardio Equipment, Weight Training, and Mind Body Classes.
Innovative classes for strength, cardio, and dance workouts
Machines for running, jogging, and cycling exercises
Free weights and machines for building and toning muscles
Yoga and meditation-based activities for mental and physical balance
Apps and channels of Crunch Fitness
its YouTube channel Crunch Fitness has 32.7K subscribers and 30 videos.
Videos from Crunch Fitness
The most watched videos on Crunch Fitness's YouTube channel, Crunch Fitness (32.7K subscribers). Click a video to play it here.
More on Crunch Fitness.
Funding Insights of Crunch Fitness
Crunch Fitness has successfully raised a total of $350M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $350M
- Total Rounds 6
- Investors Count 7
All 6 funding rounds of Crunch Fitness with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2025 | $350M | Private Equity Round | – | – | |
| Oct 2025 | Debt – Conventional | – | – | ||
| Apr 2025 | Private Equity Round | – | – | ||
| Nov 2024 | Private Equity Round | – | Trive Capital | ||
| Jul 2019 | Private Equity Round | – | North Castle Partners | – | |
| Apr 2019 | Private Equity Round | – | Synergy Capital Investments | – |
11 investors in total: 11 institutional.
Investors in Crunch Fitness
Crunch Fitness has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include Golub Capital, TPG and North Castle Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Recapitalizations are targeted through private equity investments by the firm. | leonardgreen.com | Los Angeles, United States | ||
Trive Capital is engaged in private equity and structured capital investments. | trivecapital.com | Dallas, United States | ||
US private equity investments are managed by North Castle Partners. | 1997 | northcastlepartners.com | Greenwich, United States | |
Synergy Capital Investments is engaged in private equity and business acquisition. | 2017 | synergycapitalinv.com | Atlanta, United States | |
Private equity and debt investments are managed across multiple sectors. | sixthstreet.com | San Francisco, United States | ||
Fund of funds focused on pre-seed and seed-stage companies | 1992 | tpg.com | Fort Worth, United States | |
Investments are made by NeV in health and fitness startups. | nev.com | Lafayette, United States | ||
Company buyouts are targeted by this private equity firm. | 1988 | angelogordon.com | New York, United States | |
Private debt investments are managed for U.S. middle market companies. | 1994 | golubcapital.com | Chicago, United States |
Investor details for Crunch Fitness
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Crunch Fitness
30 people are tracked at Crunch Fitness (16 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Julian Torok | VP Of Sales | Leadership |
Jason Doerr | General Manager | Leadership |
Tony Scrimale | Chief Executive Officer | Leadership |
Eric Lamontagne | VP Of New Club Compliance | Leadership |
Robert Rettmann | Vice President Of Education | Leadership |
Jonathan Kaplan | Senior Vice President Of Sales | Leadership |
Joseph Medley | Regional Vice President | Leadership |
Matthew Hill | Director Of New Club Openings | Leadership |
John Voiland | Senior General Manager | Leadership |
Christian Rodriguez | General Manager | Leadership |
Ryan Blomberg | General Manager | Leadership |
Jaci Petrock | Director OF Marketing, Corporate Sales & Wellness | Leadership |
Kendall Lanese | Chief Marketing Officer | Leadership |
Al Billiteri | Vice President Of Corporate Sales | Leadership |
Michelle MacDonald | Vice President Of Recruiting | Leadership |
Gregg Giannamore | Regional Vice President | Leadership |
Mari Castillo | Regional Corporate Sales Manager | Team |
Brett Gibson | District Manager | Team |
Geoffrey Dyer | Principal | Team |
Jordan Prewitt | Senior District Manager | Team |
10 more people are available in the full profile.
Complete people profiles for Crunch Fitness
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Crunch Fitness
Crunch Fitness has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Myboostfitness.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Comprehensive asbestos survey, removal, and disposal services are provided. | myboostfitness.com | 0 | Jan 2018 | •••• |
Complete acquisition details for Crunch Fitness
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Timeline of Crunch Fitness
9 dated milestones of Crunch Fitness across 36 years, from founding to its latest funding, stage changes and deals.
- Founded Crunch Fitness is founded.
- Exit Acquired by Bally Fitness.
- Exit Acquired by Angelo Gordon.
- Exit Acquired by NeV.
- Acquisition Acquires Myboostfitness.
- Funding First funding round.
- Exit Acquired by TPG.
- Exit Acquired by Leonard Green and Partners.
- Funding Latest funding round, Debt – Conventional,.
Competitors of Crunch Fitness
Crunch Fitness has 3 listed competitors in our database, 1 of them funded. They include Planet Fitness, LA Fitness and Snap Fitness.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| planetfitness.com | 1992 | Newington, United States | 2,795 | Operator of fitness chain | ||
| lafitness.com | 1984 | Irvine, United States | A chain of fitness centers is operated by LA Fitness. | |||
| snapfitness.com | 2003 | West Jordan, United States | $200M | Chain of fitness centers |
Detailed competitors of Crunch Fitness
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Crunch Fitness
The website of Crunch Fitness (crunch.com) receives about 3M visits a month and ranks #21,616 among all websites worldwide, #476 in Nutrition Diets and Fitness.
- Monthly visits3M
▲ 10.9% vs previous month
- Unique visitors1.4M
per month
- Global rank#21,616
among all websites
- Category rank#476
Health · Nutrition Diets and Fitness
- Bounce rate43%
- Pages per visit3.0
- Average visit2 min 19 sec
- DevicesDesktop 23% · Mobile 77%
Websites whose visitors overlap most with Crunch Fitness. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| 24hourfitness.com | 100% | 2.6M | #26,730 | View details | |
| equinox.com | 92% | 1.2M | #46,963 | View details | |
| planetfitness.com | 90% | 9.4M | #6,157 | View details | |
| anytimefitness.com | 87% | 3.1M | #23,444 | View details | |
| lafitness.com | 82% | 2.3M | #22,200 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Crunch Fitness
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Wellness & Preventive Health
3 companies that operate in the same segment as Crunch Fitness (Wellness & Preventive Health) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Fitness class memberships are offered across various gyms and studios. | 2013 | New York, New York, United States | USD 550 M | 969 | ||
Operator of fitness chain | 1992 | Newington, United States | USD 1.32 B | 3,810 | ||
Chain of fitness centers | 2003 | West Jordan, Utah, United States | USD 200 M | USD 61.52 K |
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Related news about Crunch Fitness
Complete news archive for Crunch Fitness
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Frequently Asked Questions about Crunch Fitness
Crunch Fitness was founded in 1989 and raised its 1st funding round 30 years after it was founded.
Crunch Fitness is headquartered in New York, United States. It is registered at New York, New York, United States.
Crunch Fitness is a funded company, having raised a total of $350M across 6 funding rounds to date.
Crunch Fitness was established in 1989 in New York, United States, within the fitness industry. A network of gyms is maintained across various locations in the country. Access to exercise equipment, group classes, and personal training services is provided to members. Operations focus on affordable fitness options, with the domain crunch.com utilized for digital engagement and membership management.
Crunch Fitness's top competitors include Planet Fitness, Snap Fitness and LA Fitness.
Crunch Fitness offers Group Fitness Classes, Cardio Equipment, Weight Training, and Mind Body Classes.
Crunch Fitness has made 1 acquisition, including Myboostfitness.
Crunch Fitness has 11 investors. Key investors include Golub Capital, TPG, North Castle Partners, Angelo Gordon, and Leonard Green and Partners.
Yes. Crunch Fitness was acquired by TPG in April 2019.
The website of Crunch Fitness receives about 3 million visits a month and ranks #21,616 among all websites worldwide.