About Cubii
Cubii is a company based in Chicago (United States) founded in 2014 was acquired by Gridiron Capital in October 2020. It operates as a Direct-to-Consumer (D2C). Cubii has raised $335 thousand across 3 funding rounds from investors including Gridiron Capital. The company has 50 employees as of December 31, 2022. Cubii offers products and services including Cubii Total Body, Cubii Move, Cubii Revive, and Cubii Studio+. Cubii operates in a competitive market with competitors including Peloton, Wahoo Fitness, Echelon, Technogym and Volava, among others.
- Headquarter Chicago, United States
- Employees 50 as on 31 Dec, 2022
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Sectors
Healthcare
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Magento, Inc.
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Annual Revenue
$00as on Mar 09, 2015
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Net Profit
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EBITDA
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Total Equity Funding
$335 K (USD)
in 3 rounds
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Latest Funding Round
$310 K (USD), Seed
Nov 06, 2017
- Investors
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Employee Count
50
as on Dec 31, 2022
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Acquired by
Gridiron Capital
(Oct 06, 2020)
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Products & Services of Cubii
Cubii offers a comprehensive portfolio of products and services, including Cubii Total Body, Cubii Move, Cubii Revive, and Cubii Studio+. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Compact elliptical with upper-body pulley for full-body workouts.
Starter elliptical offering low-impact cardio and strength benefits.
Device providing muscle relaxation through passive vibration levels.
Platform offering over 300 expert-led on-demand fitness classes.
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Funding Insights of Cubii
Cubii has successfully raised a total of $335K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $310 thousand completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $310,000
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First Round
First Round
(23 Mar 2016)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2017 | Amount | Seed - Cubii | Valuation |
investors |
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| Nov, 2016 | Amount | Seed - Cubii | Valuation |
investors |
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| Mar, 2016 | Amount | Debt – Conventional - Cubii | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Cubii
Cubii has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Gridiron Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Gridiron Capital is engaged in middle-market private equity investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Cubii
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Cubii
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Cubii Comparisons
Competitors of Cubii
Cubii operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Peloton, Wahoo Fitness, Echelon, Technogym and Volava, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Smart fitness equipment and streaming platforms are provided.
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| domain | founded_year | HQ Location |
Fitness equipment is offered via an online platform.
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| domain | founded_year | HQ Location |
Smart indoor exercise bikes and live training classes are provided.
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| domain | founded_year | HQ Location |
Provider of cloud-based smart gym equipment and software
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| domain | founded_year | HQ Location |
Indoor training cycles are provided via a connected fitness platform.
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| domain | founded_year | HQ Location |
Smart cycling bikes and connected apps are developed.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Cubii
When was Cubii founded?
Cubii was founded in 2014 and raised its 1st funding round 2 years after it was founded.
Where is Cubii located?
Cubii is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Is Cubii a funded company?
Cubii is a funded company, having raised a total of $335K across 3 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $555K, raised on Mar 23, 2016.
How many employees does Cubii have?
As of Dec 31, 2022, the latest employee count at Cubii is 50.
What does Cubii do?
Cubii is engaged in the design and sale of under-desk ellipticals and related fitness equipment. Solutions are provided for low-impact cardio, strength training, and muscle recovery, primarily targeting home users. The company also offers digital workout classes through Cubii Studio to support fitness motivation. Products are tailored for various fitness levels and are designed to integrate seamlessly into daily routines, with connectivity to fitness trackers like FitBit and Apple HealthKit. A community platform is maintained to encourage user engagement and achievement sharing.
Who are the top competitors of Cubii?
Cubii's top competitors include Peloton, Wahoo Fitness and Echelon.
What products or services does Cubii offer?
Cubii offers Cubii Total Body, Cubii Move, Cubii Revive, and Cubii Studio+.
Who are Cubii's investors?
Cubii has 1 investor. Key investors include Gridiron Capital.