About Cure Hydration
Cure Hydration is a company based in New York (United States) founded in 2018 by Lauren Picasso. Cure Hydration has raised $9.88 million across 6 funding rounds from investors including Lerer Hippeau, Silas Capital and Valedor Partners. Cure Hydration offers products and services including Electrolyte Drink Mix, Kids Electrolyte Drink Mix, and Energy Electrolyte Mix. Cure Hydration operates in a competitive market with competitors including Nightfood, Runa, Body Armor, Nellson and Supergut, among others.
- Headquarter New York, United States
- Founders Lauren Picasso
- SectorsHealthcareConsumer
- Email••••••••
- Phone•••• ••••
- Website curehydration.com
- Social LinkedIn X Facebook
- Total Equity Funding$9.88M (USD)
in 6 rounds
- Latest Funding Round$365K (USD), Series A
Aug 2023
- InvestorsLerer Hippeau
& 12 more
Products & Services of Cure Hydration
Cure Hydration offers a comprehensive portfolio of products and services, including Electrolyte Drink Mix, Kids Electrolyte Drink Mix, and Energy Electrolyte Mix.
Provides balanced electrolytes for daily hydration and health support.
Formulated for kids to offer clean, junk-free electrolytes.
Enhances hydration with energizing ingredients for active lifestyles.
Funding Insights of Cure Hydration
Cure Hydration has successfully raised a total of $9.88M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $365 thousand completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.88M
- Total Rounds 6
- Last Round Series A — $365,000
- First Round $280,000
(Aug 2018)
- Investors Count 13
All 6 funding rounds of Cure Hydration with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2023 | $365,000 | Series A | – | – | – |
| Apr 2023 | $5.6M | Series A | – | Lerer Hippeau | |
| Jan 2021 | $1.01M | Seed | – | – | – |
| Aug 2020 | $2.61M | Seed | – | Lerer Hippeau | |
| Jul 2019 | $25,000 | Seed | – | – | – |
| Aug 2018 | $280,000 | Seed | – | – | – |
13 investors in total: 8 institutional and 5 angel.
Investors in Cure Hydration
Cure Hydration has secured backing from 13 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Lerer Hippeau, Silas Capital and Valedor Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
- | – | valedorpartners.com | - | |
Tech focused early-stage micro VC firm investing in the US | – | greatoaksvc.com | New York, United States | |
Venture capital fund focused on tech sectors | – | joyancepartners.com | San Francisco, United States | |
Venture capital firm making growth stage investments | 2012 | silascapital.com | New York, United States | |
Venture capital firm investing in multiple sectors | – | litani.com | Chicago, United States | |
Growth equity investments are made in consumer brands by Beliade. | – | beliade.com | New York City, United States | |
Early-stage investments are made in healthy food products. | – | simplefoodvc.com | - | |
AR Andy Roddick | - | – | unknown_46f8998c008a4000b | - |
MD Matthew Dellavedova | Australian NBA player turned angel investor in Indian startups. | – | unknown_e7a17035cc854078b | - |
Investor details for Cure Hydration
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of Cure Hydration
9 people are tracked at Cure Hydration (8 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Lauren Picasso | Founder & CEO | Leadership |
Maureen Bradley | Director Of Inventory Planning & Procurement | Leadership |
Jorge Mansilla | Director Of Ecommerce Marketplaces | Leadership |
Brian Mangels | Director Of Logistics | Leadership |
Laura Haas Kendrick | Chief Marketing Officer | Leadership |
Hannah Bender | Director Of Brand Marketing | Leadership |
Morgan Massat | VP of Operations | Leadership |
Mathias Koelle | Director Of Growth | Leadership |
Bertha Jones | Brand Ambassador | Team |
Complete people profiles for Cure Hydration
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Cure Hydration
3 dated milestones of Cure Hydration across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Cure Hydration is founded.
- Funding First funding round of $280K.
- Funding Latest funding round, Series A, of $365K.
Competitors of Cure Hydration
Cure Hydration operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nightfood, Runa, Body Armor, Nellson and Supergut, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nightfood.com | 2009 | Tarrytown, United States | $393,000 | – | Nutritional snack bars are manufactured for nighttime hunger relief. | |
| runa.io | 2009 | London, United Kingdom | $65.1M | 92 | Global payout infrastructure is provided by Runa for businesses. | |
| drinkbodyarmor.com | 2011 | Beverly Hills, United States | $349.51M | 370 | Functional beverage company manufacturing sports drink products with coconut water base | |
| nellsonllc.com | 1962 | Anaheim, United States | – | 66 | Manufacturing company operating in nutrition products space | |
| supergut.com | 2019 | Los Angeles, United States | $36.24M | – | Multi-category nutritious products are provided via an internet-first brand. | |
| solareabio.com | 2017 | Cambridge, United States | $27.33M | – | Microbiome-based therapeutics and natural probiotics are developed. | |
| orgain.com | 2008 | Irvine, United States | – | 126 | Organic nutritional drinks and health snacks are manufactured and marketed. | |
| morelabs.com | 2015 | Los Angeles, United States | $19.5M | – | Nutritional beverages for alcohol recovery are provided. |
Detailed competitors of Cure Hydration
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of Cure Hydration
The website of Cure Hydration (curehydration.com) receives about 32.8K visits a month.
- Monthly visits32.8K
▲ 9.8% vs previous month
Websites whose visitors overlap most with Cure Hydration. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
drywater.com | drywater.com | 100% | – | #958,761 | – |
instanthydration.com | instanthydration.com | 99% | – | #35,439 | – |
drinknectar.co | drinknectar.co | 98% | – | #256,645 | – |
justingredients.us | justingredients.us | 93% | – | #52,638 | – |
| primeprometics.com | 90% | – | – | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Cure Hydration
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Cure Hydration
Complete news archive for Cure Hydration
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Cure Hydration
10 companies that operate in the same segment as Cure Hydration (Nutraceutical & Food-as-Medicine Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Ayurvedic healthcare and nutritional products are provided by Kapiva. | 2016 | Bengaluru, Karnataka, India | USD 77.85 M | USD 27.35 M | 362 | |
Plant-based frozen meals are delivered via weekly subscriptions. | 2016 | London, England, United Kingdom | USD 69.9 M | USD 12.54 M | 146 | |
Therapies for metabolic health in chronic disease patients are provided. | 2014 | San Francisco, California, United States | USD 401.78 M | – | – | |
Nutritional supplements for multiple health ailments are developed. | 2005 | Mumbai, Maharashtra, India | USD 1.55 M | – | – | |
Personalized gut health solutions are provided by ZOE. | 2017 | New Castle, Pennsylvania, United States | USD 80.12 M | – | – | |
Machine learning-based bioinformatics solutions for health insights are provided. | 2016 | Los Alamos, New Mexico, United States | USD 301.57 M | – | – | |
Cellular health supplements for metabolic repair are developed and manufactured. | 2014 | New York, New York, United States | USD 66.1 M | – | – | |
Nutritional food and health supplements are provided by OZiva. | 2010 | Mumbai, Maharashtra, India | USD 17.32 M | USD 23.98 M | – | |
Low-carb products for weight loss are provided by Atkins. | 1960 | Denver, Colorado, United States | USD 15 M | – | – | |
Synbiotic supplements and fermented products for gut health are provided. | 2021 | Mumbai, Maharashtra, India | USD 20.02 M | USD 5.14 M | 88 |
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Frequently Asked Questions about Cure Hydration
Cure Hydration was founded in 2018.
Cure Hydration is headquartered in New York, United States. It is registered at New York, New York, United States.
Lauren Picasso is the current CEO of Cure Hydration. They have also founded this company.
Cure Hydration is a funded company, having raised a total of $9.88M across 6 funding rounds to date. The company's 1st funding round was a Seed of $280K, raised on Aug 2018.
Cure Hydration was founded in 2018 in New York, United States, with Lauren Picasso serving as founder and CEO. Operations are conducted as an internet-first brand within the nutrition sector, focusing on drink mixes designed for hydration. Products are distributed primarily via online platforms, targeting consumers seeking electrolyte-based supplements. The company is headquartered in the United States, emphasizing direct-to-consumer sales models.
Cure Hydration's top competitors include Runa, Supergut and Body Armor.
Cure Hydration offers Electrolyte Drink Mix, Kids Electrolyte Drink Mix, and Energy Electrolyte Mix.
Cure Hydration has 13 investors. Key investors include Lerer Hippeau, Silas Capital, Valedor Partners, Simple Food Ventures, and Great Oaks Venture Capital.