About Datawrkz
Datawrkz is a Business Services company based in Bengaluru (India) founded in 2013, and was acquired by Nazara in January 2022. It operates as a digital marketing services are offered to agencies, advertisers, and publishers. It operates on a Managed Services and SaaS (Software-as-a-Service) model. The company has 80 employees. Datawrkz has completed 1 acquisition, including Space & Time. Its Indian entity Datawrkz Business Solutions Private Limited reported revenue of ₹104 Cr. Datawrkz offers products and services including Managed Digital Advertising, Vizibl Self-Serve DSP, Multicultural Advertising, and Amazon Audiences & Inventory. Its focus areas include Technology, Digital Advertising and Programmatic Advertising. Its competitors include Bidstack, GroupM, The Meet Group, Primedia Group and Intersection and 5 more; 6 of its 10 listed competitors have raised funding.
Company details
Digital advertising solutions are delivered by Datawrkz to businesses and agencies through managed services and self-serve platforms. Full-funnel strategies are implemented across multiple channels including Connected TV, Display, Social, and Search. Expertise in multicultural advertising is offered, targeting specific demographics like Indian and Asian audiences in the US and UK. Access to Amazons inventory and audiences is provided via Amazon DSP for high-intent ad placements. Operations are supported in the US, India, Singapore, and the UK, focusing on analytics-driven outcomes and exceptional customer service in the digital advertising sector.
- Headquarters Bengaluru, India
- Employees 80
- Stage Acquired
- SectorsBusiness Services
- Website category Business and Consumer Services · Online Marketing
- Website datawrkz.com
- Social LinkedIn X
- Acquired by Nazara (Jan 2022)
- Legal Name Datawrkz Business Solutions Private Limited
- Date of Incorporation 07 Oct, 2013
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹104 Cr
FY 2024 · -34% YoY
- Net Profit₹4.89 Cr
FY 2024 · 5% margin
- EBITDA₹8.66 Cr
FY 2024 · 8% margin
- Investors
- Employee Count80
- Investments & Acquisitions
- Acquired byNazara
(Jan 2022)
Associated legal entities of Datawrkz
Datawrkz operates through Datawrkz Business Solutions Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Datawrkz Business Solutions Private Limited CIN U74999KA2013PTC071321 | Active | 07 Oct 2013 | Bangalore, Karnataka | ₹104 Cr | 80 | 4 | View details |
Products & Services of Datawrkz
Datawrkz offers a comprehensive portfolio of products and services, including Managed Digital Advertising, Vizibl Self-Serve DSP, Multicultural Advertising, and Amazon Audiences & Inventory.
Full-funnel solutions are provided for digital advertising campaigns.
Self-serve platform is offered for digital ad campaign management.
Targeted advertising is delivered for diverse cultural audience segments.
Ad placements are facilitated through Amazon's extensive digital inventory.
Investors in Datawrkz
Datawrkz has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Nazara.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified gaming and sports media platforms are operated and developed. | 1999 | nazara.com | Mumbai, India |
Investor details for Datawrkz
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Board of directors of Datawrkz Business Solutions Private Limited (Datawrkz)
Datawrkz Business Solutions Private Limited is the primary company behind Datawrkz. The board of Datawrkz Business Solutions Private Limited currently have 4 directors; the longest-serving is Karthigha Dhanabalan, appointed in 2013. 8 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Karthigha Dhanabalan DIN 06681098 | Director | 07 Oct 2013 | 13 yrs | Datawrkz Business Solutions Private Limited |
| Senthil Govindan DIN 06681096 | Director | 07 Oct 2013 | 13 yrs | Datawrkz Business Solutions Private Limited |
| Anirudh Kumar DIN 08047365 | Director | 06 Apr 2023 | 3 yrs 6 mo | Datawrkz Business Solutions Private Limited |
| Rohit Sharma DIN 01738942 | Director | 29 Mar 2025 | 1 yr 6 mo | Datawrkz Business Solutions Private Limited |
People of Datawrkz
25 people are tracked at Datawrkz (3 in leadership, 22 in team); the tracked headcount is 80.
| Name | Role | Group |
|---|---|---|
| CEO and Founder | Leadership | |
Arunprabu Kesavan | Director Business Solutions | Leadership |
Balachander Lakshminarayan | Vice President Marketing | Leadership |
Sutanika Ghosh | Account Manager | Team |
Dipayan Dey | Senior Executive - Ad Operations | Team |
Sri Ram | Software Engineer | Team |
Prashant Bhatewara | Senior Manager - Account Management | Team |
Moni Shankar R S | Senior Software Engineer | Team |
Ashutosh Prakash | Account Manager | Team |
Suraj Adhikari Sharma | Sr. Executive Admin | Team |
K Subramanya Raju | Associate Manager - Publsiher Partnerships -us | Team |
Chinmaya Ranjan Sahoo | Quality Assurance Engineer | Team |
Shantanu Biswas | Senior Software Developer | Team |
Prernaa Singh | Manager - Publisher Partnerships | Team |
Meghana Reddy B | Angular Developer | Team |
Naveen Adike | Software Engineer | Team |
Sakthi Sundaresan | Senior HR Executive | Team |
Sidharth Mav | Data Engineer | Team |
Abhijeet Kumar | Manager | Team |
Neema Kalariya | Web Developer | Team |
5 more people are available in the full profile.
Complete people profiles for Datawrkz
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Financials of Datawrkz
Figures of Datawrkz Business Solutions Private Limited, the primary company behind Datawrkz, for FY 2024. Revenue was ₹104 Cr (-34% year on year). Net profit was ₹4.89 Cr (5% margin). EBITDA was ₹8.66 Cr (8% margin). Revenue has grown at a compounded annual rate of +140% over three years and +84% over five years.
- ₹104 CrRevenue · FY 2024 · -34% YoY
- ₹4.89 CrNet profit · 5% margin
- ₹8.66 CrEBITDA · 8% margin
- ₹69,456Paid-up capital
- 80Employees (provident fund records)
- +140%Revenue CAGR, 3 years
- +84%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Datawrkz Business Solutions Private Limited are on its company page.
Detailed financial statements for Datawrkz
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Investments & Acquisitions by Datawrkz
Datawrkz has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Space & Time.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
SEO and social media marketing services are provided to clients. | spaceandtime.co.uk | London, United Kingdom | 1991 | Oct 2024 | $6.2M |
Complete acquisition details for Datawrkz
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Timeline of Datawrkz
3 dated milestones of Datawrkz across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Datawrkz is founded.
- Exit Acquired by Nazara.
- Acquisition Acquires Space & Time.
Competitors of Datawrkz
Datawrkz has 10 listed competitors in our database, 6 of them funded. They include Bidstack, GroupM, The Meet Group, Primedia Group and Intersection, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bidstack.com | 2015 | Shoreditch, United Kingdom | $11.52M | 71 | In-game advertising platform is provided for developers and advertisers. | |
| groupm.com | 2003 | New York, United States | – | 3,723 | Provider of advertising services | |
| themeetgroup.com | 2005 | New Hope, United States | – | 231 | Provider of advertising services | |
| primedia.co.za | 1994 | Sandton, South Africa | – | – | Advertising and media services are provided across Africa. | |
| intersection.com | 2001 | New York, United States | $150M | 433 | Intersection is engaged in out-of-home advertising and public space communications. | |
| omnicomgroup.com | 1944 | New York, United States | – | 74,900 | Marketing & communications company | |
| cadent.tv | 2005 | New York, United States | $17M | 23 | TV advertising solutions are provided for businesses through data-driven methods. | |
| screenvisionmedia.com | 1990 | New York, United States | $10M | 206 | On-screen advertising and in-lobby promotions are delivered through theater networks. | |
| veritoneone.com | 2014 | Newport Beach, United States | $83M | 696 | In content native advertising | |
| nexstardigital.com | 2005 | San Francisco, United States | $74.93M | – | Cross-device ad server software is offered by the platform. |
Detailed competitors of Datawrkz
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Web traffic of Datawrkz
The website of Datawrkz (datawrkz.com) receives about 4.1K visits a month and ranks #4,063,464 among all websites worldwide, #7,855 in Online Marketing.
- Monthly visits4.1K
▼ 3.7% vs previous month
- Unique visitors1.7K
per month
- Global rank#4,063,464
among all websites
- Category rank#7,855
Business and Consumer Services · Online Marketing
- Bounce rate38%
- Pages per visit1.9
- Average visit28 sec
- DevicesDesktop 31% · Mobile 69%
Websites whose visitors overlap most with Datawrkz. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tyroo.com | 100% | 6.1K | #2,971,854 | View details | |
| alexa.com | 100% | 41.8K | #1,659,809 | View details | |
| webeesocial.com | 99% | 10.7K | #2,653,672 | View details | |
| intentfarm.com | 99% | 3.6K | #4,308,914 | View details | |
content-whale.com | content-whale.com | 99% | – | #439,674 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Datawrkz
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- 9 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
10 companies that operate in the same segment as Datawrkz (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Related news about Datawrkz
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Frequently Asked Questions about Datawrkz
Datawrkz was founded in 2013.
Datawrkz is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Datawrkz has 80 employees.
The primary company behind Datawrkz, Datawrkz Business Solutions Private Limited, reported revenue of ₹104 Cr for FY 2024, down 34% year on year.
Digital advertising solutions are delivered by Datawrkz to businesses and agencies through managed services and self-serve platforms. Full-funnel strategies are implemented across multiple channels including Connected TV, Display, Social, and Search. Expertise in multicultural advertising is offered, targeting specific demographics like Indian and Asian audiences in the US and UK. Access to Amazons inventory and audiences is provided via Amazon DSP for high-intent ad placements. Operations are supported in the US, India, Singapore, and the UK, focusing on analytics-driven outcomes and exceptional customer service in the digital advertising sector.
Datawrkz offers Managed Digital Advertising, Vizibl Self-Serve DSP, Multicultural Advertising, and Amazon Audiences & Inventory.
Datawrkz has made 1 acquisition, including Space & Time.
Datawrkz has 1 investor. Key investors include Nazara.
Datawrkz operates through Datawrkz Business Solutions Private Limited.
Yes. Datawrkz was acquired by Nazara in January 2022.
The legal entities of Datawrkz currently have 4 directors, including Anirudh Kumar, Rohit Sharma, Karthigha Dhanabalan and others.