
About DefineEdge
DefineEdge is a Financial Services company based in Pune (India) founded in 2011 by Prashant Shah. It provides comprehensive innovative solutions for trading and investments. It operates on a B2C model. The company has 15 employees. Its website definedge.com draws about 1.1 million monthly visits. Its Indian entity Definedge Securities Broking Private Limited reported revenue of ₹7.11 Cr. Its focus areas include Finance, Fintech, Trading Platforms and Investment Solutions.
Company details
DefineEdge, based in Pune, focuses on finance, fintech, trading platforms, and investment solutions. Provides comprehensive innovative solutions for trading and investments. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Pune, India
- Employees 15
- Founders Prashant Shah
- SectorsFinancial Services
- Website definedge.com
- Social X Facebook
- Legal Name Definedge Securities Broking Private Limited
- Date of Incorporation 08 Feb, 2021
- Jurisdiction Pune, Maharashtra, India
- Annual Revenue₹7.11 Cr
FY 2025 · +62% YoY
- Net Loss-₹64.2 Lakh
FY 2025 · -9% margin
- EBITDA-₹44.5 Lakh
FY 2025 · -6% margin
- Employee Count15
Associated legal entities of DefineEdge
DefineEdge operates through Definedge Securities Broking Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Definedge Securities Broking Private Limited CIN U65990PN2021PTC198378 | Active | 08 Feb 2021 | Pune, Maharashtra | ₹7.1 Cr | 15 | 3 | View details |
Board of directors of Definedge Securities Broking Private Limited (DefineEdge)
Definedge Securities Broking Private Limited is the primary company behind DefineEdge. The board of Definedge Securities Broking Private Limited currently have 2 directors; the longest-serving is Prashant Pravinchndra Shah, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Prashant Pravinchndra Shah DIN 08625842 | Director | 08 Feb 2021 | 5 yrs 8 mo | Definedge Securities Broking Private Limited |
| Rajesh Laxmanrao Badiye DIN 09058012 | Director | 08 Feb 2021 | 5 yrs 8 mo | Definedge Securities Broking Private Limited |
People of DefineEdge
1 people are tracked at DefineEdge (1 in leadership); the tracked headcount is 15.
| Name | Role | Group |
|---|---|---|
| Founder | Leadership |
Complete people profiles for DefineEdge
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of DefineEdge
Figures of Definedge Securities Broking Private Limited, the primary company behind DefineEdge, for FY 2025. Revenue was ₹7.11 Cr (+62% year on year). Net loss was -₹64.2 Lakh (-9% margin). EBITDA was -₹44.5 Lakh (-6% margin). Revenue has grown at a compounded annual rate of +459% over three years.
- ₹7.11 CrRevenue · FY 2025 · +62% YoY
- -₹64.2 LakhNet loss · -9% margin
- -₹44.5 LakhEBITDA · -6% margin
- ₹10.50 CrPaid-up capital
- 15Employees (provident fund records)
- +459%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Definedge Securities Broking Private Limited are on its company page.
Detailed financial statements for DefineEdge
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Web traffic of DefineEdge
The website of DefineEdge (definedge.com) receives about 1.1M visits a month.
- Monthly visits1.1M
▲ 6% vs previous month
Websites whose visitors overlap most with DefineEdge. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| niftytrader.in | 100% | 985.7K | #64,525 | View details | |
| stockmock.in | 99% | 514.3K | #98,268 | View details | |
| algotest.in | 93% | 852.4K | #49,089 | View details | |
| definedgesecurities.com | 93% | 177.6K | #203,894 | View details | |
| nseindia.com | 90% | 19.9M | #2,783 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for DefineEdge
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Defineedge
Complete news archive for DefineEdge
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about DefineEdge
DefineEdge was founded in 2011.
DefineEdge is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
DefineEdge has 15 employees.
The primary company behind DefineEdge, Definedge Securities Broking Private Limited, reported revenue of ₹7.11 Cr for FY 2025, up 62% year on year.
DefineEdge, based in Pune, focuses on finance, fintech, trading platforms, and investment solutions. Provides comprehensive innovative solutions for trading and investments. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.
DefineEdge operates through Definedge Securities Broking Private Limited.
The legal entities of DefineEdge currently have 3 directors, including Prashant Pravinchndra Shah, Rajesh Laxmanrao Badiye, Monika Gosain.
The website of DefineEdge receives about 1.1 million visits a month.
