About Deserve Cards
Deserve Cards is a Financial Services company based in Palo Alto (United States) founded in 2013. API-based credit-card-as-a-service solutions are provided with risk and fraud tools. Deserve Cards has raised $50 million across 1 funding round from investors including Mission Holdings. The company has 34 employees. Deserve Cards offers products and services including Credit Card Platform, Mobile App, and APIs and SDKs. Its focus areas include FinTech, Payments, Enablers and White Label Solutions. Its legal entity is DESERVE. Its competitors include Deserve, Power and Tallied; 3 of its 3 listed competitors have raised funding.
Company details
Deserve Cards was founded in 2013 and is headquartered in Palo Alto, United States. Operations focus on the fintech sector, where API-based platforms for credit-card-as-a-service are delivered. Services encompass risk management, customer engagement tools, portfolio analytics, and marketing solutions. Machine learning-enabled features for fraud detection and prevention are also integrated into the offerings.
- Headquarters Palo Alto, United States
- Employees 34
- SectorsFinancial Services
- Email••••••••
- Phone•••• ••••
- Website deservecards.com
- Social LinkedIn X
- Legal Name Deserve
- Total Equity Funding$50M (USD)
in 1 rounds
- Latest Funding Round$50M (USD), Series D
Jun 2021
- Investors
- Employee Count34
Products & Services of Deserve Cards
Deserve Cards offers a comprehensive portfolio of products and services, including Credit Card Platform, Mobile App, and APIs and SDKs.
Core processor for credit card programs and real-time transactions.
App for instant card issuance and fraud monitoring services.
Tools for integrating credit card features into partner ecosystems.
Funding Insights of Deserve Cards
Deserve Cards has successfully raised a total of $50M through 1 strategic funding round. The most recent funding activity was a Series D round of $50 million completed in June 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $50M
- Total Rounds 1
- Last Round Series D — $50M
- First Round $50M
(Jun 2021)
- Investors Count 1
All 1 funding rounds of Deserve Cards with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2021 | $50M | Series D | – | – |
1 investors in total: 1 institutional.
Investors in Deserve Cards
Deserve Cards has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Mission Holdings.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Potato farming, grain marketing, and equipment services provided by Mission Holdings. | missionholdings.com | Singapore, Singapore |
Investor details for Deserve Cards
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Deserve Cards
2 dated milestones of Deserve Cards across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Deserve Cards is founded.
- Funding First funding round of $50.0M.
Competitors of Deserve Cards
Deserve Cards has 3 listed competitors in our database, 3 of them funded. They include Deserve, Power and Tallied.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| deserve.com | 2013 | Murray, United States | $144.04M | 34 | Credit builder cards for consumers | |
| withpower.com | 2021 | San Francisco, United States | $19M | Clinical trials and treatments are found via an online platform. | ||
| tallied.io | 2022 | San Francisco, United States | $18.89M | Platform to build consumer and corporate credit card programs |
Detailed competitors of Deserve Cards
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Payments & Remittance Platforms
3 companies that operate in the same segment as Deserve Cards (Payments & Remittance Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Payment processing and card issuance solutions are provided for businesses. | 2009 | San Francisco, California, United States | USD 9.81 B | 16,622 | ||
Cloud-based accounts payable and receivable software for businesses | 2006 | Palo Alto, California, United States | USD 325.6 M | USD 1.65 B | 3,108 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 5.07 B | 6,209 |
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Frequently Asked Questions about Deserve Cards
Deserve Cards was founded in 2013 and raised its 1st funding round 8 years after it was founded.
Deserve Cards is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Deserve Cards is a funded company, having raised a total of $50M across 1 funding round to date. The company's 1st funding round was a Series D of $50M, raised on Jun 2021.
Deserve Cards has 34 employees.
Deserve Cards was founded in 2013 and is headquartered in Palo Alto, United States. Operations focus on the fintech sector, where API-based platforms for credit-card-as-a-service are delivered. Services encompass risk management, customer engagement tools, portfolio analytics, and marketing solutions. Machine learning-enabled features for fraud detection and prevention are also integrated into the offerings.
Deserve Cards offers Credit Card Platform, Mobile App, and APIs and SDKs.
Deserve Cards has 1 investor. Key investors include Mission Holdings.
Deserve Cards operates through Deserve.