Desire Instant Chai

Mumbai, India Founded: 2010 • Age: 16 yrs
Offers instant beverage premixes and vending machines for tea, coffee, and cold drinks.

About Desire Instant Chai

Desire Instant Chai is a company based in Mumbai (India) founded in 2010 by Puneet Shah and Amit Shah. It operates as a D2C and B2B. The company has 5 employees. Desire Instant Chai offers products and services including Instant Tea Premix, Instant Coffee Premix, Hot Chocolate Premix, Vending Machine, and Nimbu Pani Premix. Desire Instant Chai operates in a competitive market with competitors including Truevalue Marketing, Teaology India, Haritima Food, Dolshyne and Naivo, among others.

  • Headquarter Mumbai, India
  • Employees 5
  • Founders Puneet Shah, Amit Shah
  • Sectors
    Retail
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website desireinstantchai.com
  • Social LinkedIn X Facebook Instagram
  • Legal Name Desire Food & Beverages Llp
  • Date of Incorporation 12 Apr, 2021
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Key Metrics
  • Annual Revenue
    ₹13.24 Cr

    FY 2026 · +15% YoY

  • Net Profit
    ₹29.2 Lakh

    FY 2026 · 2% margin

  • EBITDA
    ₹1.05 Cr

    FY 2026 · 8% margin

  • Employee Count
    5

Products & Services of Desire Instant Chai

Desire Instant Chai offers a comprehensive portfolio of products and services, including Instant Tea Premix, Instant Coffee Premix, Hot Chocolate Premix, Vending Machine, and Nimbu Pani Premix.

Instant Tea Premix
Beverage Premix

Powder for quick tea preparation with natural flavors.

Instant Coffee Premix
Beverage Premix

Mix for instant coffee using premium coffee beans.

Hot Chocolate Premix
Beverage Premix

Powder to make hot chocolate by adding water.

Vending Machine
Vending Equipment

Device for dispensing premix beverages automatically.

Nimbu Pani Premix
Beverage Premix

Mix for refreshing lemon drink with natural ingredients.

Board of directors of Desire Food & Beverages Llp (Desire Instant Chai)

Desire Food & Beverages Llp is the primary company behind Desire Instant Chai. The board of Desire Food & Beverages Llp currently have 2 directors; the longest-serving is Amit Shailesh Shah, appointed in 2021. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Amit Shailesh Shah
DIN 07548548
Designated Partner12 Apr 20215 yrs 5 moDesire Food & Beverages Llp
Puneet Shailesh Shah
DIN 07551988
Designated Partner12 Apr 20215 yrs 5 moDesire Food & Beverages Llp

People of Desire Instant Chai

2 people are tracked at Desire Instant Chai (2 in leadership); the tracked headcount is 5.

NameRoleGroup
Co-FounderLeadership
Co-FounderLeadership
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Financials of Desire Instant Chai

Figures of Desire Food & Beverages Llp, the primary company behind Desire Instant Chai, for FY 2026. Revenue was ₹13.24 Cr (+15% year on year). Net profit was ₹29.2 Lakh (2% margin). EBITDA was ₹1.05 Cr (8% margin). Revenue has grown at a compounded annual rate of +22% over three years.

  • ₹13.24 CrRevenue · FY 2026 · +15% YoY
  • ₹29.2 LakhNet profit · 2% margin
  • ₹1.05 CrEBITDA · 8% margin
  • 5Employees (provident fund records)
  • +22%Revenue CAGR, 3 years

Balance sheet, profit and loss, cash flow and ratios of Desire Food & Beverages Llp are on its company page.

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Competitors of Desire Instant Chai

Desire Instant Chai operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Truevalue Marketing, Teaology India, Haritima Food, Dolshyne and Naivo, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
truevaluemarketing.in1997Mumbai, India$233,691–
Ready-to-drink coffee and tea are provided by an internet-first brand.
teaology.in2018Ahmedabad, India––
Internet first brand offering multi-category non-alcoholic beverages
haritimafood.com2015Indore, India––
Delivers comprehensive solutions for tea and coffee products.
dolshyne.com2021New Delhi, India––
A brand specializing in high-quality coffee and tea products.
naivo.in2015Bengaluru, India––
Sources, roasts, and sells specialty coffee beans online and wholesale.
samyukthatea.com2023Kadapa, India––
Sells organic tea, coffee powders, and moringa products directly to consumers.
buygnb.com1997Mumbai, India––
Operates a direct-to-consumer brand offering tea and coffee.
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Detailed competitors of Desire Instant Chai

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Web traffic of Desire Instant Chai

The website of Desire Instant Chai (desireinstantchai.com) receives about 680.7K visits a month.

  • Monthly visits
    680.7K

    ▼ 6.7% vs previous month

Similar websites

Websites whose visitors overlap most with Desire Instant Chai. Affinity shows how closely the audiences match.

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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Desire Instant Chai

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  • Audience overlap
  • Engagement analytics
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Similar companies to Desire Instant Chai

10 companies that operate in the same segment as Desire Instant Chai (Vending Machines), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Coffee and food service solutions for offices are provided.
1968Peschiera Borromeo, Lombardy, Italy–––
Manufactures high-quality vending machines and POS terminals.
2000Vadodara, Gujarat, IndiaUSD 1.37 MUSD 312.57 K–
Vending machines are supplied across London by Mother.
2014London, England, United KingdomUSD 3.75 MUSD 1.36 M15
Provides self-service kiosks for efficient operations across multiple sectors.
2019Ahmedabad, Gujarat, India–USD 33.03 M505
Offers app for vending machine access, cashless payments, and real-time business management.
2017Noida, Uttar Pradesh, India–USD 87.52 K–
Operator of vending machines
2018Cairo, EgyptUSD 1.5 M––
Offers rental vending machines with healthy snacks for offices, hospitals, and hotels.
2013Bengaluru, Karnataka, India–USD 218.02 K30
Provider of textile recycling and reuse services
2015Norway––20
Offers digital vending machine solutions for businesses.
2007Chennai, Tamil Nadu, IndiaUSD 264.08 KUSD 47.34 K–
Provider of vending machines and snack vending machines
1999Ann Arbor, Michigan, United States–––
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Frequently Asked Questions about Desire Instant Chai

Desire Instant Chai was founded in 2010.

Desire Instant Chai is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Desire Instant Chai has 5 employees.

The primary company behind Desire Instant Chai, Desire Food & Beverages Llp, reported revenue of β‚Ή13.24 Cr for FY 2026, up 15% year on year.

Desire Beverages produces and sells instant premixes for tea, coffee, hot chocolate, and soups, along with vending machines for easy dispensing. They operate through online sales and B2B corporate solutions, serving individual consumers and businesses. Based in Mumbai, India, they provide pan-India shipping and exports, catering to offices, homes, and retail. Their products focus on quality ingredients and convenience for everyday use.

Desire Instant Chai's top competitors include Truevalue Marketing, Teaology India and Dolshyne.

Desire Instant Chai offers Instant Tea Premix, Instant Coffee Premix, Hot Chocolate Premix, Vending Machine, and Nimbu Pani Premix.

Desire Instant Chai operates through Desire Food & Beverages Llp.

The legal entities of Desire Instant Chai currently have 2 directors, including Amit Shailesh Shah, Puneet Shailesh Shah.

The website of Desire Instant Chai receives about 681 thousand visits a month.

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