Truevalue Marketing

Mumbai, India Founded: 1997 • Age: 29 yrs
Ready-to-drink coffee and tea are provided by an internet-first brand.
Annual revenue $7.2M Latest available
Total funding $233,691 2 rounds
Employees 398 Tracked headcount
Investors 6 Known backers
Products 3 Services tracked
Competitors 8 Brand Intelligence

About Truevalue Marketing

Truevalue Marketing is a company based in Mumbai (India) founded in 1997 by Nitin Ashar. Truevalue Marketing has raised $233.69 thousand across 2 funding rounds from investors including Monalisa Infotech, Prikar Financial Consultants and Srinivasan Ganeshan. The company has 398 employees as of April 07, 2024. Truevalue Marketing offers products and services including Tea and Coffee Premixes, Vending Machines, and Retail Solutions. Truevalue Marketing operates in a competitive market with competitors including Desire Instant Chai, Teaology India, Haritima Food, Dolshyne and Naivo, among others.

  • Headquarter Mumbai, India
  • Employees 398 as on 07 Apr, 2024
  • Founders Nitin Ashar
  • Stage Minicorn
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Legal Name Truevalue Marketing Services Private Limited
  • Date of Incorporation 10 Jan, 1997
  • Jurisdiction Bangalore., Karnataka, India
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $7.18 M (USD)
    51.98
    as on Mar 31, 2023
  • Net Profit
    $388.93 K (USD)
    88.67
    as on Mar 31, 2023
  • EBITDA
    $702.36 K (USD)
    93.86
    as on Mar 31, 2023
  • Total Equity Funding
    $233.69 K (USD)

    in 2 rounds

  • Latest Funding Round
    $82.47 K (USD), Unspecified

    Mar 30, 2013

  • Investors
  • Employee Count
    398

    as on Apr 07, 2024

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Products & Services of Truevalue Marketing

Truevalue Marketing offers a comprehensive portfolio of products and services, including Tea and Coffee Premixes, Vending Machines, and Retail Solutions.

Product name locked
Category locked
Primary

Manufactures premixes for hot beverages and consumer use.

Product name locked
Category locked
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Provides machines for serving hot and cold beverages.

Product name locked
Category locked
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Offers platforms for beverage distribution and sales.

Funding Insights of Truevalue Marketing

Truevalue Marketing has successfully raised a total of $233.69K across 2 strategic funding rounds. The most recent funding activity was a Unspecified round of $82.47 thousand completed in March 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Truevalue Marketing

Truevalue Marketing has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Monalisa Infotech, Prikar Financial Consultants and Srinivasan Ganeshan.

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Venture Fund
Angel
Investor Description Founded Year Domain Location
Private equity firm focused on multiple sectors
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Private equity firm focused on multiple sectors
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Venture capital firm focused on multiple sectors
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Investor details for Truevalue Marketing

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Truevalue Marketing

Investments
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Investment portfolio details for Truevalue Marketing

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  • Transaction dates
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Financial Statements - Truevalue Marketing

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Detailed financials for Truevalue Marketing

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  • Profit trends
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Truevalue Marketing Comparisons

Truevalue Marketing Primary company
Description
Ready-to-drink coffee and tea are provided by an internet-fi...
Location
Mumbai, India
Founded Year
1997
Annual Revenue
$7.18 M (USD)
Net Profit
$388.93 K (USD)
EBITDA
$702.36 K (USD)
Employees
398
As of 2024
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Peer comparison for Truevalue Marketing

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Truevalue Marketing

Truevalue Marketing operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Desire Instant Chai, Teaology India, Haritima Food, Dolshyne and Naivo, among others.

Company Name Domain Founded year HQ Location Description
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Offers instant beverage premixes and vending machines for tea, coffee, and cold drinks.
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Internet first brand offering multi-category non-alcoholic beverages
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Delivers comprehensive solutions for tea and coffee products.
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A brand specializing in high-quality coffee and tea products.
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Sources, roasts, and sells specialty coffee beans online and wholesale.
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Detailed competitors of Truevalue Marketing

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Latest news on Truevalue Marketing

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Complete news archive for Truevalue Marketing

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Frequently Asked Questions about Truevalue Marketing

Truevalue Marketing was founded in 1997 and raised its 1st funding round 15 years after it was founded.

Truevalue Marketing is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Truevalue Marketing is a funded company, having raised a total of $233.69K across 2 funding rounds to date.

As of Apr 07, 2024, the latest employee count at Truevalue Marketing is 398.

Annual revenue of Truevalue Marketing is $7.18M as on Mar 31, 2023.

Truevalue Marketing was established in 1997 and is headquartered in Mumbai, India. The company functions as an internet-first brand within the beverage sector, focusing on ready-to-drink coffee and tea products. Operations are managed through the domain truevaluemarketing.in, with Nitin Ashar serving as founder and managing director. Distribution and sales are conducted primarily online, targeting consumers in India.

Truevalue Marketing's top competitors include Teaology India, Dolshyne and Granules N Beans.

Truevalue Marketing offers Tea and Coffee Premixes, Vending Machines, and Retail Solutions.

Truevalue Marketing has 6 investors. Key investors include Monalisa Infotech, Prikar Financial Consultants, Srinivasan Ganeshan, Vithaldas R Shah, and Vanguard Jewels.

The valuation of Truevalue Marketing is $1.64M as of Mar 2013.

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