About Direct Create
Direct Create is a Retail company based in Delhi (India) founded in 2015 by Sheela Lunkad. Multi-category products are offered through an online marketplace platform. Direct Create has raised $1.78 million across 1 funding round from investors including Rajasthan Venture Capital Fund, Meenakshi Venkatraman and Neela Venkatraman. Direct Create was last valued at $756.33 thousand in July 2016. Its website directcreate.com draws about 16 thousand monthly visits. Its Indian entity Direct Create Private Limited reported revenue of ₹1.14 Cr. Direct Create offers products and services including Collaboration Platform, Project Management, Design Collaboration, and Production Service. Its focus areas include Horizontal E-Commerce, Marketplace, Independent Designers and Handicrafts. Its competitors include Kreate, Qalara and Kashmir Box; 2 of its 3 listed competitors have raised funding.
Company details
Direct Create was established in 2015 in Delhi, India, as an e-commerce platform. A range of consumer goods is facilitated for sale, including handcrafts, mirrors, board games, mugs, dresses, paintings, necklaces, festival gifts, tops, bells, ice buckets, finger puppets, stress balls, masks, and plates. Operations focus on connecting sellers and buyers in the online retail sector across multiple categories.
- Headquarters Delhi, India
- Founders Sheela Lunkad
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website directcreate.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Direct Create Private Limited
- Date of Incorporation 20 Apr, 2015
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹1.14 Cr
FY 2024 · +3% YoY
- Net Loss-₹16.6 Lakh
FY 2024 · -15% margin
- EBITDA-₹3.6 Lakh
FY 2024 · -3% margin
- Total Equity Funding$1.78M (USD)
in 1 rounds
- Latest Funding Round$1.78M (USD), Seed
Jul 2016
- InvestorsRajasthan Venture Capital Fund
& 8 more
Associated legal entities of Direct Create
Direct Create is associated with 2 registered companies on The Company Check; the primary company is Direct Create Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Direct Create Private Limited CIN U72200DL2015PTC279223 | Active | 20 Apr 2015 | New Delhi, Delhi | ₹1.1 Cr | 2 | View details | |
| Direct Create Retail Private Limited CIN U52322DL2021PTC377586 | Strike Off | 25 Feb 2021 | New Delhi, Delhi | 2 | View details |
Products & Services of Direct Create
Direct Create offers a comprehensive portfolio of products and services, including Collaboration Platform, Project Management, Design Collaboration, and Production Service.
Platform for co-creating handcrafted products with makers and buyers
Managing handcrafted goods portfolios for clients and retailers
Facilitating connections between designers and artisans for innovations
Handling end-to-end development of handcrafted projects
Apps and channels of Direct Create
its YouTube channel Direct Create has 72 subscribers and 28 videos.
Videos from Direct Create
The most watched videos on Direct Create's YouTube channel, Direct Create (72 subscribers). Click a video to play it here.
More on Direct Create.
Funding Insights of Direct Create
Direct Create has successfully raised a total of $1.78M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.78 million completed in July 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.78M
- Total Rounds 1
- Last Round Seed — $1.78M
- First Round $1.78M
(Jul 2016)
- Investors Count 9
All 1 funding rounds of Direct Create with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2016 | $1.78M | Seed | – | Rajasthan Venture Capital Fund |
Last known valuation $756,327 (Jul 2016). 9 investors in total: 1 institutional and 8 angel.
Investors in Direct Create
Direct Create has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Rajasthan Venture Capital Fund, Meenakshi Venkatraman and Neela Venkatraman.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund investing in multiple sectors | 2002 | rvcf.org | Jaipur, India | |
MV Meenakshi Venkatraman | unknown_8e97a28c5f9443f29 | |||
NV Neela Venkatraman | unknown_6ddc82e90e9a4bfca | |||
RA Rahul Agarwal | Angel investor, MD at NTT Data, focused on tech startups | unknown_ea5b2976e68c46c99 | ||
AK Arvind Krishnan | Founder of Swiggy, active angel investor in Indian startups | unknown_adf7ed4e553448a9a | ||
MS Mudit Sibal | Angel investor and entrepreneur, focused on tech startups in India. | unknown_d2de20b8c9bf45708 | ||
VB Venkat Balasubramanian | unknown_7a870c3da4a741eea | |||
SL Sheela Lunkad | Angel investor focusing on early-stage startups in India, based in Pune. | unknown_17cfa180cfb143cb9 | ||
RL Rajeev Lunkad | Angel investor and entrepreneur, founder of Think9 Consumer Technologies, active in startups | unknown_b3e75a059bea47e2a |
Investor details for Direct Create
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
Board of directors of Direct Create Private Limited (Direct Create)
Direct Create Private Limited is the primary company behind Direct Create. The boards of the 2 registered companies of Direct Create currently have 2 directors; the longest-serving is Rajeev Lunkad, appointed in 2015. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rajeev Lunkad DIN 01914690 | Director | 20 Apr 2015 | 11 yrs 6 mo | Direct Create Private Limited, Direct Create Retail Private Limited |
| Sheela Lunkad DIN 01458700 | Director | 20 Apr 2015 | 11 yrs 6 mo | Direct Create Private Limited, Direct Create Retail Private Limited |
People of Direct Create
1 people are tracked at Direct Create (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership |
Complete people profiles for Direct Create
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Verified entity values are shown only after access is granted.
Financials of Direct Create
Figures of Direct Create Private Limited, the primary company behind Direct Create, for FY 2024. Revenue was ₹1.14 Cr (+3% year on year). Net loss was -₹16.6 Lakh (-15% margin). EBITDA was -₹3.6 Lakh (-3% margin). Revenue has grown at a compounded annual rate of +20% over three years and -44% over five years.
- ₹1.14 CrRevenue · FY 2024 · +3% YoY
- -₹16.6 LakhNet loss · -15% margin
- -₹3.6 LakhEBITDA · -3% margin
- ₹33.7 LakhPaid-up capital
- +20%Revenue CAGR, 3 years
- -44%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Direct Create Private Limited are on its company page.
Detailed financial statements for Direct Create
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Direct Create
2 dated milestones of Direct Create across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Direct Create is founded.
- Funding First funding round of $1.8M.
Competitors of Direct Create
Direct Create has 3 listed competitors in our database, 2 of them funded. They include Kreate, Qalara and Kashmir Box.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| kreateworld.in | 2019 | Bengaluru, India | $106,618 | 35 | Kreate is recognized as India's largest marketplace for handmade products. | |
| qalara.com | 2020 | Bengaluru, India | 76 | Functions as an online B2B marketplace for handmade multi-category products. | ||
| kashmirbox.com | 2011 | Srinagar, India | $55,885 | Handcrafted products are showcased via an online marketplace platform. |
Detailed competitors of Direct Create
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Verified entity values are shown only after access is granted.
Web traffic of Direct Create
The website of Direct Create (directcreate.com) receives about 15.6K visits a month.
- Monthly visits15.6K
▲ 40% vs previous month
Websites whose visitors overlap most with Direct Create. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
thebimba.com | thebimba.com | 100% | #367,075 | – | |
| shaadiwish.com | 76% | 5.8K | #3,708,251 | View details | |
| desicallyethnic.com | 72% | 10.4K | #1,424,820 | View details | |
kundantraders.co.in | kundantraders.co.in | 69% | #1,247,889 | – | |
| kreateworld.in | 69% | 17K | #2,051,867 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 23 similar websites and full traffic analytics for Direct Create
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 23 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Top companies in B2B Marketplaces & Wholesale
2 companies that operate in the same segment as Direct Create (B2B Marketplaces & Wholesale) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online B2B marketplace connecting buyers and suppliers of diverse industrial products | 1999 | Noida, Uttar Pradesh, India | USD 38.2 M | USD 167.23 M | 6,222 | |
Digital procurement and supply solutions for construction materials are facilitated. | 2016 | Thane, Maharashtra, India | USD 783.57 M | USD 1.43 B | 2,645 |
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Related news about Direct Create
Complete news archive for Direct Create
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Frequently Asked Questions about Direct Create
Direct Create was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Direct Create is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Direct Create is a funded company, having raised a total of $1.78M across 1 funding round to date. The company's 1st funding round was a Seed of $1.78M, raised on Jul 2016.
The primary company behind Direct Create, Direct Create Private Limited, reported revenue of ₹1.14 Cr for FY 2024, up 3% year on year.
Direct Create was established in 2015 in Delhi, India, as an e-commerce platform. A range of consumer goods is facilitated for sale, including handcrafts, mirrors, board games, mugs, dresses, paintings, necklaces, festival gifts, tops, bells, ice buckets, finger puppets, stress balls, masks, and plates. Operations focus on connecting sellers and buyers in the online retail sector across multiple categories.
Direct Create's top competitors include Qalara, Kreate and Kashmir Box.
Direct Create offers Collaboration Platform, Project Management, Design Collaboration, and Production Service.
Direct Create has 9 investors. Key investors include Rajasthan Venture Capital Fund, Meenakshi Venkatraman, Neela Venkatraman, Rahul Agarwal, and Arvind Krishnan.
The valuation of Direct Create is $756.33K as of Jul 2016.
Direct Create is associated with 2 legal entities: Direct Create Private Limited, Direct Create Retail Private Limited.
The legal entities of Direct Create currently have 2 directors, including Rajeev Lunkad, Sheela Lunkad.