About Direct2U
Direct2U is a Retail company based in Gurugram (India) founded in 2022 by Gaurav Ahlawat. Multi-category consumer electronics are retailed online by Direct2U. Direct2U has raised $220.6 thousand across 1 funding round from investors including IP Ventures. The company has 24 employees. Its chief executive, as recorded, is Gaurav Ahlawat. Its Indian entity 72 Networks Private Limited reported revenue of ₹24.92 Cr. Its focus areas include Consumer Electronics E-Commerce, Diversified and Retailer. Its competitors include Letsbuy, Digicartz and AskmeA2Z; 1 of its 3 listed competitors has raised funding.
Company details
Direct2U was established in 2022 and is based in Gurugram, India. An e-commerce platform is maintained for distributing consumer electronic products across various categories. The inventory encompasses coolers, home appliances, mobiles with accessories, televisions, refrigerators, mixers, grinders, air pods, and additional items. Operations center on online sales within the electronics sector.
- Headquarters Gurugram, India
- Employees 24
- Founders Gaurav Ahlawat
- SectorsRetail
- Phone•••• ••••
- Website ww1.d2u.store
- Legal Name 72 Networks Private Limited
- Date of Incorporation 09 Apr, 2015
- Jurisdiction Gurgaon, Haryana, India
- Annual Revenue₹24.92 Cr
FY 2025 · -50% YoY
- Net Loss-₹3.21 Cr
FY 2025 · -13% margin
- EBITDA-₹1.28 Cr
FY 2025 · -5% margin
- Total Equity Funding$220.6K (USD)
in 1 rounds
- Latest Funding Round$220.6K (USD), Seed
Apr 2023
- Investors
- Employee Count24
Associated legal entities of Direct2U
Direct2U operates through 72 Networks Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| 72 Networks Private Limited CIN U72900HR2015PTC089150 | Active | 09 Apr 2015 | Gurgaon, Haryana | ₹24.9 Cr | 24 | 2 | View details |
Funding Insights of Direct2U
Direct2U has successfully raised a total of $220.6K through 1 strategic funding round. The most recent funding activity was a Seed round of $220.6 thousand completed in April 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $220,600
- Total Rounds 1
- Last Round Seed — $220,600
- First Round $220,600
(Apr 2023)
- Investors Count 1
All 1 funding rounds of Direct2U with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2023 | $220,600 | Seed | – | Inflection Point Ventures | – |
1 investors in total: 1 institutional.
Investors in Direct2U
Direct2U has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include IP Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in early-stage tech startups across sectors. | ipventures.in | Gurugram, India |
Investor details for Direct2U
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of 72 Networks Private Limited (Direct2U)
72 Networks Private Limited is the primary company behind Direct2U. The board of 72 Networks Private Limited currently have 2 directors; the longest-serving is Gaurav Ahlawat, appointed in 2018. 11 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Gaurav Ahlawat DIN 08216489 | Director | 11 Sep 2018 | 8 yrs 1 mo | 72 Networks Private Limited |
| Anshuman Maheshwari DIN 09819413 | Director | 24 May 2024 | 2 yrs 5 mo | 72 Networks Private Limited |
People of Direct2U
1 people are tracked at Direct2U (1 in leadership); the tracked headcount is 24.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership |
Complete people profiles for Direct2U
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Direct2U
Figures of 72 Networks Private Limited, the primary company behind Direct2U, for FY 2025. Revenue was ₹24.92 Cr (-50% year on year). Net loss was -₹3.21 Cr (-13% margin). EBITDA was -₹1.28 Cr (-5% margin). Revenue has grown at a compounded annual rate of -32% over three years and -28% over five years.
- ₹24.92 CrRevenue · FY 2025 · -50% YoY
- -₹3.21 CrNet loss · -13% margin
- -₹1.28 CrEBITDA · -5% margin
- ₹57.5 LakhPaid-up capital
- 24Employees (provident fund records)
- -32%Revenue CAGR, 3 years
- -28%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of 72 Networks Private Limited are on its company page.
Detailed financial statements for Direct2U
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Direct2U
2 dated milestones of Direct2U across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Direct2U is founded.
- Funding First funding round of $221K.
Competitors of Direct2U
Direct2U has 3 listed competitors in our database, 1 of them funded. They include Letsbuy, Digicartz and AskmeA2Z.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| letsbuy.com | 2009 | Bengaluru, India | $6M | Online retailer of consumer electronics | ||
| digicartz.com | 2016 | Bengaluru, India | An online platform offering a wide range of consumer electronic products. | |||
| askmea2z.com | 2016 | Nellore, India | Online platform for buying electronics, fashion, and home appliances. |
Detailed competitors of Direct2U
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Consumer Electronics E-Commerce
3 companies that operate in the same segment as Direct2U (Consumer Electronics E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Refurbished and new gadgets are offered through an online marketplace. | 2009 | Gurugram, Haryana, India | USD 130.05 M | USD 99.25 M | 1,264 | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Personal audio products, wearables, and mobile accessories are retailed. | 2016 | Gurugram, Haryana, India | USD 206 M | USD 366.28 M | 495 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Direct2U
Direct2U was founded in 2022 and raised its 1st funding round 1 year after it was founded.
Direct2U is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Gaurav Ahlawat is the CEO of Direct2U, as recorded in our data. They have also founded this company.
Direct2U is a funded company, having raised a total of $220.6K across 1 funding round to date. The company's 1st funding round was a Seed of $220.6K, raised on Apr 2023.
Direct2U has 24 employees.
The primary company behind Direct2U, 72 Networks Private Limited, reported revenue of ₹24.92 Cr for FY 2025, down 50% year on year.
Direct2U was established in 2022 and is based in Gurugram, India. An e-commerce platform is maintained for distributing consumer electronic products across various categories. The inventory encompasses coolers, home appliances, mobiles with accessories, televisions, refrigerators, mixers, grinders, air pods, and additional items. Operations center on online sales within the electronics sector.
Direct2U has 1 investor. Key investors include IP Ventures.
Direct2U operates through 72 Networks Private Limited.
The legal entities of Direct2U currently have 2 directors, including Gaurav Ahlawat, Anshuman Maheshwari.