Direct-C

Edmonton, Canada Founded: 2014 • Age: 12 yrs
Provider of nano-based leak detection and monitoring solution for oil and gas industries

About Direct-C

Direct-C is a company based in Edmonton (Canada) founded in 2014 by Kaushik Parmar. Direct-C has raised $4.75 million across 2 funding rounds from investors including Henkel and GreenSky Ventures. The company has 11 employees. Direct-C offers products and services including Monitoring Systems and Multifunctional Sensors. Direct-C operates in a competitive market with competitors including QLM, CorrosionRADAR, Silixa, Novosound and DarkPulse Technologies, among others.

  • Headquarter Edmonton, Canada
  • Employees 11
  • Founders Kaushik Parmar
  • Sectors
    Technology
    Industrial Goods & Manufacturing Energy & Utilities
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website direct-c.ca
  • Social LinkedIn X Facebook Instagram
Key Metrics
  • Total Equity Funding
    $4.75M (USD)

    in 2 rounds

  • Latest Funding Round
    $3.03M (USD), Series A

    Aug 2022

  • Investors
    Henkel

    & 1 more

  • Employee Count
    11

Products & Services of Direct-C

Direct-C offers a comprehensive portfolio of products and services, including Monitoring Systems and Multifunctional Sensors.

Monitoring Systems
Asset Monitoring

Systems for rapid leak detection in high-risk areas.

Multifunctional Sensors
Sensors

Sensors detecting liquid hydrocarbons and produced water leaks.

Funding Insights of Direct-C

Direct-C has successfully raised a total of $4.75M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.03 million completed in August 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $4.75M
  • Total Rounds 2
  • Last Round Series A β€” $3.03M
  • First Round $1.73M

    (Jan 2020)

  • Investors Count 2

All 2 funding rounds of Direct-C with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2022$3.03MSeries A–Henkel
Jan 2020$1.73MSeed––
Valuation history

2 investors in total: 2 institutional.

Investors in Direct-C

Direct-C has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Henkel and GreenSky Ventures.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early stage Canadian B2B startups are funded by GreenSky Ventures.
2015greensky.vcToronto, Canada
Henkel is recognized as a global leader in adhesives and consumer brands.
1876henkel.comDusseldorf, Germany
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Investor details for Direct-C

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People of Direct-C

8 people are tracked at Direct-C (4 in leadership, 3 in board & advisors, 1 in team); the tracked headcount is 11.

NameRoleGroup
Kaushik Parmar
Co-FounderLeadership
Adrian Banica
CEOLeadership
Robert Franz
CTOLeadership
Steve Edmondson
Chief Science OfficerLeadership
Dr. Simon Park
DirectorBoard & advisors
Andrew Jack
DirectorBoard & advisors
Mark Hutchison
DirectorBoard & advisors
Sreejit Purushothaman
Senior Software DeveloperTeam
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Complete people profiles for Direct-C

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Timeline of Direct-C

3 dated milestones of Direct-C across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded Direct-C is founded.
  2. Funding First funding round of $1.7M.
  3. Funding Latest funding round, Series A, of $3.0M.

Competitors of Direct-C

Direct-C operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as QLM, CorrosionRADAR, Silixa, Novosound and DarkPulse Technologies, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
qlmtec.com2017Newport, United Kingdom$18.85M11
Quantum sensing technology is provided for natural gas leak detection.
corrosionradar.com2016Cranfield, United Kingdom$14.38M18
Provider of corrosion management solution for the oil and gas industry
silixa.com2007London, United Kingdom$18M120
Provider of fibre optic monitoring solutions for the oil and gas industry
novosound.net2018Glasgow, United Kingdom$6.24M35
Ultrasound sensors for pipeline monitoring and fault detection are provided.
darkpulse.com2009Scottsdale, United States$850,000–
Fiber optic sensors are supplied for industrial monitoring applications.
sparusholdings.com1946Peachtree Corners, United States––
Provider of leak detection and pipeline inspection services
rocsole.com2012Kuopio, Finland$8.58M–
Tomography solutions for oil and gas pipelines are provided.
zhiputech.com2017Nanjing, China––
Provider of AI and cloud-powered video-based gas leak detection systems
nevadanano.com2004Sparks, United States$53.55M–
MEMS-based chemical sensors are developed for diverse applications.
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Detailed competitors of Direct-C

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  • Operating metrics
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Latest news on Direct-C

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Complete news archive for Direct-C

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Similar companies to Direct-C

10 companies that operate in the same segment as Direct-C (Sensors & Smart Devices), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Smart fitness equipment and streaming platforms are provided.
2011New York, New York, United StatesUSD 995.53 MUSD 2.45 B2,660
VR-based head-mounted displays for gaming are provided by Oculus.
2012Menlo Park, California, United StatesUSD 107.05 M––
Connected devices for health, sleep, and activity monitoring are developed.
2008Moulineaux, Seine-maritime, FranceUSD 93.83 M––
Cloud-based business telephony and home security services are provided.
2004Palo Alto, California, United StatesUSD 87.97 MUSD 273.6 M1,190
Cloud-based smart security cameras are manufactured for home use.
1999Provo, Utah, United StatesUSD 172 MUSD 341.04 M11,275
Video streaming devices and platforms are provided by Roku.
2008San Jose, California, United StatesUSD 213.57 MUSD 4.74 B3,340
Provider of hardware and software for monitoring home energy consumption
2010Palo Alto, California, United StatesUSD 80 M––
Developer of LiDAR-based sensors
2002San Francisco, California, United StatesUSD 129 MUSD 169.38 M192
Internet first brand offering wearable breast pumps
2013London, England, United KingdomUSD 157.63 M––
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
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Frequently Asked Questions about Direct-C

Direct-C was founded in 2014 and raised its 1st funding round 6 years after it was founded.

Direct-C is headquartered in Edmonton, Canada. It is registered at Edmonton, Alberta, Canada.

Adrian Banica is the current CEO of Direct-C.

Direct-C is a funded company, having raised a total of $4.75M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.73M, raised on Jan 2020.

Direct-C has 11 employees.

Direct-C was founded in 2014 in Edmonton, Canada, as a provider of nano-based solutions for leak detection and monitoring in the oil and gas sector. Operations focus on remote site oversight through smart sensors, which allow monitoring from afar. Additionally, a mobile application is integrated with leak detection sensors to track storage tanks, supporting industry needs in pipeline and facility management across relevant geographies.

Direct-C's top competitors include QLM, Novosound and CorrosionRADAR.

Direct-C offers Monitoring Systems and Multifunctional Sensors.

Direct-C has 2 investors. Key investors include Henkel, and GreenSky Ventures.

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