About Dixcy Textiles
Dixcy Textiles is a Retail company based in Bengaluru (India) founded in 1982 by Ravi Rattan Sikka, Raghul Sikka, Parveen Kumari Sikka, and Prem Prakash Sikka, and was acquired by Advent International in July 2017. Private label brand for innerwear and leisurewear. The company has 125 employees. Its chief executive, as recorded, is Sekar Sekar. Its focus areas include Consumer Goods, Apparel Brands, Inner Wear and Multi Category. Its legal entity in India is Dixcy Marketing Llp (AAK-1885). Its competitors include Bummer, Freecultr and Lux Innerwear; 2 of its 3 listed competitors have raised funding.
Company details
Dixcy is a private label brand for innerwear and leisure wear. Offerings include trunks, vests, briefs, shorts, camisoles, panties, bloomers for both men and women. Also, offers a range of products for kids. Products are available under different brands such as Dixcy, Dixcy Scott, Disxy Josh, Slimz and others. Claims to be one of the prominent players in the Indian innerwear fashion industry. Operates through the offline channel of retail only. Has a network of more than 1K retailers and also operates through its own branded retail stores in the states of Tamilnadu, Karnataka and Telnagana.
- Headquarters Bengaluru, India
- Employees 125
- Founders Ravi Rattan Sikka, Raghul Sikka, Parveen Kumari Sikka, Prem Prakash Sikka
- Stage Acquired
- SectorsRetail
- Website dixcy.co.in
- Social LinkedIn
- Acquired by Advent International (Jul 2017)
- Legal Name Dixcy Marketing Llp
- Date of Incorporation 01 Aug, 2017
- Jurisdiction Tirupur, Tamil Nadu, India
- Annual Revenue₹28,341
FY 2020
- Net Loss-₹5.8 Lakh
FY 2020 · -2047% margin
- EBITDA-₹4.5 Lakh
FY 2020 · -1595% margin
- Investors
- Employee Count125
- Acquired byAdvent International
(Jul 2017)
Associated legal entities of Dixcy Textiles
Dixcy Textiles is associated with 2 registered companies on The Company Check; the primary company is Dixcy Marketing Llp. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2020) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Dixcy Marketing Llp CIN AAK-1885 | Strike Off | 01 Aug 2017 | Tirupur, Tamil Nadu | ₹0.0 Cr | 2 | View details | |
| Modenik Lifestyle Private Limited CIN U17111KA2004PTC133522 | Active | 20 Feb 2004 | Bangalore, Karnataka | ₹1,224 Cr | 3,528 | 10 | View details |
Investors in Dixcy Textiles
Dixcy Textiles has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Advent International.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on multiple sectors | adventinternational.com | Sao Paulo, Brazil |
Investor details for Dixcy Textiles
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Board of directors of Dixcy Marketing Llp (Dixcy Textiles)
Dixcy Marketing Llp is the primary company behind Dixcy Textiles. The boards of the 2 registered companies of Dixcy Textiles currently have 9 directors; the longest-serving is Prem Prakash Sikka, appointed in 2017. 20 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Prem Prakash Sikka DIN 00002778 | Designated Partner | 01 Aug 2017 | 9 yrs 3 mo | Dixcy Marketing Llp |
| Shweta Jalan DIN 00291675 | Director | 20 Sep 2017 | 9 yrs 1 mo | Modenik Lifestyle Private Limited |
| Girish Shrikrishna Paranjape DIN 02172725 | Director | 20 Sep 2017 | 9 yrs 1 mo | Modenik Lifestyle Private Limited |
| Shantanu Maharaj Khosla DIN 00059877 | Director | 20 Sep 2017 | 9 yrs 1 mo | Modenik Lifestyle Private Limited |
| Sahil Dilip Dalal DIN 07350808 | Director | 20 Sep 2017 | 9 yrs 1 mo | Modenik Lifestyle Private Limited |
| Sunil Sethi DIN 08259108 | Designated Partner | 28 May 2020 | 6 yrs 5 mo | Dixcy Marketing Llp |
| Manish Daga DIN 06721480 | CFO | 01 Jul 2023 | 3 yrs 4 mo | Modenik Lifestyle Private Limited |
| Shekhar Tewari DIN 02816712 | Whole-time director | 02 Apr 2024 | 2 yrs 7 mo | Modenik Lifestyle Private Limited |
| Vaidyanathan Viswanathan Lalgudi DIN 09632201 | Whole-time director | 12 Jul 2024 | 2 yrs 3 mo | Modenik Lifestyle Private Limited |
People of Dixcy Textiles
10 people are tracked at Dixcy Textiles (6 in leadership, 4 in team); the tracked headcount is 125.
| Name | Role | Group |
|---|---|---|
Ravi Rattan Sikka | Co-Founder | Leadership |
Raghul Sikka | Co-Founder | Leadership |
Parveen Kumari Sikka | Co-Founder | Leadership |
| Co-Founder & Managing Director | Leadership | |
Sekar Sekar | CEO | Leadership |
R Varadarajulu | Head- Logistics, Ecommerce | Leadership |
Santosh Badiger | Territory Manager | Team |
Balasubramanian Krishnamoorthy | Manager Finance & Accounts | Team |
Ravimurthy. Doddamani. | Senior Sales Executive | Team |
Kanhaiya Swami | Sales Executive | Team |
Complete people profiles for Dixcy Textiles
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Financials of Dixcy Textiles
Figures of Dixcy Marketing Llp, the primary company behind Dixcy Textiles, for FY 2020. Revenue was ₹28,341. Net loss was -₹5.8 Lakh (-2047% margin). EBITDA was -₹4.5 Lakh (-1595% margin).
- ₹28,341Revenue · FY 2020
- -₹5.8 LakhNet loss · -2047% margin
- -₹4.5 LakhEBITDA · -1595% margin
Balance sheet, profit and loss, cash flow and ratios of Dixcy Marketing Llp are on its company page.
Detailed financial statements for Dixcy Textiles
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Timeline of Dixcy Textiles
2 dated milestones of Dixcy Textiles across 35 years, from founding to its latest funding, stage changes and deals.
- Founded Dixcy Textiles is founded.
- Exit Acquired by Advent International.
Competitors of Dixcy Textiles
Dixcy Textiles has 3 listed competitors in our database, 2 of them funded. They include Bummer, Freecultr and Lux Innerwear.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bummer.in | 2020 | Ahmedabad, India | $1.97M | 16 | Online platform offering multi-category innerwears and swim suite for both mena nd women | |
| freecultr.com | 2011 | Delhi, India | $18.44M | 15 | Internet first brand offering eco-friendly innerwear for men and women | |
| luxinnerwear.com | 1957 | Kolkata, India | 426 | Internet-first brand offering inner wear |
Detailed competitors of Dixcy Textiles
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Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Dixcy Textiles (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 639.15 M | 1,031 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 144.58 M | USD 32.66 M | 711 |
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Related news about Dixcy Textiles
Complete news archive for Dixcy Textiles
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Frequently Asked Questions about Dixcy Textiles
Dixcy Textiles was founded in 1982.
Dixcy Textiles is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Sekar Sekar is the CEO of Dixcy Textiles, as recorded in our data.
Dixcy Textiles has 125 employees.
The primary company behind Dixcy Textiles, Dixcy Marketing Llp, reported revenue of βΉ28,341 for FY 2020.
Dixcy is a private label brand for innerwear and leisure wear. Offerings include trunks, vests, briefs, shorts, camisoles, panties, bloomers for both men and women. Also, offers a range of products for kids. Products are available under different brands such as Dixcy, Dixcy Scott, Disxy Josh, Slimz and others. Claims to be one of the prominent players in the Indian innerwear fashion industry. Operates through the offline channel of retail only. Has a network of more than 1K retailers and also operates through its own branded retail stores in the states of Tamilnadu, Karnataka and Telnagana.
Dixcy Textiles's top competitors include Bummer, Freecultr and Lux Innerwear.
Dixcy Textiles has 1 investor. Key investors include Advent International.
Dixcy Textiles is associated with 2 legal entities: Dixcy Marketing Llp, Modenik Lifestyle Private Limited.
Yes. Dixcy Textiles was acquired by Advent International in July 2017.
The legal entities of Dixcy Textiles currently have 10 directors, including Sunil Sethi, Prem Prakash Sikka, Shweta Jalan and others.

